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- Tasks: Lead multi-channel digital marketing campaigns and mentor a Digital Marketing Executive.
- Company: Join a dynamic agency in Glasgow, working with various brands and industries.
- Benefits: Enjoy flexible hours, enhanced benefits, and career progression opportunities.
- Why this job: Shape strategies, drive results, and work in a collaborative, fast-paced environment.
- Qualifications: Experience in digital marketing with strong skills in SEO, PPC, and analytics required.
- Other info: Interviews will be conducted via video; all backgrounds are encouraged to apply.
The predicted salary is between 32000 - 40000 £ per year.
Job Description
Digital Marketing Manager
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Location: Glasgow
\\nSalary: £38,000 – £40,000
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Are you a digital marketer who thrives on crafting data-driven campaigns that make an impact? If you're looking for a role where you can take ownership, drive strategy, and mentor others, this could be the perfect opportunity.
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What’s the Role?
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As Digital Marketing Manager, you’ll be the driving force behind multi-channel campaigns, using your expertise in SEO, PPC, and Paid Media to deliver outstanding results. You'll work with a variety of clients, ensuring their digital presence is both creative and commercially effective.
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Not only will you lead on campaign strategy and execution, but you'll also coach and mentor a Digital Marketing Executive, helping to shape their skills and career development.
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What You’ll Be Doing:
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- Planning, executing, and optimising paid search, social, and display campaigns.
- Managing budgets and setting KPIs to measure success.
- Writing engaging content tailored for different digital platforms.
- Producing detailed performance reports and using insights to refine strategies.
- Carrying out market and competitor research to stay ahead of trends.
- Collaborating with designers, developers, and social teams to deliver integrated campaigns.
- Acting as a key contact for clients, ensuring their digital marketing goals are met.
- Mentoring a Digital Marketing Executive, providing guidance and upskilling where needed.
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What You’ll Bring:
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- Hands-on experience in digital marketing, either agency or in-house.
- A deep understanding of SEO, PPC, and paid media strategies.
- Strong skills in Google Ads, social media advertising, and analytics platforms.
- A results-driven mindset with experience in budget management.
- The ability to communicate digital insights to clients and stakeholders.
- A proactive approach, always looking for ways to improve performance and add value.
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Why This Role?
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- Work with a dynamic, collaborative team in a fast-paced agency environment.
- Get exposure to a variety of brands and industries.
- Have the chance to shape strategy and drive real results.
- Benefit from a supportive leadership team and career progression opportunities.
- Flexibility with working hours, working 4 days from the office and 1 day from home
- Enhanced benefits
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If you’re a digital marketer looking to step up into a leadership role, this could be the perfect next move. Apply today!
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Not all candidates will meet every single desired qualification or skill. If your experience looks a little different from what we've identified and you think you can bring value to the role, we'd love to learn more about you.
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At Iconic Resourcing we are engaged by many leading organisations across Scotland and our aim is to keep the recruitment process simple. Interviews are likely to be held via our video interviewing platform both with Iconic Resourcing and our client. Please visit our website to view all our Iconic Jobs across Scotland.
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Digital Marketing Manager employer: Iconic Resourcing
Contact Detail:
Iconic Resourcing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Familiarize yourself with the latest trends in digital marketing, especially in SEO, PPC, and paid media. This knowledge will not only help you during interviews but also demonstrate your passion and commitment to staying ahead in the field.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics and results that showcase your ability to drive strategy and achieve success, as this role emphasizes data-driven decision-making.
✨Tip Number 3
Highlight your mentoring experience or willingness to coach others. Since this position involves guiding a Digital Marketing Executive, showcasing your leadership skills will set you apart from other candidates.
✨Tip Number 4
Network with professionals in the digital marketing space, especially those who work in agencies. Engaging with industry peers can provide insights into the role and may even lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your hands-on experience in digital marketing, particularly in SEO, PPC, and paid media strategies. Use specific examples of campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and your desire to take on a leadership role. Mention how you can contribute to the company's goals and your experience in mentoring others.
Showcase Your Skills: Include relevant skills such as Google Ads proficiency, social media advertising, and analytics expertise. Provide examples of how you've used these skills to drive successful campaigns.
Prepare for Interviews: Be ready to discuss your approach to campaign strategy, budget management, and how you communicate insights to clients. Think of examples that demonstrate your proactive mindset and ability to improve performance.
How to prepare for a job interview at Iconic Resourcing
✨Showcase Your Campaign Success
Be prepared to discuss specific campaigns you've managed, focusing on the strategies you implemented and the results achieved. Use data to back up your claims, as this role emphasizes data-driven decision-making.
✨Demonstrate Leadership Skills
Since you'll be mentoring a Digital Marketing Executive, highlight any previous experience in coaching or leading teams. Share examples of how you've helped others grow in their roles.
✨Know Your Tools
Familiarize yourself with the latest tools and platforms in SEO, PPC, and analytics. Be ready to discuss how you've used these tools to optimize campaigns and measure success.
✨Prepare for Client Interaction
As a key contact for clients, you need to communicate effectively. Practice articulating digital marketing insights clearly and confidently, ensuring you can convey complex information in an understandable way.
