At a Glance
- Tasks: Lead and optimise our retail ecommerce channels to enhance customer experiences.
- Company: Join IAG Loyalty, a dynamic team transforming travel and experiences.
- Benefits: Flexible hybrid working, competitive salary, and opportunities for growth.
- Other info: Collaborative environment with a focus on diversity and inclusion.
- Why this job: Make a real impact on how millions shop and collect rewards.
- Qualifications: Experience in digital trading and strong analytical skills required.
The predicted salary is between 60000 - 75000 £ per year.
We’re IAG Loyalty – one organisation with two ambitious, growing divisions across Loyalty and Holidays. Each has its own goals, strategy and team, but together we’re united by a shared vision to create a more rewarding world of travel and experiences. Our Loyalty division is home to Avios, the global loyalty currency, enabling millions of members to collect and spend rewards across travel, retail and financial services. Our Holidays division, including British Airways Holidays and Iberia Vacaciones, brings together trusted brands, connecting customers to thousands of destinations worldwide through seamless, end‑to‑end travel experiences. We’re on an exciting journey of growth and transformation.
We’re looking for an Ecommerce Manager to join us on a 12‑month Fixed Term Contract, leading the day‑to‑day trading and optimisation of our retail ecommerce channels across the Avios ecosystem. This is a fantastic opportunity to play a key role in growing our Shop with Brands and Avios Shop propositions, shaping how millions of members discover, shop and collect Avios every day. Working at the heart of our Retail eCommerce team, you’ll combine commercial thinking, digital merchandising expertise and data‑driven decision‑making to deliver engaging customer experiences that drive measurable business results.
What you’ll be doing:
- Leading the commercial performance of our Shop with Brands and Avios Shop propositions, delivering against revenue, conversion and customer engagement targets.
- Planning and executing trading activity, promotional campaigns and seasonal events to maximise commercial performance.
- Managing onsite merchandising to ensure the right products, partners and offers are visible at the right time.
- Using customer insight, behavioural data and performance metrics to continuously optimise the customer journey across desktop and mobile.
- Working closely with Brand Marketing, Merchandising, Product Owners and external partners to deliver impactful campaigns and digital experiences.
- Analysing trading performance and campaign effectiveness, providing actionable insights and recommendations to stakeholders.
- Developing and supporting testing plans to improve conversion, engagement and commercial outcomes.
- Identifying opportunities to increase customer acquisition, repeat purchase and average order value through digital optimisation.
- Collaborating with agile product teams to enhance ecommerce capability and improve the overall customer experience.
What we need from you:
- Proven experience managing digital trading or ecommerce performance within a fast‑paced commercial environment.
- Strong commercial acumen with a track record of delivering against growth, revenue and conversion targets.
- Experience developing and executing ecommerce trading plans and promotional calendars.
- Excellent understanding of digital merchandising principles and ecommerce best practices.
- Strong analytical skills with the ability to interpret performance data and turn insights into action.
- Experience working collaboratively with Product, Marketing and cross‑functional teams within agile environments.
- Confidence influencing stakeholders and balancing commercial priorities.
- Comfortable using data and financial forecasting to support trading decisions and investment opportunities.
- A proactive, customer‑focused mindset with a passion for delivering exceptional digital experiences.
We might not be right for you if:
- You only want to focus on your to‑do list; we’re a small, high‑performing team, we help each other to succeed.
- You value perfection over fast iteration and progress; IAG Loyalty moves fast, we learn and iterate as we go; our environment isn’t right for everyone.
- You’re looking to create but not build; this is an end‑to‑end role, you need to be comfortable owning your space, from ideation through to delivery and review.
We’re happy to consider any candidate who meets most of the criteria. If you think you have what it takes but don’t meet every single point above, please still apply – we’d love to chat and see if you could be a great fit.
This role will work as part of our Loyalty Division and is based out of our London office. We call our approach to hybrid working The Blend – it’s about giving you the flexibility to choose where you do your best work, while staying connected with your team and the wider business. This means you will be required to spend at least two days per week in the office, with the rest of the time working from home. You may also be required to work from one of our other office or partner locations, based on your role and ‘to do’ list.
