At a Glance
- Tasks: Lead the development of Iceland's retail media strategy and drive innovative revenue solutions.
- Company: Join a dynamic team at Iceland, a leader in omni-channel retail.
- Benefits: Competitive salary, 25 days holiday, and an excellent benefits package.
- Other info: Opportunity to build and lead a high-performing team in a fast-paced environment.
- Why this job: Shape the future of retail media and make a measurable impact.
- Qualifications: Proven experience in retail media and strong negotiation skills.
The predicted salary is between 70000 - 90000 € per year.
Your Role
As Head of Retail Media, you’ll lead the strategic and commercial development of Iceland’s omni‑channel retail media proposition, transforming retail assets and audience data into a premium media product. This is a senior leadership role with full ownership of the retail media roadmap, income delivery and innovation agenda. Your immediate focus will be on embedding retail media into the trade plan and commercial calendar, moving beyond “business as usual” promotions to unlock incremental, high‑margin revenue through data‑led solutions. Working cross‑functionally across Category, Marketing, Trade Planning, Data, IT and Store Operations, you’ll act as the internal expert for retail media and digital transformation, ensuring Iceland stands out in a fast‑growing and competitive market.
What You’ll Be Accountable For
- Owning and delivering the retail media strategy across in-store and digital channels.
- Accountable for delivering significant net retail media and incremental commercial income.
- Commercialising audience data and customer insight into high-value media solutions.
- Launching and scaling new media formats, including DOOH (Digital Out of Home), digital signage and online placements.
- Leading senior negotiations with brand partners, agencies and media suppliers.
- Building and leading a high-performing retail media team.
- Delivering complex, multi-site and omni-channel media activations.
Essential What you’ll bring
- Significant experience in a retail media role, with proven delivery of incremental revenue.
- Strong commercial acumen and senior-level negotiation experience.
- Deep understanding of retail data, audience targeting and omni-channel media.
- Highly analytical, numerate and commercially driven.
- Experience leading teams and operating in fast-paced, complex environments.
Style & Mindset
- Action-oriented and delivery-focused.
- Influential, credible and confident operating at senior level.
- Tenacious, resilient and motivated by results.
- Adaptable and comfortable with change.
Why this role?
This is a rare opportunity to take end-to-end ownership of a growing retail media proposition, shape its future direction and deliver measurable commercial impact.
What You’ll Get From Us
A competitive salary with an excellent benefits package 25 days holiday plus 8 days.
Head of Retail Media in Cardiff employer: Iceland Foods
Iceland is an exceptional employer, offering a dynamic work environment where innovation and strategic thinking are at the forefront of our retail media initiatives. With a strong focus on employee growth, we provide ample opportunities for professional development and leadership within a collaborative culture that values creativity and results. Located in a fast-paced market, our team enjoys a competitive salary, generous holiday allowance, and the chance to make a significant impact in a thriving sector.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Retail Media in Cardiff
✨Tip Number 1
Network like a pro! Get out there and connect with people in the retail media space. Attend industry events, join relevant online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on your dream job!
✨Tip Number 2
Showcase your expertise! Create a portfolio or a personal website where you can highlight your achievements in retail media. Share case studies of successful campaigns you've led, and make sure to include any innovative strategies you've implemented. This will set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by diving deep into the company’s retail media strategy. Understand their current offerings and think about how you can contribute to their growth. Bring fresh ideas to the table during your interview – they’ll love your proactive approach!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals who can drive our retail media initiatives forward. Make sure your application stands out by tailoring it to the specific role and showcasing your passion for retail media.
We think you need these skills to ace Head of Retail Media in Cardiff
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the Head of Retail Media role. Highlight your experience in retail media, data-driven solutions, and any leadership roles you've held. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about retail media and how your skills align with our goals at Iceland. Be sure to mention specific achievements that demonstrate your commercial acumen.
Showcase Your Analytical Skills:Since this role requires a strong analytical mindset, don’t shy away from sharing examples of how you've used data to drive decisions in previous roles. We love numbers, so let us see how you've turned insights into action!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can’t wait to hear from you!
How to prepare for a job interview at Iceland Foods
✨Know Your Retail Media Inside Out
Before the interview, dive deep into the retail media landscape. Understand the latest trends, technologies, and how they apply to Iceland's strategy. Be ready to discuss how you can leverage audience data and digital transformation to create high-value media solutions.
✨Showcase Your Commercial Acumen
Prepare examples that highlight your experience in driving incremental revenue through retail media. Discuss specific strategies you've implemented in previous roles and how they led to measurable results. This will demonstrate your strong commercial understanding and ability to deliver on the role's expectations.
✨Demonstrate Leadership Skills
As a senior leadership role, it's crucial to showcase your ability to lead and inspire teams. Share stories of how you've built high-performing teams and navigated complex environments. Highlight your negotiation skills with brand partners and agencies to show you're ready for the challenges ahead.
✨Be Ready for Cross-Functional Collaboration
This role requires working across various departments. Prepare to discuss how you've successfully collaborated with teams like Marketing, IT, and Store Operations in the past. Emphasise your adaptability and how you can drive initiatives that align with the broader business goals.
