At a Glance
- Tasks: Lead customer insights and analytics to drive business growth and enhance customer experience.
- Company: Join a top-rated company that values its people and customers.
- Benefits: Competitive salary, 25 days holiday, and an excellent benefits package.
- Why this job: Shape the future of retail with data-driven insights and innovative strategies.
- Qualifications: Experience in data analytics, strategic thinking, and team leadership.
- Other info: Be part of a collaborative culture that champions innovation and personal growth.
The predicted salary is between 43200 - 72000 Β£ per year.
As one of the Best Big Companies to Work For, we have a rich history of loving our customers and looking after our teams. We understand that success is achieved through our people, and we are searching for a Head of Retail and Customer Insights to join our growing online business.
Purpose of the role: To lead our customer insight, market intelligence and advanced analytics function.
Scope of the role: Key leader responsible for transforming complex data into powerful insights that shape commercial decisions, improve customer experience and accelerate our growth. The role requires a unique blend of data expertise, strategic thinking and creative problem solving, leveraging AI and machine learning to unlock value from large and evolving data sets. Oversee a multidisciplinary insight team, providing leadership across customer analytics, market research, segmentation, predictive modelling and customer lifetime value.
Key Responsibilities:
- Customer & Market Insight: Lead the end-to-end customer insight strategy across the organisation, ensuring a deep, real-time understanding of shopping behaviours, needs, motivations, and trends. Own the integration and interpretation of external market data, competitor intelligence, industry trends, and macroeconomic influences. Oversee continuous and ad-hoc research programmes (qualitative and quantitative), customer panels, and brand tracking.
- Data Analytics & Modelling: Drive the development of advanced customer models, including segmentation, propensity models, churn prediction and customer lifetime value. Use AI and machine learning tools to analyse large, complex data sets and scale automated insight generation. Partner with data engineering teams to ensure robust data pipelines, governance, and data quality.
- Strategic Leadership & Collaboration: Translate data-driven insights into compelling narratives and actionable strategies for senior leadership, commercial teams, and store operations. Influence decision-making in key areas such as pricing, promotions, marketing, loyalty, product range, personalisation, and digital experience. Foster a culture of experimentation, data literacy, and customer-centric thinking across the organisation.
- Team Management & Development: Lead, develop, and mentor a high-performing team of customer insight specialists, analysts, data scientists, and researchers. Champion innovation and new methodologies in research, analytics, and AI adoption.
Our Values:
- We love our customers: You are curious β you are open minded, take risks, fail fast and learn quick.
- We look after our own: You are authentic β You use your strengths, are genuine & consistent.
- We work together: You are collaborative - You work cross functionally, build external relationships.
- We hate waste: You are influential - You set the direction, you shape the plan.
- We Care: You are brave - You make tough decisions for the greater good.
Benefits: A competitive salary with an excellent benefits package, 25 days holiday, plus 8 days.
Head of retail and customer Insights in London employer: Iceland Food Group
Contact Detail:
Iceland Food Group Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Head of retail and customer Insights in London
β¨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
β¨Tip Number 2
Show off your skills! Prepare a portfolio or case studies that highlight your data expertise and strategic thinking. When you get the chance to chat with potential employers, let your work speak for itself.
β¨Tip Number 3
Be proactive! Donβt just wait for job postings to appear. Reach out directly to companies you admire, like us at StudySmarter, and express your interest in contributing to their customer insights team.
β¨Tip Number 4
Prepare for interviews by understanding the companyβs values and how they align with yours. Be ready to discuss how your experience in customer analytics and market research can help shape their strategies and improve customer experiences.
We think you need these skills to ace Head of retail and customer Insights in London
Some tips for your application π«‘
Show Your Passion for Customer Insights: When writing your application, let your enthusiasm for customer insights shine through! We want to see how much you care about understanding shopping behaviours and trends. Share any relevant experiences that highlight your love for data and customer-centric thinking.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and make sure your key achievements stand out. Use bullet points if it helps to organise your thoughts β we want to see your skills and experience without wading through fluff!
Tailor Your Application: Make sure to customise your application for the Head of Retail and Customer Insights role. Highlight your experience with AI, machine learning, and data analytics, and explain how these skills can help us transform complex data into powerful insights. Show us why you're the perfect fit!
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way for us to receive your application and ensures youβre considered for the role. Plus, it gives you a chance to explore more about our company culture and values while youβre at it!
How to prepare for a job interview at Iceland Food Group
β¨Know Your Data Inside Out
As a Head of Retail and Customer Insights, you'll need to demonstrate your expertise in data analytics. Brush up on the latest trends in AI and machine learning, and be ready to discuss how you've used these tools to derive insights from complex data sets in the past.
β¨Showcase Your Strategic Thinking
Prepare to share examples of how you've transformed data into actionable strategies. Think about specific instances where your insights influenced key business decisions, especially in areas like pricing or customer experience.
β¨Emphasise Team Leadership Skills
This role involves leading a multidisciplinary team, so be ready to talk about your leadership style. Share experiences where you've mentored others, fostered collaboration, and championed innovation within your team.
β¨Align with Company Values
Familiarise yourself with the company's values and be prepared to discuss how you embody them. Whether it's being curious, authentic, or brave, think of examples that showcase your alignment with their culture and how you can contribute positively.