Brand Sales Specialist– Entry Level Sales Program 2026
Brand Sales Specialist– Entry Level Sales Program 2026

Brand Sales Specialist– Entry Level Sales Program 2026

Cambridge Entry level 28800 - 48000 £ / year (est.) No home office possible
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IBM

At a Glance

  • Tasks: Engage with clients, understand their needs, and provide tailored tech solutions.
  • Company: Join IBM, a leader in technology innovation and digital transformation.
  • Benefits: Enjoy comprehensive training, collaborative culture, and opportunities for career growth.
  • Why this job: Be part of a dynamic team solving complex challenges with cutting-edge technology.
  • Qualifications: Recent graduates or those with early sales experience; tech-savvy and client-focused.
  • Other info: Opportunities available in major US cities; travel may be required.

The predicted salary is between 28800 - 48000 £ per year.

Brand Sales Specialist– Entry Level Sales Program 2026

Join to apply for the Brand Sales Specialist– Entry Level Sales Program 2026 role at IBM

Brand Sales Specialist– Entry Level Sales Program 2026

Join to apply for the Brand Sales Specialist– Entry Level Sales Program 2026 role at IBM

Introduction

Technology Sales at IBM is evolving its way of working to break beyond boundaries with innovative approaches. Preferring to \’show\’ vs. \’tell\’ we\’re looking for recent graduates and/or individuals with early career sales experience who want to combine their technical interests and education with the people skills needed to prospect and co-create with customers, partners, and colleagues on solutions to our clients\’ most complex business challenges.

Introduction

Technology Sales at IBM is evolving its way of working to break beyond boundaries with innovative approaches. Preferring to \’show\’ vs. \’tell\’ we\’re looking for recent graduates and/or individuals with early career sales experience who want to combine their technical interests and education with the people skills needed to prospect and co-create with customers, partners, and colleagues on solutions to our clients\’ most complex business challenges.

In a world where technology moves at speed, it\’s essential that we stay ahead of the curve to provide tailored solutions that meet our clients\’ needs. It\’s not enough for us to have the technical expertise, we need to be great with people – to empathize, understand, and collaborate on technical solutions that will improve lives all over the world.

A Brand Sales Specialist role within IBM means you\’re providing clients with the heartbeat of their digital enterprise. With solutions that are secure, reliable, scalable, sustainable, and can integrate with hybrid cloud and AI, you\’ll be co-creating with colleagues and clients to deliver the engine that sits at the centre of their digital transformation\’s success.

IBM’s comprehensive onboarding and industry leading learning culture will set you up for positive impact and success, whilst ongoing development will continually advance your career. Our sales environment is collaborative and experiential. Part of a team, you\’ll be surrounded by bright minds – always willing to help and be helped– as you apply passion to work that will compel our clients to invest in IBM\’s products and services.

Your Role And Responsibilities

As a Brand Sales Specialist you\’ll work closely with clients to develop relationships, understand their needs, earn their trust and show them how IBM\’s industry leading solutions will solve their problems whilst delivering value to their business.

Your primary responsibilities will include, but not be limited to:

  • Sales Prospecting: Apply IBM’s sales methodology to identify new clients and opportunities for expansion with existing clients through multiple channels (email, phone, video creation, social media) – this includes a considerable amount of cold calling.
  • Education and Enablement: Beginning your journey at IBM, you will be in 6 weeks of Global Sales School training that is virtual. There is also 2+ weeks of in-person, dedicated, hands-on training which will allow you to learn side-by-side with your peers. Product knowledge and additional training will be offered to expand your sales expertise.
  • Building Credibility and Trust: Through consultative methods at all levels, both internally and externally, to facilitate the closure of highly complex deals.
  • Solution-Selling Expertise in Business Development: Apply solution-selling skills to identify and engage decision makers and influencers, assess business opportunities, and address clients\’ requirements to establish enduring, strategic partnerships.
  • Account Planning and Business Value Articulation: Oversee a dedicated client portfolio and convey the distinctive value of IBM\’s technology at both technical and business levels.
  • End-to-End Sales Process Management: Take charge of the complete sales process, encompassing RFI/RFP response preparation and ensure the attainment of KPIs, with a notable emphasis on new business sales, while also extending services to existing accounts.
  • Collaboration Across IBM Sales Ecosystem: Collaborate with the broader IBM sales ecosystem, from Marketing to Sales and technical colleagues, as well as IBM Business Partners, to formulate sales campaigns and augment the pipeline.

To Be Successful In This Role, You Will Need

  • Confidence to contact and engage potential new customers and deliver an elevated experience.
  • Motivation to achieve sales, business objectives and high client satisfaction.
  • Aptitude to utilize selling technologies to network, engage clients, and identify new business opportunities.
  • Embrace curiosity and a growth mindset.

