At a Glance
- Tasks: Drive product growth strategies and lead market expansion initiatives.
- Company: Join Ideagen, a global leader in EHSQ, Quality, and GRC SaaS solutions.
- Benefits: Hybrid working, competitive salary, and opportunities for professional development.
- Other info: Be part of a future-ready team leveraging AI to work smarter.
- Why this job: Make a real impact by shaping product strategies that enhance safety and quality worldwide.
- Qualifications: Senior B2B SaaS experience in product growth or marketing is essential.
The predicted salary is between 100000 - 150000 € per year.
Location: Head Office, Ruddington, Nottinghamshire
Level: Strategic Leader
Department: Product
Working Pattern: Hybrid
We are seeking a commercially driven Vice President of Product Growth to accelerate market penetration and revenue expansion across a portfolio of industry‑leading EHSQ, Quality, and GRC SaaS solutions. This role owns product go‑to‑market strategy and growth initiatives across ANZ, with a clear mandate to drive measurable business outcomes through product‑led expansion. As VP of Product Growth, you will operate at the intersection of product strategy and commercial execution.
Responsibilities:
- Develop and execute product‑led growth strategies to increase market penetration and account expansion
- Identify and prioritise growth opportunities across new use cases, verticals, and adjacent markets
- Design portfolio expansion strategies, including bundling and cross‑sell motions
- Own growth metrics including adoption, expansion revenue, bundle attach rates, and portfolio penetration
- Own end‑to‑end go‑to‑market strategy across ANZ
- Lead product launches, including positioning, messaging, and enablement
- Build scalable GTM playbooks aligned to customer needs and buying behaviours
- Define clear product positioning and competitive differentiation
- Design pricing, packaging, and bundling strategies that drive adoption and revenue growth
- Enable Sales and Customer Success with product messaging, sales plays, and value frameworks
Skills and Experience:
- Senior B2B SaaS experience in product growth, product marketing, or product management
- Proven success scaling multi‑product or platform‑based software businesses
- Strong understanding of SaaS economics, pricing, and portfolio strategy
- Experience in regulated or compliance‑driven markets preferred
- Ability to lead through influence in complex, cross‑functional environments
About Ideagen:
Ideagen is the invisible force behind many things we rely on every day - from keeping airplanes soaring in the sky, to ensuring the food on our tables is safe, to helping doctors and nurses care for the sick. Everyday millions of people are kept safe using Ideagen software. We have offices all over the world including America, Australia, Malaysia and India with people doing lots of different and exciting jobs. We’re building a future‑ready team, and AI is part of how we work smarter. If you're curious, adaptable and open to using AI to improve how you work, you’ll thrive at Ideagen!
VP of Product Growth in Ruddington employer: Ideagen
At Ideagen, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture in our Ruddington, Nottinghamshire head office. As a VP of Product Growth, you will benefit from a hybrid working pattern, competitive salary discussions, and the opportunity to lead innovative product strategies that make a real impact on global safety and compliance. We are committed to employee growth, offering unique opportunities to collaborate with cross-functional teams and leverage cutting-edge AI technologies, ensuring you thrive in your career while contributing to meaningful outcomes.
StudySmarter Expert Advice🤫
We think this is how you could land VP of Product Growth in Ruddington
✨Tip Number 1
Network like a pro! Reach out to connections in the industry, attend relevant events, and engage on platforms like LinkedIn. We can’t stress enough how personal connections can open doors that applications alone can’t.
✨Tip Number 2
Prepare for interviews by researching the company and its products inside out. We want you to be able to discuss how your experience aligns with their goals, especially in product growth strategies. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! You need to clearly articulate your value proposition and how you can drive product-led growth. We suggest rehearsing with friends or mentors to get comfortable and confident.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind. We believe it shows your enthusiasm and professionalism, which can make a big difference in the hiring process.
We think you need these skills to ace VP of Product Growth in Ruddington
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of VP of Product Growth. Highlight your experience in product growth and SaaS, and don’t forget to showcase any relevant achievements that align with our goals at Ideagen.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you’re the perfect fit for this role. Share your vision for product-led growth and how you can drive measurable outcomes in our market.
Showcase Your Strategic Thinking:In your application, demonstrate your ability to think strategically about product positioning and market expansion. We want to see how you’ve successfully navigated complex environments and led teams to achieve growth.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Ideagen!
How to prepare for a job interview at Ideagen
✨Know Your Product Inside Out
As a VP of Product Growth, you need to demonstrate a deep understanding of the products you'll be working with. Research Ideagen's EHSQ, Quality, and GRC SaaS solutions thoroughly. Be ready to discuss how these products can be positioned and scaled in the market.
✨Showcase Your Strategic Thinking
Prepare to share specific examples of how you've developed and executed product-led growth strategies in the past. Highlight your experience in identifying growth opportunities and how you've successfully driven measurable business outcomes.
✨Understand the Market Landscape
Familiarise yourself with the competitive landscape and current trends in the SaaS industry, especially in regulated markets. Be prepared to discuss how you would differentiate Ideagen's offerings and what unique value propositions you can bring to the table.
✨Engage with Cross-Functional Collaboration
Since this role involves working closely with various teams, be ready to talk about your experience leading through influence in complex environments. Share examples of how you've collaborated with product management, sales, and customer success to drive growth initiatives.
