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For Companies At a Glance
- Tasks: Support brand campaigns and fan engagement initiatives for Team GB.
- Company: Join Team GB, representing the UK at the Olympic Games.
- Benefits: Gain experience in a high-profile environment with potential for growth.
- Why this job: Make an impact on national campaigns and engage millions of fans.
- Qualifications: 2-3 years in marketing or CRM, with Salesforce experience preferred.
- Other info: Dynamic role with opportunities to work on exciting sporting events.
The predicted salary is between 36000 - 60000 £ per year.
ICP Search are proud to be retained by Team GB, representing the UK at the Olympic Games and inspiring millions across the country. With a passionate national fanbase and growing digital ecosystem, Team GB is continuing to invest in brand, campaign and CRM capability as it builds towards future Olympic cycles. They are now seeking a Marketing Executive to support the delivery of brand campaigns, fan engagement initiatives and best-in-class eCRM activity.
The Opportunity
- Work closely with the Head of Marketing and wider digital and data teams to:
- Manage and maintain a coordinated marketing calendar across digital channels
- Deliver engaging eCRM campaigns via Salesforce Marketing Cloud
- Build and optimise customer journeys to drive engagement and database growth
- Write compelling email and digital copy aligned to brand tone
- Support campaign activations across key national and international sporting moments
- Work with commercial partners to deliver integrated marketing initiatives
- Analyse campaign performance and report on engagement metrics
- Contribute to ongoing brand research and insight development
This is a highly visible role with real influence across marketing, digital and commercial teams.
What You’ll Bring
- 2 to 3 years’ experience within a marketing or CRM-focused role
- Experience using Salesforce products, particularly Marketing Cloud and Journey Builder
- Strong email marketing and segmentation capability
- An analytical mindset with experience reporting on campaign performance
- Strong communication skills and the ability to manage multiple workstreams
- Experience within sport, entertainment or high-profile consumer brands would be beneficial.
If you enjoy bringing campaigns to life, combining creativity with data, and want your work to engage audiences at a national level, this is a rare opportunity. Apply today or contact Charlotte @ ICP Search for more information.
Marketing Executive in London employer: ICP Search
Contact Detail:
ICP Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Team GB or similar organisations. A friendly chat can open doors that applications alone can't.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns and eCRM projects. This gives you a chance to demonstrate your creativity and analytical mindset beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching Team GB's recent campaigns and their digital strategies. Being able to discuss their work shows genuine interest and helps you stand out as a candidate.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Marketing Executive in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Executive. Highlight your experience with eCRM campaigns and Salesforce, as well as any relevant achievements in marketing that align with Team GB's goals.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for sports and how your skills can contribute to Team GB's mission. Be sure to mention specific examples of past campaigns you've worked on.
Show Off Your Analytical Skills: Since this role involves analysing campaign performance, don’t forget to include any metrics or results from previous projects. We want to see how you’ve used data to drive engagement and improve outcomes!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you one step closer to joining the Team GB family!
How to prepare for a job interview at ICP Search
✨Know Your Audience
Before the interview, take some time to research Team GB and their recent campaigns. Understanding their brand values and fan engagement strategies will help you tailor your responses and show that you're genuinely interested in the role.
✨Showcase Your Skills
Be ready to discuss your experience with Salesforce Marketing Cloud and how you've used it to deliver successful eCRM campaigns. Prepare specific examples of how you've optimised customer journeys and driven engagement in previous roles.
✨Prepare for Data Discussions
Since this role requires an analytical mindset, brush up on how to report on campaign performance. Be prepared to discuss metrics you've tracked in the past and how you've used data to inform your marketing strategies.
✨Communicate Clearly
Strong communication skills are key for this position. Practice articulating your thoughts clearly and concisely, especially when discussing your ideas for engaging email and digital copy that aligns with brand tone.