At a Glance
- Tasks: Lead innovative marketing campaigns and optimise digital strategies for growth.
- Company: Join a fast-scaling SaaS company with a dynamic culture.
- Benefits: Competitive salary, hybrid work model, and opportunities for creativity.
- Other info: Collaborative environment with excellent career advancement potential.
- Why this job: Make a real impact on business success with your marketing ideas.
- Qualifications: Experience in B2B SaaS marketing and strong communication skills.
The predicted salary is between 40000 - 43000 € per year.
We’re looking for a commercially minded Marketing Manager to help accelerate growth across Ideagen’s fast‑scaling SaaS portfolio. You’ll lead all marketing activity from campaign creation to website optimisation and paid media, working closely with BDR and Sales to generate demand, unlock new opportunities and fuel pipeline growth. Blending strategy with hands‑on delivery, you’ll have the freedom to test, learn and innovate in a fast‑paced environment where your ideas can directly influence business success.
Location: Ruddington, Nottinghamshire.
Working Pattern: Hybrid (three days a week in the head office).
Salary: £40,000-£43,000.
Responsibilities:
- Creating compelling marketing materials to drive lead generation activities
- Taking ownership of campaign activity and reporting on success against KPIs
- Supporting demand generation strategy and contributing ideas for new activity
- Creating supporting go‑to‑market messaging and assets for sales enablement
- Using digital channels to amplify content, including social (organic and paid), PPC, email, and other digital channels
- Supporting pipeline growth by working closely with BDR and Sales across webinars, content marketing, website, paid ads, and email
- Managing website content, landing pages, and forms to support campaigns
- Understanding the competitive landscape, target audiences, personas, brand proposition, and key messages to develop materials that drive engagement and response
Qualifications:
- Self‑sufficient, capable of creating and executing campaigns and reporting on results
- Experience in B2B SaaS marketing and lead generation activities
- Strong affinity for helping sales teams achieve revenue targets
- Commercially‑minded, with a focus on pipeline growth and key marketing metrics
- Excellent written and verbal communication skills
- Creative thinker, able to contribute new campaign ideas and refine ongoing activity
- Analytical and able to make data‑driven decisions to optimise results
- Excellent team player, outgoing and proactive
Desirable:
- Experience using Salesforce, Pardot, and HubSpot (or similar) preferable
Marketing Manager in Nottingham employer: Ideagen
At Ideagen, we pride ourselves on being an exceptional employer that fosters a dynamic and innovative work culture in Ruddington, Nottinghamshire. As a Marketing Manager, you'll enjoy the flexibility of a hybrid working pattern, competitive salary, and the opportunity to make a tangible impact on our fast-scaling SaaS portfolio. We are committed to employee growth, offering ample opportunities for professional development and collaboration with talented teams, ensuring your ideas not only matter but drive our collective success.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Nottingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Be ready to discuss how your experience aligns with their goals, especially around pipeline growth and lead generation.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Manager in Nottingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Marketing Manager role. Highlight your experience in B2B SaaS marketing and lead generation, and don’t forget to showcase any successful campaigns you've led!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for our team at Ideagen. Share specific examples of how you've driven pipeline growth and supported sales teams in the past.
Show Off Your Creativity:We love creative thinkers! When applying, feel free to include links to any marketing materials or campaigns you've created. This will give us a taste of your style and how you can contribute to our innovative environment.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Ideagen
✨Know Your Stuff
Before the interview, dive deep into Ideagen’s SaaS portfolio and understand their marketing strategies. Familiarise yourself with their recent campaigns and be ready to discuss how you can contribute to their growth. This shows your genuine interest and helps you stand out.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've led, especially those that drove lead generation. Be ready to share your creative process and how you’ve blended strategy with hands-on delivery. This will demonstrate your ability to innovate in a fast-paced environment.
✨Understand the Metrics
Brush up on key marketing metrics and KPIs relevant to B2B SaaS. Be prepared to discuss how you’ve used data to optimise campaigns in the past. This will highlight your analytical skills and your focus on pipeline growth, which is crucial for the role.
✨Be a Team Player
Since collaboration with BDR and Sales is key, think of examples where you’ve successfully worked in a team to achieve common goals. Emphasise your outgoing nature and proactive approach, as these traits are essential for driving success in this role.
