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- Tasks: Create engaging digital content and manage marketing campaigns to drive business growth.
- Company: Join CLEO Systems, a forward-thinking health tech company making waves in healthcare technology.
- Benefits: Competitive salary, pension scheme, private GP access, and ongoing learning opportunities.
- Why this job: Make a real impact in healthcare while working creatively in a supportive team.
- Qualifications: 3+ years in digital marketing with strong skills in CRM and analytics.
- Other info: Remote work with quarterly meetings; diverse and inclusive workplace.
The predicted salary is between 29000 - 29000 £ per year.
Join CLEO Systems and help shape the future of healthcare technology. At CLEO Systems, we take a refreshingly different approach to empowering clinicians through innovative digital solutions. As a growing health tech business (and a proud subsidiary of IC24, a leading not-for-profit social enterprise), we’re looking for a Digital Marketing Executive who’s creative, collaborative, and excited to make a real impact to join our growing marketing team. This is a hands-on role where your ideas matter, your work is visible, and your campaigns directly support business growth. The hours are Monday to Friday 9am to 5pm and the role is remote; however, travel into our head office in Ashford/Kent will be required for quarterly meetings.
What you’ll be doing:
- Create engaging digital and video content for our website, social media, and marketing collateral, aligned with brand and audience needs.
- Manage and optimise HubSpot CRM for lead generation, segmentation, and campaign reporting.
- Plan, execute, and optimise digital marketing campaigns across social, paid, and web channels.
- Support event marketing, including UK health tech conferences and industry events.
- Collaborate on website development and improve SEO performance.
- Manage and optimise PPC campaigns (Google Ads, LinkedIn Ads), tracking ROI.
- Analyse performance using Google Analytics and HubSpot, producing clear monthly reports.
- Work with internal teams and external partners on joint marketing campaigns.
What we’re looking for:
- 3+ years’ experience in digital marketing.
- Degree in Marketing, Business, or equivalent practical experience.
- Proven experience delivering digital marketing initiatives that drive leads and sales.
- Strong commercial mindset with a strategic and creative approach.
- Confidence working with CRM systems, paid media, and analytics tools.
- An eye for design and experience using tools such as Adobe Creative Suite.
- Excellent communication skills and the ability to explain complex technical subjects clearly.
- A positive, can-do attitude with a curiosity for innovation in healthcare tech.
What’s in it for you?
- Salary up to £29,000, depending on experience.
- Nest pension scheme.
- Benenden Health – private GP access and secondary care support.
- Free 24/7 independent counselling service.
- Reward and discount platform.
- Ongoing learning and development opportunities.
Due to the nature of this position, employment is subject to proof of eligibility to work in the UK, completion of a satisfactory basic DBS disclosure and two references.
About CLEO Systems: CLEO Systems is part of Integrated Care 24 (IC24), a leading not-for-profit social enterprise delivering NHS 111, GP out-of-hours services, and innovative healthcare solutions to over 6 million patients across the UK.
Diversity and Inclusion: At CLEO Systems, we celebrate innovative ideas and bold individuals. We are committed to equal opportunities for all and encourage applications from underrepresented groups, including ethnic minorities and people with disabilities. Should you require adjustments during the application process, please reach out to our recruitment team.
Apply today to be part of a team that’s transforming healthcare.
Digital Marketing Executive employer: IC24
Contact Detail:
IC24 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the healthcare tech space, especially those at CLEO Systems. A friendly chat can open doors and give you insights that a job description just can't.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your digital marketing projects. Whether it's social media campaigns or SEO improvements, let your work speak for itself.
✨Tip Number 3
Be proactive! Don’t just wait for job openings. Send a message to the hiring team at CLEO Systems expressing your interest and how you can contribute to their mission.
✨Tip Number 4
Stay updated on industry trends! Follow healthcare tech news and share your thoughts on social media. This shows you're engaged and passionate about the field, making you a standout candidate.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Show Your Creative Side: As a Digital Marketing Executive, creativity is key! Make sure your application reflects your innovative ideas and unique approach to digital marketing. Use engaging language and examples that showcase your skills in creating content that resonates with audiences.
Tailor Your CV and Cover Letter: We want to see how you fit into our team! Customise your CV and cover letter to highlight your relevant experience in digital marketing, especially any hands-on projects you've worked on. Mention specific tools like HubSpot or Google Analytics that you've used to drive results.
Be Clear and Concise: When writing your application, clarity is crucial. Avoid jargon and keep your sentences straightforward. We appreciate applicants who can communicate complex ideas simply, so make sure your application is easy to read and understand.
Apply Through Our Website: Ready to take the plunge? We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at IC24
✨Know Your Digital Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around content creation and SEO. Be ready to discuss your past campaigns and how they drove leads and sales, as this will show your practical experience aligns with what CLEO Systems is looking for.
✨Show Off Your Creative Side
Prepare a portfolio of your best work, including any engaging digital or video content you've created. This role is all about creativity, so having tangible examples will help you stand out and demonstrate your ability to create impactful marketing materials.
✨Get Familiar with HubSpot and Analytics Tools
Since managing and optimising HubSpot CRM is key for this role, make sure you know how to navigate it well. Brush up on Google Analytics too, as being able to analyse performance and produce clear reports will be crucial in showcasing your analytical skills during the interview.
✨Be Ready to Collaborate
CLEO Systems values teamwork, so think of examples where you've successfully collaborated with others on marketing campaigns. Highlight your communication skills and how you can explain complex ideas clearly, as this will show you're a great fit for their collaborative culture.