You may work with any of the following technologies: Data, Artificial Intelligence, Automation, Cloud, or Systems Hardware.

Opportunities are available in: Atlanta GA, Boston MA, Chicago IL, Dallas TX, New York NY, Raleigh NC, San Francisco CA, Costa Mesa, CA and Washington DC.

Approximately 25% travel may be required in this role, based on client needs and needs of the business.

~ IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.

Preferred Education

Associate\’s Degree/College Diploma

Required Technical And Professional Expertise

  • Technical Education: B.S. or M.S. in Business/Communications with a STEM minor, Computer Science, Engineering, Information Systems, or similar technical disciplines.
  • Client Focused: Asks open-ended questions and understands needs to address business challenges.
  • Tech Savvy: Conversant about technology, latest industry trends and how it is being applied to address business challenges.
  • Team Player: Demonstrates team collaboration and can navigate different communication styles.
  • Excellent Communication Skills: Possess verbal, written, and interpersonal skills that are engaging, compelling and influential.
  • Self-Starter: Motivated to work with clients and can lead projects independently.
  • Readiness to travel up to 20%

Preferred Technical And Professional Experience

  • Programming coursework or experience a plus.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Sales

  • Industries

    IT Services and IT Consulting

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Brand Sales Specialist– Entry Level Sales Program 2026 employer: IBM

IBM is an exceptional employer that fosters a collaborative and innovative work culture, perfect for recent graduates eager to kickstart their careers in technology sales. With comprehensive onboarding, ongoing development opportunities, and a supportive team environment, employees are empowered to grow and thrive while making a meaningful impact on clients' digital transformations. Located in vibrant cities across the United States, IBM offers a dynamic setting where you can engage with cutting-edge technologies and diverse clients, ensuring a rewarding and fulfilling career journey.
IBM

Contact Detail:

IBM Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Sales Specialist– Entry Level Sales Program 2026

Tip Number 1

Familiarise yourself with IBM's sales methodology and the specific technologies they focus on, such as AI and cloud solutions. This knowledge will help you engage in meaningful conversations during interviews and demonstrate your understanding of their business.

Tip Number 2

Network with current or former IBM employees on platforms like LinkedIn. Ask them about their experiences and any tips they might have for succeeding in the Brand Sales Specialist role. Personal connections can often provide valuable insights and even referrals.

Tip Number 3

Prepare to showcase your people skills by practising your communication techniques. Role-play scenarios where you need to build trust and rapport with clients, as this is a key aspect of the role. Being able to demonstrate these skills can set you apart from other candidates.

Tip Number 4

Stay updated on the latest trends in technology sales and the specific industries IBM serves. This will not only help you in interviews but also show your enthusiasm for the role and your commitment to continuous learning, which is highly valued at IBM.

We think you need these skills to ace Brand Sales Specialist– Entry Level Sales Program 2026

Sales Prospecting
Consultative Selling
Relationship Building
Technical Knowledge in IT Solutions
Communication Skills
Client Needs Assessment
Solution-Selling Expertise
Account Management
Collaboration Skills
Adaptability
Self-Motivation
Team Collaboration
Problem-Solving Skills
Familiarity with Sales Technologies
Curiosity and Growth Mindset

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experiences and skills that align with the Brand Sales Specialist role. Emphasise any sales experience, technical knowledge, and communication skills that demonstrate your ability to engage with clients.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for technology sales and your understanding of IBM's solutions. Use specific examples from your education or previous roles to illustrate how you can contribute to the team.

Showcase Your Technical Knowledge: In your application, mention any relevant coursework or projects related to technology, AI, or cloud services. This will show your technical aptitude and readiness to engage with IBM's offerings.

Demonstrate Soft Skills: Highlight your interpersonal skills and ability to work collaboratively. Provide examples of how you've successfully built relationships in past roles or during your studies, as these are crucial for a sales position.

How to prepare for a job interview at IBM

Show Your Passion for Technology

As a Brand Sales Specialist, it's crucial to demonstrate your enthusiasm for technology and how it can solve business challenges. Be prepared to discuss recent trends in tech and how they relate to IBM's offerings.

Prepare for Solution Selling

Understand the concept of solution selling and be ready to explain how you would identify client needs and propose tailored solutions. Use examples from your past experiences or studies to illustrate your approach.

Practice Your Communication Skills

Excellent communication is key in sales. Practice articulating your thoughts clearly and confidently. Consider role-playing scenarios where you engage with potential clients to build rapport and trust.

Research IBM's Culture and Values

Familiarise yourself with IBM's mission, values, and recent initiatives. This knowledge will help you align your answers with the company's culture and show that you're genuinely interested in being part of their team.

Brand Sales Specialist– Entry Level Sales Program 2026
IBM
Location: Cambridge
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