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- Tasks: Lead multi-channel digital marketing campaigns and mentor a junior marketer.
- Company: Join a dynamic agency in Glasgow, working with diverse brands.
- Benefits: Enjoy flexible hours, enhanced benefits, and career progression opportunities.
- Why this job: Shape strategies, drive results, and thrive in a collaborative environment.
- Qualifications: Experience in digital marketing with strong SEO, PPC, and analytics skills required.
- Other info: Interviews conducted via video; all backgrounds encouraged to apply.
The predicted salary is between 32000 - 40000 £ per year.
Location: Glasgow
Salary: £38,000 – £40,000
Are you a digital marketer who thrives on crafting data-driven campaigns that make an impact? If you're looking for a role where you can take ownership, drive strategy, and mentor others, this could be the perfect opportunity.
What’s the Role?
As Digital Marketing Manager, you’ll be the driving force behind multi-channel campaigns, using your expertise in SEO, PPC, and Paid Media to deliver outstanding results. You'll work with a variety of clients, ensuring their digital presence is both creative and commercially effective. Not only will you lead on campaign strategy and execution, but you'll also coach and mentor a Digital Marketing Executive, helping to shape their skills and career development.
What You’ll Be Doing:
- Planning, executing, and optimising paid search, social, and display campaigns.
- Managing budgets and setting KPIs to measure success.
- Writing engaging content tailored for different digital platforms.
- Producing detailed performance reports and using insights to refine strategies.
- Carrying out market and competitor research to stay ahead of trends.
- Collaborating with designers, developers, and social teams to deliver integrated campaigns.
- Acting as a key contact for clients, ensuring their digital marketing goals are met.
- Mentoring a Digital Marketing Executive, providing guidance and upskilling where needed.
What You’ll Bring:
- Hands-on experience in digital marketing, either agency or in-house.
- A deep understanding of SEO, PPC, and paid media strategies.
- Strong skills in Google Ads, social media advertising, and analytics platforms.
- A results-driven mindset with experience in budget management.
- The ability to communicate digital insights to clients and stakeholders.
- A proactive approach, always looking for ways to improve performance and add value.
Why This Role?
- Work with a dynamic, collaborative team in a fast-paced agency environment.
- Get exposure to a variety of brands and industries.
- Have the chance to shape strategy and drive real results.
- Benefit from a supportive leadership team and career progression opportunities.
- Flexibility with working hours, working 4 days from the office and 1 day from home.
- Enhanced benefits.
If you’re a digital marketer looking to step up into a leadership role, this could be the perfect next move. Apply today!
Not all candidates will meet every single desired qualification or skill. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you.
At Iconic Resourcing we are engaged by many leading organisations across Scotland and our aim is to keep the recruitment process simple. Interviews are likely to be held via our video interviewing platform both with Iconic Resourcing and our client. Please visit our website to view all our Iconic Jobs across Scotland.
Digital Marketing Manager employer: Iconic Resourcing
Contact Detail:
Iconic Resourcing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially in SEO, PPC, and paid media. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the field.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and results that showcase your ability to drive strategy and achieve success, as this is a key aspect of the role.
✨Tip Number 3
Highlight your mentoring experience or willingness to coach others. Since the role involves guiding a Digital Marketing Executive, showing that you can develop talent will set you apart from other candidates.
✨Tip Number 4
Research the company and its clients thoroughly. Understanding their digital presence and how you can contribute to their goals will allow you to tailor your conversation during the interview and demonstrate your proactive approach.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your hands-on experience in digital marketing, particularly in SEO, PPC, and paid media strategies. Use specific examples of campaigns you've managed and the results achieved to demonstrate your expertise.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and your desire to take on a leadership role. Mention how you can contribute to the company's goals and your experience in mentoring others, as this is a key aspect of the role.
Showcase Your Analytical Skills: Since the role involves producing detailed performance reports, be sure to include examples of how you've used data to refine strategies in past roles. Highlight your familiarity with analytics platforms and how you've communicated insights to clients.
Research the Company: Before applying, take some time to research Iconic Resourcing and their clients. Understanding their values and the industries they work with will help you tailor your application and show that you're genuinely interested in the role.
How to prepare for a job interview at Iconic Resourcing
✨Showcase Your Campaign Success
Prepare to discuss specific campaigns you've managed, focusing on the strategies you employed and the results achieved. Use data to back up your claims, as this role heavily relies on data-driven decision-making.
✨Demonstrate Leadership Skills
Since you'll be mentoring a Digital Marketing Executive, highlight any previous experience in coaching or leading teams. Share examples of how you've helped others grow in their roles and how you approach team collaboration.
✨Know Your Tools
Familiarise yourself with the latest tools and platforms relevant to SEO, PPC, and analytics. Be ready to discuss how you've used these tools in past roles to optimise campaigns and drive performance.
✨Research the Company and Clients
Understand the company’s client base and their industries. This will help you tailor your responses and demonstrate your proactive approach to staying ahead of market trends, which is crucial for this role.
