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- Tasks: Lead innovative marketing campaigns and drive engagement with customers.
- Company: Join ScottishPower, a leader in renewable energy and innovation.
- Benefits: Enjoy 36 days annual leave, competitive salary, and great health benefits.
- Why this job: Make a real impact in the energy sector while advancing your career.
- Qualifications: Degree level education and proven marketing experience required.
- Other info: Diverse opportunities for growth in a supportive and inclusive environment.
The predicted salary is between 47000 - 63000 £ per year.
Locations: United Kingdom, Glasgow
Posted on: Posted Today
Time left to apply: End Date: January 30, 2026 (9 days left to apply)
Job Requisition ID: R-25876
Salary up to £55,869 + excellent benefits
Full-time, permanent position
Closing date: 30th of January 2026
Help us create a better future, quicker
The Senior Marketing Manager will report to the Senior Manager, B2B Marketing and will have 2 Direct Reports. The Senior Marketing Manager is expected to contribute to the wider strategic debate within Marketing, lead on high profile campaigns/strategic projects and present themselves as the lead Marketing contact to a variety of internal and external stakeholders.
What you’ll be doing
- Play an active part in setting the strategic direction for the Business Marketing team, acting as an agent for change and a point of innovation and creativity.
- Build effective business cases for marketing developments i.e. campaigns/partnerships etc which demonstrate ROI for marketing spend.
- Lead on high profile campaigns and strategic initiatives aimed at driving engagement from new and existing customers and maximising acquisition and retention whilst projecting key Energy Retail brand values.
- Assume responsibility for overall delivery from partnerships in terms of KPIs including value to our base and external perception of ScottishPower.
- Manage the full creative development process with external Marketing agencies, ensuring all internal stakeholders are managed effectively.
- Develop and manage an integrated multi-channel contact strategy for business customers including regulatory communications, in life communications and a PR/Social plan to improve retention.
- Optimise the efficiency and cost effectiveness of all marketing activity by implementing reporting and evaluation processes.
- Work closely with the Digital team to maximise the effective promotion of ScottishPower’s Business propositions.
- Gain a detailed understanding of competitor on and offline marketing strategies.
- Deputise for the Senior Manager – SME Marketing and represent the Team as a marketing expert.
What you’ll bring
- Educated to degree level or equivalent professional qualification.
- Experience of leading cross business project teams.
- Proven track record of delivery in Marketing essential.
- Experience of running BTL Marketing Campaigns essential.
- Experience of managing external partnerships is essential.
- Experience of communicating and influencing at a senior level.
- Numerate and analytical.
- PC Literate.
Minimum Criteria
- Educated to degree level or equivalent professional qualification.
- Numerate and analytical with experience of running high profile/high volume integrated marketing campaigns.
- An excellent communicator with a naturally creative and strategic outlook.
- Experience of communicating, presenting and stakeholder management at a senior level.
- Demonstrable experience of strong budgetary control.
What’s in it for you
As well as a competitive salary which is reviewed annually, you can also enjoy a number of other benefits:
- 36 days annual leave.
- Holiday Purchase – perfect your work/life balance with extra annual leave.
- Share Schemes.
- Payroll Giving and Charity Matched Funding.
- Technology Vouchers.
- Electric Vehicle Schemes.
- Cycle to Work scheme and Public Transport Season Ticket Loans.
- Healthcare benefit options including: Dental Insurance, Private Medical Insurance, Health Cash Plan and annual Health Assessments.
- Life Assurance (4x salary).
- Access to Savesmart financial wellbeing support.
- Plus shopping, leisure, restaurant and gym discounts, and unique employee deals on travel insurance and more.
Why ScottishPower
ScottishPower is part of the Iberdrola Group, one of the world’s largest integrated utility companies and a world leader in wind energy. With a commitment to generate all of our energy from renewable resources and a drive to create the energy infrastructure of the future, we’re at the forefront of the journey to Net Zero.
Inclusion, diversity, and a social purpose are at the heart of everything we do. Together with our values, they bring us together into a stronger, more sustainable business with direct links to the communities we serve.
ScottishPower is committed to providing reasonable support or adjustments in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions, or who are neurodivergent or require pregnancy-related support.
Please note that any applicant who is not a citizen of the country of the vacancy will be subject to compliance with the applicable immigration requirements to legally work in that country.
Senior Marketing Manager in Glasgow employer: Iberdrola, S.A
Contact Detail:
Iberdrola, S.A Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager in Glasgow
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or at industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Senior Marketing Manager role.
✨Tip Number 2
Prepare for interviews by researching the company and its competitors. We want you to be able to discuss how you can bring innovative marketing strategies to the table. Show them you’re not just another candidate, but the one they need!
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate your experience and how it aligns with the job description. We suggest rehearsing with a friend or in front of a mirror to boost your confidence before the big day.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, we love seeing candidates take initiative!
We think you need these skills to ace Senior Marketing Manager in Glasgow
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Manager role. Highlight your experience with BTL marketing campaigns and any leadership roles you've had. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this position. Share specific examples of your past successes in marketing and how they relate to the job at ScottishPower.
Showcase Your Analytical Skills: Since the role requires a numerate and analytical mindset, don’t forget to mention any relevant metrics or KPIs you've worked with in previous roles. We love seeing how you’ve driven results through data!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re serious about joining the StudySmarter team!
How to prepare for a job interview at Iberdrola, S.A
✨Know Your Marketing Metrics
As a Senior Marketing Manager, you'll need to demonstrate your understanding of key performance indicators (KPIs) and ROI. Brush up on how to measure the success of campaigns and be ready to discuss specific examples where you've driven results through data-driven decisions.
✨Showcase Your Leadership Skills
You'll be leading cross-functional teams, so it's crucial to highlight your experience in managing projects and people. Prepare anecdotes that showcase your ability to inspire and guide teams towards achieving marketing goals, especially in high-pressure situations.
✨Understand the Competition
Research ScottishPower's competitors and their marketing strategies. Be prepared to discuss what you admire about their approaches and how you would differentiate ScottishPower’s offerings. This shows you're proactive and have a strategic mindset.
✨Prepare for Stakeholder Engagement
Since you'll be communicating with senior management and external partners, practice articulating your ideas clearly and confidently. Think of ways to present complex marketing concepts in a straightforward manner, as this will be key in your role.
