At a Glance
- Tasks: Drive media performance and optimise retail campaigns for top consumer brands.
- Company: Join a leading company in the digital retail space with a collaborative culture.
- Benefits: Hybrid working, competitive salary, and opportunities for professional growth.
- Why this job: Make an impact on major brands while developing your skills in a dynamic environment.
- Qualifications: 3+ years in retail media campaigns and strong analytical skills required.
- Other info: Supportive team environment with a focus on learning and development.
The predicted salary is between 40000 - 50000 ÂŁ per year.
Want to make your mark with some of the world’s biggest consumer brands? As our Digital Media Manager, you will play a pivotal role in shaping our retail e‑grocer media strategy. You’ll have the freedom to gain hands‑on experience with some of the leading global consumer products.
Office Location: Slough
Hybrid working: 3 days in office
About the role: As our Digital Retail Media Manager, you will be a key driver of media performance across our retail partners. This is a fully hands‑on role where you will plan, activate, optimise and report on retail media campaigns across key shopper platforms – Tesco, Sainsbury, Waitrose & Asda. You will serve as the in‑house expert on retail media, ensuring excellence in platform execution and delivering measurable growth for our brands.
Key Responsibilities:
- Work with retail teams to define digital strategies and recommend ways to use digital channels to deliver against business objectives.
- Build, launch and manage end‑to‑end on‑site campaigns across major retail media platforms (e.g., CitrusAd, Criteo, Pacvue etc.).
- Maintain platform hygiene, troubleshoot issues, and ensure all campaigns follow best practice.
- Deliver weekly and monthly performance reporting with clear insights and commercial implications.
- Translate platform data into actionable narratives for marketing, sales and senior stakeholders.
- Monitor daily pacing and performance metrics (ROAS, CTR, CPC, Share of Voice, impressions, sales uplift).
- Apply data‑driven optimisation techniques to improve delivery, efficiency and incrementality.
- Run A/B tests and support test‑and‑learn plans across creatives, bids, audiences and retailers.
- Ensure alignment with global media guidelines and data governance requirements.
- Contribute to developing playbooks, case studies and training materials.
- Educate cross‑functional teams on retail media capabilities, best practices and emerging trends.
- Work closely with sales and eCommerce teams to connect media performance with commercial outcomes.
- Line‑manage one associate, providing coaching, prioritisation support and quality control.
What we’re looking for:
- 3+ years hands‑on experience activating retail media campaigns in‑platform.
- Strong knowledge of Retail Media Networks (CitrusAd, Criteo, Amazon Ads, Pacvue) as well as experience working with key UK e‑grocer retailers.
- Strong analytical skills and a natural affinity for numbers. You must be able to analyse raw data, draw conclusions and develop actionable recommendations as needed.
- Strong organisational skills with ability to prioritise multiple deliverables and deadlines for yourself and juniors.
- Confident communicator who can articulate media performance to non‑technical stakeholders.
- Experience in managing teams, setting objectives, aiding with task prioritisation, and leading by example.
- Experience collaborating with sales, brand or shopper teams a plus.
- Passion for retail media, shopper behaviour, and digital performance marketing.
- Curious, proactive, and eager to experiment and test new ideas.
- Comfortable owning work end‑to‑end in a fast‑moving environment.
You will be supported by a Lead & Head of in the team who will help and guide you with tasks to ensure performance objectives are met, as well as helping carve out your own training and development plan.
Someone who exemplifies our ICP Values:
- Curious: Always learning, eager to explore endless possibilities.
- Inclusive: Diversity is our strength. Every voice matters and we can achieve more when we do it together.
- Focused: With clear vision and unwavering dedication, we progress forward and deliver excellence.
- Creative: Unleashing imagination, innovating boldly, and redefining possible.
- Trustworthy: Built on honesty, respect, and integrity we stand strong together.
Digital Retail Media Manager in London employer: Icpnet
Contact Detail:
Icpnet Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Retail Media Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and successes. This will give you an edge during interviews and help you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its media strategies. Be ready to discuss how you can contribute to their goals and bring fresh ideas to the table. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Digital Retail Media Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Retail Media Manager role. Highlight your hands-on experience with retail media campaigns and any specific platforms you've worked with, like CitrusAd or Criteo. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about retail media and how your experience can help shape our media strategy. Be sure to mention any relevant achievements that demonstrate your analytical skills and creativity.
Showcase Your Analytical Skills: Since this role requires strong analytical skills, make sure to include examples of how you've used data to drive decisions in past roles. Whether it's improving campaign performance or translating data into actionable insights, we want to see your numbers game!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Icpnet
✨Know Your Platforms
Make sure you’re well-versed in the retail media platforms mentioned in the job description, like CitrusAd and Criteo. Familiarise yourself with their functionalities and best practices so you can confidently discuss how you would leverage them in your role.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical prowess by bringing examples of how you've used data to drive campaign performance. Be ready to explain metrics like ROAS and CTR, and how you’ve translated data into actionable insights for stakeholders.
✨Communicate Clearly
Practice articulating complex media performance concepts in simple terms. You’ll need to communicate effectively with non-technical stakeholders, so think of ways to simplify your explanations without losing the essence of your insights.
✨Emphasise Team Collaboration
Highlight your experience working with cross-functional teams, especially sales and eCommerce. Share specific examples of how you’ve collaborated to connect media performance with commercial outcomes, showcasing your ability to work inclusively and effectively.