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- Tasks: Drive PPC campaigns, analyse performance, and optimise strategies for maximum impact.
- Company: Join iD Mobile, a dynamic start-up backed by Currys PLC.
- Benefits: Enjoy 25 days annual leave, hybrid working, and fantastic tech discounts.
- Why this job: Make a real impact in a fast-paced environment while developing your career.
- Qualifications: Experience in PPC and strong analytical skills are essential.
- Other info: Be part of a diverse team committed to innovation and sustainability.
The predicted salary is between 36000 - 60000 £ per year.
We’re iD Mobile, one of the UK’s leading mobile virtual network operators. We launched in May 2015 and have over 1.7 million Pay Monthly customers. We’re pretty sure our success has a lot to do with our wide range of feature-packed plans. We offer everything from super‑value Pay‑as‑you‑go and SIM‑only deals, right up to the latest smartphones from the big‑name manufacturers. We’re delighted about our success so far and have very ambitious plans for the future. iD Mobile is an exciting place to work. We’re a relatively young and dynamic start‑up, and we value innovation, imagination, and creativity. If you’ve got a great idea, we’ll help you run with it. We’re passionate about finding new ways to address our customers’ needs. We’re a little different to other start‑ups, though, because we’re part of Currys PLC, Europe's leading electrical and mobile retailer.
Key Responsibilities:
- Deliver against both personal and business KPIs
- Help develop and roll out the PPC strategy with your manager in form, owning, implementing and measuring performance
- Optimise & deliver PPC campaigns to business objectives, both financially & strategically
- Carry out onsite web analytics analysis to optimise the complete consumer journey & pro‑actively suggest improvements to PPC and internal architecture
- Have a close working relationship with major search engines and tool/technology suppliers to ensure an understanding of any new areas of development
- Analyse Google, Microsoft and wider industry insights & trends to inform data‑driven decisions
- Work with internal and external agency teams to plan, understand impact, performance & target to optimise all campaigns to deliver against business objectives, both financially & strategically
- Deliver and manage new product launches across your channels
- Drive conversion of journeys through analyses and optimisation with the support of your colleagues in Digital insight, UI/UX and ecommerce
- Carry out onsite journeys analysis to continuously enhance efficiency of your channels
- Oversee and analyse existing campaigns performance and manage optimisation through agency and internal teams
- Own reporting and produce detailed analysis and reports for weekly & monthly performance of Paid Search channel and own periodic as well as ad‑hoc reporting requests for your channel
- Present insights and reporting to audiences varying from your manager, to the online team as well as, from time to time, all of the iD business
- Write creative and engaging copy to highlight key USPs for digital ads
- Build and maintain a performance tracker to share the health of PPC/PMax/Shopping program with iD management
Required Skills & Experience:
- Demonstrable experience of Paid Search as a PPC executive, analyst or specialist within a search agency or an in‑house digital team
- A good understanding of how PPC/PMax/Shopping fit into the wider digital strategy
- Good interpersonal skills to manage relationships with internal and external stakeholders, with a strong ability to present information effectively to a range of audiences
- Strong commercial aptitude with effective communication skills
- Well versed with new ad technology including PMax & DSAs to drive better value for business
- Able to independently manage campaigns briefs for the agency liaising with marketing, design and trading teams
- Experience of working with tools such as Google Ads, Google Analytics
- Excellent skills in Microsoft Excel and data manipulation
- Highly organised and detail‑minded in order to effectively manage commercially confidential documentation
- Strong problem‑solving skills and a good level of mathematical ability
- Excellent attention to detail & creative writing skills
- Industry experience is highly desirable in order to bring credible business acumen to inform planning and decision‑making
Benefits:
- 25 days of annual leave (plus bank holiday entitlement) and a competitive pension scheme
- Life Assurance
- Fantastic Colleague Discounts on Tech with Currys and iD Mobile
- Access to Champion Health
- Hybrid Working (with an expectation to meet in person 2-4 times per month)
Join our team and we’ll be with you every step of the way, helping you develop the career you want with new opportunities, on‑going training and skills for life. Not only can you shape your own future, but you can help take charge of ours too. As the biggest recycler and repairer of tech in the UK, we’re in a position to make a real impact on people and the planet. Every voice has a space at our table and we’re committed to making inclusion and diversity part of everything we do, including how we strengthen our workforce. We want to make sure you have a fair opportunity to show us your talents during our application process, so if you need any additional assistance with your application please email careers@currys.co.uk and we’ll do our best to help.
PPC Executive employer: iD Mobile Limited
Contact Detail:
iD Mobile Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its PPC strategies. Show us that you understand their goals and how you can contribute to achieving them. Tailor your answers to reflect their values and mission.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or use online resources to refine your responses. The more comfortable you are speaking about your experience and skills, the better you'll perform when it counts.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace PPC Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the PPC Executive role. Highlight your experience with PPC campaigns, Google Ads, and any relevant tools you've used. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for PPC and how you can contribute to our team. Be creative and engaging – we love fresh ideas!
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention any experience you have with analytics tools. We want to know how you’ve used data to drive decisions in past roles.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we’re here to support you every step of the way!
How to prepare for a job interview at iD Mobile Limited
✨Know Your PPC Stuff
Make sure you brush up on your knowledge of PPC strategies, especially how they fit into the wider digital landscape. Be ready to discuss specific campaigns you've worked on and the results you've achieved. This shows you're not just familiar with the theory but have practical experience too.
✨Show Off Your Analytical Skills
Since the role involves a lot of data analysis, be prepared to talk about your experience with tools like Google Ads and Google Analytics. Bring examples of how you've used data to optimise campaigns and drive performance. This will demonstrate your ability to make data-driven decisions.
✨Communicate Effectively
You’ll need to manage relationships with various stakeholders, so practice explaining complex ideas in simple terms. Think about how you can present your insights clearly and engagingly, as this will be crucial when discussing your reports and analyses during the interview.
✨Be Creative with Your Copy
The job requires writing engaging ad copy, so come prepared with examples of your creative work. Think about how you can highlight key USPs in a way that resonates with the target audience. This will show your potential employer that you can think outside the box and contribute to their innovative culture.