At a Glance
- Tasks: Dive into digital marketing, managing campaigns, SEO, and website merchandising.
- Company: Join a vibrant online retail team with a focus on e-commerce success.
- Benefits: Gain hands-on experience, full training, and career progression opportunities.
- Other info: Collaborative culture with exciting projects and growth potential.
- Why this job: Make a real impact in a fast-paced environment while learning from industry experts.
- Qualifications: Passion for digital marketing and strong attention to detail required.
The predicted salary is between 18000 - 25000 £ per year.
Working within our website trading team, you’ll get hands-on experience in a busy online retail business, learning how websites drive sales, engage customers, and create great shopping experiences. No two days are the same, you’ll be involved in everything from digital campaigns and email marketing to SEO, product launches, website merchandising, promotions and analysing performance. This is a fantastic opportunity to develop practical skills, learn from an experienced and supportive team and gain real insight into how a successful e-commerce business operates. If you’re organised, proactive, keen to learn, and excited by a fast-moving environment where your work makes a real impact, we’d love to hear from you. Full training and development will be provided.
Key Responsibilities
- Website Trading & Merchandising
- Support the day-to-day trading of the company website
- Upload and maintain product listings, imagery, pricing and promotional content
- Assist with homepage updates, category merchandising and campaign landing pages
- Ensure products are accurately presented and commercially positioned
- Monitor stock availability and flag issues impacting website performance
- Support product launches and promotional events
- Digital Marketing
- Assist in planning and executing email marketing campaigns
- Support SEO activity including product copy optimisation, metadata and keyword improvements
- Support internal teams with paid media activity including Google Shopping, PPC and paid social campaigns
- Support affiliate and promotional partner activity where relevant
- Assist with campaign planning for seasonal peaks, product launches and promotional periods
- Performance & Reporting
- Track website performance metrics
- Produce weekly reports and performance summaries
- Help identify trends, opportunities and underperforming areas
- Support A/B testing and website optimisation activity
- Customer Experience
- Review website journey and identify friction points
- Support improvements to navigation, content and merchandising
- Monitor customer feedback for website-related insights
- Help ensure promotions and messaging are accurate and customer-friendly
- General Team Support
- Work closely with E-commerce, Marketing, Product and Customer Experience teams
- Support ad hoc digital and trading projects
- Maintain strong attention to detail across all online activity
- Learn e-commerce systems, platforms and reporting tools
What We’re Looking For
- Essential
- Strong interest in digital marketing, e-commerce or online retail
- Passion for websites, customer behaviour and online shopping
- Analytical mindset with confidence working with numbers and data
- Excellent attention to detail
- Strong written communication skills
- Organised, proactive and eager to learn
- Comfortable using Microsoft Excel – training provided
- Good understanding of social media and digital channels
- Behaviours & Attributes
- Curious and commercially aware
- Practical and solutions-focused
- Organised and dependable
- Comfortable working at pace
- Detail-driven and accurate
- Analytical and eager to learn from data
- Collaborative and positive
- Passionate about customer experience
What You’ll Learn
During your apprenticeship, you’ll gain experience in:
- E-commerce website trading
- Digital campaign execution
- Email marketing
- SEO fundamentals
- Website merchandising
- Conversion optimisation
- Customer journey analysis
- Performance reporting
- Promotional planning
- Commercial decision making in online retail
Potential Career Progression
This role could develop into:
- CRM Executive
- E-commerce Trading Exec
- Digital Marketing Executive
Digital Marketing Apprentice – Web Trading employer: ICON
As a Digital Marketing Apprentice in our dynamic web trading team, you'll thrive in a vibrant online retail environment that champions innovation and collaboration. We offer comprehensive training and development opportunities, fostering a culture of growth where your contributions directly enhance customer experiences and drive business success. Join us to gain invaluable skills and insights while working alongside a supportive team dedicated to your professional journey.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Apprentice – Web Trading
✨Tip Number 1
Get your networking game on! Connect with people in the digital marketing and e-commerce space. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have a lead on that perfect apprenticeship!
✨Tip Number 2
Show off your skills! Create a personal project or a portfolio that highlights your understanding of digital marketing. Whether it’s a blog, a social media campaign, or even a mock website, having something tangible to share can really set you apart.
✨Tip Number 3
Be proactive in your search! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in potential opportunities. A little initiative goes a long way!
✨Tip Number 4
Keep learning and stay updated! The digital marketing landscape is always changing, so follow industry blogs, take online courses, and engage with content that keeps you informed. This not only boosts your knowledge but also shows employers your commitment to growth.
We think you need these skills to ace Digital Marketing Apprentice – Web Trading
Some tips for your application 🫡
Show Your Passion:Let us see your enthusiasm for digital marketing and e-commerce! Share any relevant experiences or projects that highlight your interest in websites and online shopping. This will help us understand why you're excited about this role.
Tailor Your Application:Make sure to customise your CV and cover letter to match the job description. Highlight your skills in areas like SEO, email marketing, and data analysis. We want to see how you fit into our team and what unique qualities you bring!
Be Clear and Concise:When writing your application, keep it straightforward and to the point. Use clear language and avoid jargon. We appreciate well-structured applications that are easy to read and understand.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re proactive and keen to join our team!
How to prepare for a job interview at ICON
✨Know Your Digital Marketing Basics
Before the interview, brush up on key digital marketing concepts like SEO, email campaigns, and website merchandising. Being able to discuss these topics confidently will show your genuine interest in the role and help you stand out.
✨Showcase Your Analytical Skills
Prepare to talk about any experience you have with data analysis or performance tracking. If you've worked with numbers before, even in a school project, share that! Highlighting your analytical mindset will resonate well with the team.
✨Demonstrate Your Passion for E-commerce
Express your enthusiasm for online shopping and customer behaviour during the interview. Share any personal experiences or insights you've gained from your own online shopping habits, as this will show your passion for the industry.
✨Ask Thoughtful Questions
Prepare a few questions about the company's digital marketing strategies or recent campaigns. This not only shows your interest but also gives you a chance to engage with the interviewers and demonstrate your proactive nature.
