At a Glance
- Tasks: Drive international marketing operations and support asset manager partnerships for impactful fundraising.
- Company: Join a leading financial services firm with a focus on innovation and collaboration.
- Benefits: Flexible work options, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with cross-regional collaboration and occasional travel for conferences.
- Why this job: Make a real impact in global marketing while building strong relationships with asset managers.
- Qualifications: 7-10+ years in marketing or business operations, with strong communication and stakeholder management skills.
The predicted salary is between 80000 - 100000 € per year.
We are seeking an AVP / VP – Business Operations & Asset Manager Marketing Manager (International) to join our International Marketing & Communications team, based in Zurich or London and reporting directly to the Head of International Marketing & Communications. This is a dual-mandate role combining business operations of the international marketing team with Asset Manager (GP) marketing and partnership responsibility.
This person will own the operating mode and support the delivery of International Marketing (plans, prioritization, KPIs) while partnering with Asset Manager Solutions to translate GP priorities into campaigns and event/conference programs that support fundraising.
Operating mode: The role operates at the intersection of international marketing execution, asset manager solutions, and regional coordination. It requires a strong understanding of GP priorities, fundraising objectives, and distribution challenges, particularly as GPs target the global wealth channel. The successful candidate will translate GP needs into clear, executable marketing initiatives and operational action plans, while also supporting fundraising for iCapital’s proprietary, GP-sponsored events and shaping compelling agendas for iCapital’s flagship conferences. A strong emphasis is placed on supporting the build-out and execution of regional marketing plans, ensuring alignment between global strategy, regional priorities, and operational delivery.
Key Responsibilities
- Support planning, prioritization, and execution discipline across International Marketing initiatives.
- Translate strategic objectives into clear operating plans, timelines, and deliverables, ensuring accountability across stakeholders.
- Help coordinate and shape regional marketing plans and go-to-market priorities in partnership with the Head of International Marketing & Communications and regional teams.
- Support budgeting, forecasting, and resource planning for international marketing programs.
- Identify opportunities to streamline processes and improve cross-regional coordination and effectiveness.
- Serve as a trusted operational partner to the Head of International Marketing & Communications, supporting decision-making and execution at pace.
- Support reporting and KPI tracking for International Marketing, preparing concise, insight-driven updates and presentation materials for senior management and monthly alignment calls with client-facing teams.
Asset Manager (GP) Marketing, Partnerships & Events
- Partner closely with iCapital’s Asset Manager Solutions teams across EMEA, APAC, LATAM, and Canada to align GP priorities with marketing execution.
- Build a deep understanding of GP business models, fundraising strategies, and distribution goals, translating these into targeted marketing initiatives.
- Foster strong, trusted relationships with iCapital’s GP clients and support GP fundraising and sponsorship efforts, particularly around proprietary events.
- Support and help shape agendas for iCapital’s proprietary global and regional conferences, ensuring content is relevant, compelling, and aligned with GPs’ immediate priorities as they target the wealth channel.
- Ensure coherent integration between GP-sponsored content, broader event narratives, and iCapital’s positioning.
Cross-Functional Collaboration
- Act as a key point of coordination between International Marketing & Communications, Asset Manager Solutions, Events, and regional stakeholders.
- Contribute to international marketing planning, prioritization, and execution across regions.
- Collaborate closely with the US headquarters-based team members of iCapital’s Marketing & Communications Organization.
Qualifications & Experience
- 7–10+ years of experience in marketing, business operations, asset management, or financial services, with exposure to GPs, private markets, or alternatives.
- Experience balancing operational ownership with externally facing marketing and partnership work.
- Demonstrated ability to translate complex GP or business needs into clear, actionable marketing initiatives.
- Experience contributing to regional or international marketing plans across multiple geographies.
- Strong stakeholder management and communication skills.
The role works across time zones with periodic travel for conferences and key partner engagements (frequency to be discussed during the process). Someone who takes ownership and feels energized by autonomy, while keeping information flow high within the team.
Why This Role Matters
This role ensures that iCapital’s international marketing efforts are focused, well-coordinated, and highly relevant to asset managers. By combining business operations ownership with asset manager marketing, the role strengthens GP relationships, supports fundraising, and ensures regional marketing plans are executed effectively.
We believe the best ideas and innovation happen when we are together. Employees in this role will work in the office four days, with the flexibility to work remotely one day (Friday).
For additional information on iCapital please visit iCapital About Us.
X (former Twitter): @icapitalnetwork | LinkedIn: iCapital LinkedIn
Business Operations, Asset/Marketing Manager - Assistant Vice President / Vice President in London employer: iCapital
iCapital is an exceptional employer that fosters a dynamic and collaborative work culture, particularly in its Zurich and London offices. With a strong emphasis on employee growth and development, the company offers unique opportunities to engage with international marketing initiatives and asset management strategies, ensuring that team members are not only supported in their roles but also empowered to drive impactful results. The flexible working arrangements and commitment to innovation make iCapital an attractive choice for professionals seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Business Operations, Asset/Marketing Manager - Assistant Vice President / Vice President in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry through LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to see you shine, so practice common questions and have your own ready to show your interest!
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Follow up after interviews with a thank-you note. It shows appreciation and keeps you on their radar. Plus, it’s a great chance to reiterate your enthusiasm for the role!
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Apply directly through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Business Operations, Asset/Marketing Manager - Assistant Vice President / Vice President in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the role. Highlight your experience in business operations and marketing, especially in asset management. We want to see how your skills align with our needs!
Showcase Your Achievements:Don’t just list your responsibilities; share your successes! Use specific examples that demonstrate your impact in previous roles. This helps us understand how you can contribute to our team.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to follow. Avoid jargon unless it’s relevant to the role!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at iCapital
✨Know Your Stuff
Before the interview, dive deep into the company's mission and values. Understand their marketing strategies and how they align with asset management. This will help you speak confidently about how your experience can contribute to their goals.
✨Showcase Your Experience
Prepare specific examples from your past roles that highlight your skills in business operations and marketing. Be ready to discuss how you've successfully translated complex needs into actionable plans, especially in a cross-regional context.
✨Ask Smart Questions
Come prepared with insightful questions that show your interest in the role and the company. Inquire about their current marketing initiatives or how they measure success in their campaigns. This demonstrates your proactive mindset and genuine interest.
✨Build Rapport
During the interview, focus on building a connection with your interviewers. Share relevant personal anecdotes that relate to the role, and be sure to listen actively. A good rapport can make you memorable and show that you're a team player.