Diversity and Inclusion:
Our vision is to create a more rewarding world of travel and experiences. Delivering that requires diverse thinking and inclusive leadership. We are committed to building a workplace where people feel they belong and are valued for their perspective. Inclusion drives better decisions, stronger performance and more innovative outcomes. We actively encourage applications from people with different experiences and backgrounds, and are committed to ensuring our recruitment process is fair, inclusive and accessible.
Ecommerce Manager (12 month FTC) employer: IAG Loyalty
IAG Loyalty is an exceptional employer that fosters a dynamic and inclusive work culture, where innovation and collaboration thrive. As an Ecommerce Manager in our London office, you will enjoy the benefits of flexible hybrid working, opportunities for professional growth, and the chance to make a significant impact on our retail ecommerce channels. Join us in shaping rewarding travel experiences while being part of a supportive team that values diverse perspectives and encourages personal development.
StudySmarter Expert Advice🤫
We think this is how you could land Ecommerce Manager (12 month FTC)
✨Get to Know the E-commerce Scene
Dive into online communities where e-commerce enthusiasts hang out, like e-commerce Facebook groups or Reddit forums. You'll get the scoop on job openings and trends that are crucial for landing temporary roles.
✨Attend E-commerce Events and Job Fairs
Keep an eye out for local e-commerce networking events and job fairs. These are golden opportunities to meet hiring managers in person, and you can really showcase your enthusiasm and skills face-to-face.
✨Leverage Seasonal Opportunities
With temporary roles, there's a lot of seasonal hiring in e-commerce, especially around Black Friday and Christmas. Make sure you're applying during these peak times and check if IAG Loyalty is gearing up for the holiday rush.
✨Get Your Hands Dirty on Platforms
Familiarise yourself with popular e-commerce platforms like Shopify or WooCommerce and maybe even create a little project of your own. Showing practical knowledge will impress potential employers like IAG Loyalty and demonstrate your commitment to the field.
We think you need these skills to ace Ecommerce Manager (12 month FTC)
Some tips for your application 🫡
Show Off Your E-commerce Savvy:For a role in e-commerce like Ecommerce Manager (12 month FTC) at IAG Loyalty, really highlight any experience you have with online retail platforms. Have you worked with Shopify, WooCommerce, or Amazon? Mention these specifics in your CV to show you understand the landscape and the tools of the trade.
Data Skills are a Winner:E-commerce thrives on data. If you've got experience analysing customer behaviour or tracking sales metrics, make sure to weave that into your application. Include any relevant certifications or courses that show your skills in data analysis – this could set you apart!
Catch Their Attention in Your Cover Letter:Since this is a temporary role, your motivation is key. Use your cover letter to convey your enthusiasm for the e-commerce industry and your eagerness to contribute quickly. Let them know how you can hit the ground running – they’ll appreciate your proactiveness!
Keep it Concise and Relevant:Temporary positions often move fast, so keep your CV and cover letter clear and to the point. Focus on the experiences that most directly relate to Ecommerce Manager (12 month FTC) at IAG Loyalty. A tight, well-structured application shows you value their time and makes a good impression right off the bat!
How to prepare for a job interview at IAG Loyalty
✨Show Off Your E-Commerce Know-How
Don't just tell them you're familiar with e-commerce; bring concrete examples! Talk about specific platforms like Shopify or WooCommerce that you've used, or any success stories from past projects. They'll love hearing about how you've navigated challenges or optimised sales strategies.
✨Be Ready for Real-Time Problem Solving
Expect questions that put you in the hot seat regarding customer experience scenarios or inventory management. They might ask you how you would handle a sudden stock shortage or a spike in demand. Practice thinking on your feet so you can show off your problem-solving chops!
✨Demonstrate Your Flexibility and Adaptability
Since this is a temporary role, it's all about being quick on the uptake. Highlight experiences where you've had to learn on the job or adapt to new systems quickly. They’ll want to see that you can hit the ground running without needing too much hand-holding.
✨Keep Your Digital Toolkit Sharp
Familiarise yourself with the latest e-commerce tools and trends, like SEO practices for online stores or analytics tools like Google Analytics. If you have experience with A/B testing or managing online promotions, be ready to talk about it. This kind of knowledge will set you apart from other candidates!
