At a Glance
- Tasks: Lead AI-driven marketing transformation and enhance campaign effectiveness.
- Company: IAG Loyalty, a forward-thinking company in London.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Join a dynamic team focused on leveraging technology for success.
- Why this job: Be at the forefront of marketing innovation and make a real impact.
- Qualifications: Experience in marketing transformation and strong collaboration skills.
The predicted salary is between 60000 - 80000 Β£ per year.
IAG Loyalty in London is seeking a Marketing Transformation Manager to lead the adoption of AI, automation and MarTech to improve campaign effectiveness and productivity. This 12-month fixed-term role focuses on turning emerging technologies into practical, measurable solutions while embedding behavioural science into campaign planning.
You will influence stakeholders, partner with marketing, data and tech teams, and drive adoption of new tools and ways of working.
We think you need these skills to ace London-based AI-Driven Marketing Transformation Lead
AI Adoption
Automation
MarTech
Campaign Effectiveness
Productivity Improvement
Behavioural Science
Stakeholder Influence