At a Glance
- Tasks: Drive media performance on Amazon and optimise campaigns for measurable growth.
- Company: Join Reckitt's innovative In-House Media Trading team.
- Benefits: Enjoy hybrid working, generous time off, and competitive health benefits.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Be a key player in shaping digital strategies and making an impact.
- Qualifications: Experience with Amazon campaigns and strong analytical skills required.
The predicted salary is between 45000 - 55000 £ per year.
Hybrid working: Flexible office days required during Amazon eventing periods.
As our Digital Retail Media Manager, you will be a key driver of media performance on Amazon and other Retail Media activities (search and DSP). This is a fully hands‑on role where you will plan, activate, optimise, and report on media campaigns. You will serve as the in‑house expert on Amazon, ensuring excellence in platform execution and delivering measurable growth for our brands.
This role sits within Reckitt In‑House Media Trading team ‘Applied Media Science’ (via ICP). The team is responsible for the media planning and activation of digital media globally across over 10 markets. We work closely with external partners and internal teams to ensure best practice, share learnings, and drive growth.
Role Responsibilities
- Work with media and commercial teams to define digital strategies and recommend ways to use Amazon channels to deliver against business objectives.
- Build, launch and manage end‑to‑end on‑site campaigns on Amazon.
- Maintain platform hygiene, troubleshoot issues, and ensure all campaigns follow best practice.
- Deliver weekly and monthly performance reporting with clear insights and commercial implications.
- Translate platform data into actionable narratives for marketing, sales and senior stakeholders.
- Monitor daily pacing and performance metrics (ROAS, CTR, CPC, Share of Voice, impressions, sales uplift).
- Apply data‑driven optimisation techniques to improve delivery, efficiency and incrementality.
- Run A/B tests and support test‑and‑learn plans across creatives, bids, audiences and retailers.
- Ensure alignment with global media guidelines and data governance requirements.
- Contribute to developing playbooks, case studies and training materials.
- Educate cross‑functional teams on Amazon capabilities, best practices and emerging trends.
- Work closely with sales and eCommerce teams to connect media performance with commercial outcomes.
- Support and upskill the team, providing coaching, prioritisation support and quality control.
Qualifications
- Experience activating Amazon campaigns on the platform.
- Strong knowledge of Amazon Ads, Amazon DSP and optimisation tools such as Pacvue, Skai.
- Strong analytical skills and a natural affinity for numbers.
- Ability to analyse raw data, draw conclusions and develop actionable recommendations.
- Strong organisational skills with ability to prioritise multiple deliverables and deadlines.
- Confident communicator who can articulate media performance to non‑technical stakeholders.
- Experience setting objectives, aiding task prioritisation and leading by example.
- Experience collaborating with sales, brand or shopper teams (plus).
- Passion for retail media, shopper behaviour and digital performance marketing.
- Curious, proactive and eager to experiment and test new ideas.
- Comfortable owning work end‑to‑end in a fast‑moving environment.
- Will receive support from a Lead & Head of the team to guide tasks and training.
Benefits
- Hybrid working, generous paid time off, paid holidays, volunteer time off, summer half‑day Fridays.
- Competitive medical, dental, vision benefits, mental health support and robust savings plan.
Values
- Curious: Always learning, eager to explore endless possibilities.
- Inclusive: Diversity is our strength. Every voice matters and we achieve more together.
- Focused: With clear vision and unwavering dedication, we progress forward and deliver excellence.
- Creative: Unleashing imagination, innovating boldly, and redefining possibilities.
- Trustworthy: Built on honesty, respect, and integrity we stand strong together.
Digital Media Manager employer: Icpnet
Reckitt is an exceptional employer that fosters a dynamic and inclusive work culture, offering hybrid working arrangements that promote flexibility and work-life balance. Employees benefit from generous paid time off, comprehensive health benefits, and opportunities for professional growth within a collaborative team environment focused on innovation and excellence in digital media performance. With a commitment to diversity and continuous learning, Reckitt empowers its employees to thrive and make a meaningful impact in the fast-paced world of retail media.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Media Manager
✨Tip Number 1
Get to know the company inside out! Research Reckitt and their media strategies, especially around Amazon. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for those tricky interview questions! Think about how you can showcase your experience with Amazon campaigns and data analysis. Use specific examples to demonstrate your skills and how they align with the role.
✨Tip Number 4
Don’t forget to follow up after your interviews! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Digital Media Manager
Some tips for your application 🫡
Show Your Passion for Digital Media:When you're writing your application, let your enthusiasm for digital media shine through! Share specific examples of campaigns you've worked on, especially if they relate to Amazon or retail media. We love seeing candidates who are genuinely excited about the field.
Be Data-Driven:Since this role is all about optimising media performance, make sure to highlight your analytical skills. Use numbers and metrics from your past experiences to demonstrate how you've driven results. We appreciate candidates who can turn data into actionable insights!
Tailor Your Application:Don't just send a generic application! Take the time to tailor your CV and cover letter to match the job description. Mention specific responsibilities from the role that excite you and how your experience aligns with them. It shows us you’re serious about joining our team.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company culture and values!
How to prepare for a job interview at Icpnet
✨Know Your Amazon Inside Out
Make sure you brush up on your knowledge of Amazon Ads and DSP. Familiarise yourself with the latest trends and best practices in digital retail media. Being able to discuss specific campaigns you've worked on or optimised will show that you're not just a fan of the platform, but a true expert.
✨Data is Your Best Friend
Prepare to talk about how you've used data to drive decisions in past roles. Be ready to share examples of how you've analysed metrics like ROAS, CTR, and CPC to optimise campaigns. This will demonstrate your analytical skills and your ability to translate numbers into actionable insights.
✨Show Off Your Communication Skills
As a Digital Media Manager, you'll need to communicate complex ideas to non-technical stakeholders. Practice explaining your past projects in simple terms, focusing on the impact they had on business objectives. This will highlight your ability to bridge the gap between technical and commercial teams.
✨Be Ready to Collaborate
This role involves working closely with various teams, so be prepared to discuss your experience in cross-functional collaboration. Share examples of how you've worked with sales, brand, or shopper teams to achieve common goals. Highlighting your teamwork skills will show that you're a great fit for their inclusive culture.