Director of Sales

Director of Sales

Scotland Full-Time 43200 - 72000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead sales strategy and maintain market share while identifying growth opportunities.
  • Company: ICS Learn has empowered millions with flexible, digital professional skills training for over 130 years.
  • Benefits: Enjoy a competitive salary, bonuses, and attractive perks, plus hybrid work options in Glasgow.
  • Why this job: Join a dynamic team at the forefront of education innovation and make a real impact.
  • Qualifications: Empathetic leader with strategic sales experience in B2C and B2B, preferably in education or SaaS.
  • Other info: Be part of a strong senior management team and contribute to exciting M&A strategies.

The predicted salary is between 43200 - 72000 £ per year.

For over 130 years, ICS Learn has helped millions of students and global businesses develop in-demand professional skills with unrivalled flexibility and support, allowing them to achieve their goals and fulfil their potential. Courses offered cover HR and L&D, Accounting & Finance, High School and Business Management subjects, working in partnership with leading awarding bodies such as CIPD, aat, CIM, CIPS and Prince2. Offering over 50 professional qualifications, all delivered digitally, ICS holds no.1 market position in each subject area and boasts exceptional exam pass rates.

Following the promotion of previous Director of Sales, David Macfarlane, into the CEO role, we are now looking for a new Director of Sales. This role will be focused on maintaining the business’s number 1 market share position in its key markets and playing a critical role in identifying new opportunities for growth. One of the keys to success with this opportunity is recognising the very high value that each member of the team contributes and ensuring that they are managed in a positive fashion.

The role sits as part of a strong SMT, working particularly closely with Finance, Marketing, Technology and Education operations. It is an exciting time to join the business with opportunity for contribution into the M&A strategy, pricing and qualification delivery innovation.

The role requires an empathetic leader with a strong, strategic sales background. Experience of selling to both B2C and B2B markets is required, with experience in education or SaaS environments advantageous.

On offer is a competitive base salary with bonus, MIP and other attractive benefits. The role will be two days a week on-site in central Glasgow.

ICS Learn is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status or pregnancy and maternity.

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Contact Detail:

ICS Learn Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Director of Sales

✨Tip Number 1

Research ICS Learn thoroughly. Understand their courses, market position, and recent developments. This knowledge will help you tailor your conversations and demonstrate your genuine interest in the company during interviews.

✨Tip Number 2

Network with current or former employees of ICS Learn on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations for the Director of Sales role.

✨Tip Number 3

Prepare to discuss your leadership style and how you manage teams effectively. Given the emphasis on team contribution in the job description, showcasing your empathetic leadership approach will be crucial.

✨Tip Number 4

Familiarise yourself with the latest trends in both B2C and B2B sales within the education and SaaS sectors. Being able to speak knowledgeably about these trends will set you apart as a candidate who is ready to drive growth.

We think you need these skills to ace Director of Sales

Strategic Sales Management
B2B and B2C Sales Experience
Leadership and Team Management
Market Analysis and Growth Strategy
Empathy and Emotional Intelligence
Negotiation Skills
Relationship Building
Sales Forecasting
Understanding of SaaS and Education Markets
Collaboration with Cross-Functional Teams
Performance Metrics and KPI Management
Change Management
Communication Skills
Problem-Solving Skills

Some tips for your application 🫡

Understand the Role: Thoroughly read the job description for the Director of Sales position at ICS Learn. Pay attention to the key responsibilities and required skills, particularly in strategic sales and team management.

Tailor Your CV: Customise your CV to highlight relevant experience in B2C and B2B sales, especially within education or SaaS environments. Emphasise your leadership qualities and any achievements that demonstrate your ability to maintain market share and drive growth.

Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of ICS Learn's mission and values. Discuss how your background aligns with their needs and express your enthusiasm for contributing to their M&A strategy and innovation in qualification delivery.

Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. Ensure that your writing is clear and professional, as this reflects your attention to detail and communication skills.

How to prepare for a job interview at ICS Learn

✨Showcase Your Leadership Style

As a Director of Sales, your leadership style is crucial. Be prepared to discuss how you manage and motivate teams, especially in a positive manner. Share specific examples of how you've successfully led teams in the past.

✨Demonstrate Strategic Thinking

Highlight your ability to think strategically about sales growth. Discuss your experience with identifying new opportunities and how you've contributed to M&A strategies or pricing innovations in previous roles.

✨Understand the Market Landscape

Familiarise yourself with ICS Learn's position in the market and its competitors. Be ready to discuss how you would maintain their number 1 market share and what strategies you would implement to achieve this.

✨Prepare for B2C and B2B Discussions

Since the role requires experience in both B2C and B2B markets, prepare to discuss your experiences in these areas. Be specific about your successes and how they can translate to the education or SaaS environments.

Director of Sales
ICS Learn
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  • Director of Sales

    Scotland
    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-06-15

  • I

    ICS Learn

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