Key Account Manager in City of Westminster

Smartwool and Icebreaker are looking for an exceptional Key Account Manager to join our team in London/Manchester, United Kingdom. In line with the strategy of the brands, you’ll develop and manage long-term partnerships with our key strategic accounts and field accounts based in the UK territory. You will be responsible for meeting brand and financial targets in line with the overall EMEA strategy and financial plan.

How You Will Make a Difference

• Strategy: Build a holistic, consumer‑centric, strategic plan for the market, making sure sales, merchandising, and marketing needs of the different segments are assessed and developed accordingly.
• Business Development: Aligned with the brand's Key Accounts' strategy, research, identify and develop sustainable business opportunities in assigned territories.
• Sales Planning: Aligned with the brand's financial plan, set top‑down and bottom‑up financial targets per Market segment, Key Account and Distribution channel. Define and execute the action plan to hit revenue and profit targets. Lead a merchandising segmentation and differentiation strategy across the Key Accounts, building the base for sustainable growth. Aligned with Senior Sales Manager, own the Go To Market process for the Region, making sure the Brand's objectives and key initiatives are set, executed and measured against the GTM targets.
• Sales Management: Develop and provide accurate forecast and reporting files in line with the brands' GTM process. Meet top accounts and implement strategic meetings business review processes to create sustainable plans and mutual beneficial partnership. Plan and execute sell-in meetings in line with the seasonal sales campaigns, with direct responsibility of the showroom of the brand. Monitor business progress by tracking seasonal pre‑orders, re‑orders and weekly calls with KA and HQ. Integrated collaboration with Marketing department to co‑develop and execute sales & marketing initiatives for Key Accounts across all territories. Create effective collaboration with Ops and Sales Ops team (demand and supply planning), making sure the demand of the market is met in terms of on‑time deliveries, deadlines and assortment needs.

Skills for Success

• A hands‑on, committed, and high‑energy team builder, with a proactive approach & entrepreneurial mindset.
• A drive to achieve targets, reporting metrics and demonstrating your understanding of data to improve your own results.
• A self‑driven professional and effective communicator with the ability to network, negotiate and influence at different levels, both with external and internal stakeholders.
• Analytical and strategic.
• A true passion for the brands.
• Fluent in English, any additional foreign language would be considered as a plus.
• This role will involve travel so a flexible approach and a clean driving licence will be vital.
• A formal education and subsequent University Bachelor or master's degree are nice to have but we are most interested in your total experience and professional achievements.

What’s in it For You…

• A supportive feedback‑based culture where respect and integrity guide us in what we do.
• An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together.
• Be part of an iconic portfolio of brands in a multi‑brand, multi‑country organization.
• Staff discount across the VF portfolio.
• Break out areas offering complimentary hot drinks.

Free to Be, Inclusion & Diversity

As a purpose‑led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day. As an equal opportunity and affirmative action employer, VF is committed to support disadvantaged groups whilst providing equal opportunities for both VF associates and applicants alike.

Join Us

If you like what you have read and want to join our team then we would like to hear from you!