Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Own and optimise LinkedIn campaigns to generate high-quality B2B leads.
- Company: Join a dynamic marketing team at Ideagen, a leader in regulated industries.
- Benefits: Enjoy a hybrid work model, competitive salary, and growth opportunities.
- Other info: Collaborate with global teams and enhance your marketing skills.
- Why this job: Be hands-on in a role that values creativity and data-driven insights.
- Qualifications: Experience with LinkedIn campaigns and a knack for engaging ad copy.
The predicted salary is between 30000 - 40000 £ per year.
Role Purpose
Location - Ruddington, Nottinghamshire
Level - Support Role
Department - Marketing
Working Pattern - Hybrid (three days a week in the head office)
Benefits - Benefits at Ideagen
Salary - To be discussed at next stage
We’re looking for a LinkedIn Campaign Executive to own and optimise paid LinkedIn activity across EMEA, North America and APAC. You’ll be responsible for delivering high‑quality B2B leads and account engagement through smart targeting, compelling creative and data‑driven optimisation supporting Ideagen’s growth across regulated industries. This is an exciting hands‑on role for someone who loves experimenting, analysing and continuously improving campaign performance!
Responsibilities
- Build, launch and optimise LinkedIn advertising campaigns using Sponsored Content, Lead Gen Forms and account‑based targeting
- Manage campaign budgets, pacing and performance across multiple regions
- Write and brief engaging B2B ad copy tailored to professional audiences
- Develop and refine audience strategies using matched audiences, ABM lists and buyer‑persona targeting
- Monitor performance daily, running A/B tests to improve CTR, CPL and lead quality
- Collaborate with regional marketing, sales and operations teams to align campaigns with pipeline goals
- Track and report on campaign performance, lead quality and contribution to pipeline
Skills and Experience
- Hands‑on experience running LinkedIn campaigns in a B2B, SaaS or technology environment
- Strong working knowledge of LinkedIn Campaign Manager, Lead Gen Forms and audience targeting
- Data‑driven mindset with the ability to turn insights into clear optimisation actions
- Strong understanding of B2B buyer journeys and LinkedIn's role across the funnel
- Confident writing concise, compelling ad copy for professional audiences
- Experience supporting lead generation and/or account‑based marketing campaigns
- Comfortable working with performance data (Excel/CRM/marketing automation tools)
Nice to have: LinkedIn certifications, ABM experience, exposure to regulated industries or curiosity around using AI tools to improve campaign performance.
Job Posting Title LinkedIn Campaign Executive in Ruddington employer: Ideagen plc
Contact Detail:
Ideagen plc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Job Posting Title LinkedIn Campaign Executive in Ruddington
✨Tip Number 1
Get your LinkedIn profile in tip-top shape! Make sure it reflects your skills and experiences relevant to the LinkedIn Campaign Executive role. Use keywords from the job description to catch the eye of recruiters.
✨Tip Number 2
Network like a pro! Connect with people in the industry, join relevant groups, and engage with content related to B2B marketing. This can help you get noticed and might even lead to referrals.
✨Tip Number 3
Prepare for interviews by practising common questions related to campaign management and optimisation. Be ready to share examples of how you've used data to drive results in past roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Job Posting Title LinkedIn Campaign Executive in Ruddington
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with LinkedIn campaigns. We want to see how your skills align with the role, so don’t hold back on showcasing your B2B expertise!
Show Off Your Creativity: Since this role involves writing engaging ad copy, let your creativity shine through in your application. We love seeing unique ideas and approaches, so feel free to include examples of your past work that demonstrate your flair for compelling content.
Be Data-Driven: We’re all about optimising performance, so make sure to mention any experience you have with data analysis. Highlight how you've used insights to improve campaign results in the past – it’ll show us you’ve got the right mindset for this role!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Ideagen plc
✨Know Your LinkedIn Inside Out
Make sure you’re familiar with LinkedIn Campaign Manager and its features. Brush up on how to create and optimise campaigns, as well as the different ad formats available. Being able to discuss your hands-on experience with these tools will show that you’re ready to hit the ground running.
✨Show Off Your Data Skills
Prepare to talk about how you've used data to drive campaign performance in the past. Bring examples of A/B tests you've run and the insights you've gained from them. This will demonstrate your data-driven mindset and ability to turn numbers into actionable strategies.
✨Craft Compelling Ad Copy
Since writing engaging B2B ad copy is a key part of the role, practice crafting concise and compelling messages. Think about how you can tailor your writing to resonate with professional audiences. You might even want to bring a few examples to discuss during the interview.
✨Understand the Buyer Journey
Familiarise yourself with the B2B buyer journey and how LinkedIn fits into it. Be prepared to discuss how you would approach audience targeting and account-based marketing strategies. Showing that you understand the nuances of the funnel will set you apart from other candidates.