PPC Campaign Architect – Growth & ROI in Birmingham

PPC Campaign Architect – Growth & ROI in Birmingham

Birmingham Full-Time 29700 - 36300 £ / year (est.) On-site
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At a Glance

  • Tasks: Manage and optimise PPC campaigns for diverse clients, from planning to execution.
  • Company: Join the dynamic team at Iconic Media Group in Wolverhampton.
  • Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
  • Other info: Collaborative environment with a focus on maximising ROI.
  • Why this job: Make a real impact on client success through innovative digital marketing strategies.
  • Qualifications: Hands-on experience with Google Ads, Bing Ads, and strong data analysis skills.

The predicted salary is between 29700 - 36300 £ per year.

Iconic Media Group in Wolverhampton is seeking a PPC specialist to join our growing digital marketing team.

You will manage paid search and paid social campaigns for diverse clients, taking ownership from planning to execution.

The role requires hands-on experience with Google Ads, Bing Ads and social platforms, strong data analysis, and proficiency with Google Analytics and Google Tag Manager.

You will collaborate with the Head of PPC and other departments to maximise ROI.

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PPC Campaign Architect – Growth & ROI in Birmingham employer: Iconic Media Group

At Iconic Media Group, we pride ourselves on being an excellent employer that fosters a dynamic and supportive work culture. As a Multimedia Journalist in Bedford, you'll not only have the opportunity to make a significant impact in local democracy reporting but also benefit from ongoing training and development to enhance your skills. With an attractive salary and the chance to be part of an expanding media team during an exciting time for the industry, this role offers a rewarding career path in a vibrant community.

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Contact Details:

Iconic Media Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land PPC Campaign Architect – Growth & ROI in Birmingham

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Iconic Media Group and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Iconic Media Group are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Iconic Media Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Iconic Media Group. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace PPC Campaign Architect – Growth & ROI in Birmingham

PPC Campaign Management
Google Ads
Bing Ads
Social Media Advertising
Data Analysis
Google Analytics
Google Tag Manager

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Iconic Media Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Iconic Media Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Iconic Media Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Iconic Media Group

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Iconic Media Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At Iconic Media Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.