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- Tasks: Lead creative direction and social strategy for three exciting fashion brands.
- Company: Dynamic fashion and lifestyle start-up with a supportive incubator team.
- Benefits: Competitive salary, bonus, hybrid work model, and growth opportunities.
- Why this job: Shape brand identities and make a real impact in a fast-paced environment.
- Qualifications: Experience in start-ups, strong creative instincts, and social media savvy.
- Other info: Join a diverse team that values inclusion and encourages unique perspectives.
The predicted salary is between 36000 - 60000 ÂŁ per year.
ÂŁ50,000 bonus
London / Hybrid
Are you a handsâon, highly creative marketer with the energy of a startâup founder and the instincts of a brand builder? This is an incredible opportunity to shape, grow, and accelerate three emerging fashion and lifestyle brands, each with its own personality, audience, and identity. This is working within a brand incubator team of an existing and established business who have already scaled highâperforming brands, so you're getting the best of both worlds â the startâup excitement and agility with the finance and stability behind you.
As Marketing Manager, you'll work across the multiâbrand portfolio, leading creative direction, social strategy, content development, and brand identity. Working closely with a Marketing Executive, you'll bring clarity, vision, and momentum, crafting standout content, driving community growth, and ensuring every brand shows up consistently and impactfully across all digital touchpoints. One brand has already launched and is showing hugely promising signs â this is such a great time to join this established business in their newly created role. If you're resourceful, entrepreneurial, visually led, and thrive in lean, fastâmoving environments, you will absolutely love this role.
Key Responsibilities- Define and develop the brand identity, tone of voice and positioning for three distinct lifestyle brands
- Ensure consistency across all touchpoints, from social content to campaign visuals and ecommerce assets
- Lead creative direction across ecommerce shoots, campaign shoots and socialâfirst content
- Manage shoot planning including mood boards, styling, photographer selection, and onâset guidance
- Identify costâeffective and creative ways to produce highâimpact content
- Build and execute a testâandâlearn social strategy tailored to each brand
- Oversee dayâtoâday social activity, ensuring regular posting, engagement and community growth
- Develop engaging social campaigns that build brand awareness and drive audience interaction
- Work closely with Marketplace, DTC and Wholesale teams to optimise imagery, PDPs and brand storytelling
- Ensure all marketing activity aligns with trading priorities and seasonal launches
- Mentor and guide a Marketing Executive, overseeing shoot logistics and content delivery
- Bring an entrepreneurial, resourceful mindset â comfortable being both strategic and handsâon
- Experience working in a startâup or lean, fastâpaced fashion, lifestyle or consumer brand
- Strong creative instinct with the ability to build and shape brand identities from scratch
- Handsâon experience with shoot production, organisation, and visual direction
- Strong understanding of social media platforms, trends and digitalâfirst content
- Proven ability to grow and engage social communities
- Confident managing content calendars and ensuring consistent brand output
- Excellent communication and collaboration skills
- Highly organised with the ability to juggle multiple brands and priorities simultaneously
- Comfortable working autonomously, taking ownership and moving quickly
ILMJ values diversity, equality and inclusion and encourages applicants from all backgrounds and identities.
Marketing Manager, fashion + lifestyle start-up (3494953) in London employer: I Love My Job Ltd.
Contact Detail:
I Love My Job Ltd. Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Marketing Manager, fashion + lifestyle start-up (3494953) in London
â¨Tip Number 1
Network like a pro! Get out there and connect with people in the fashion and lifestyle industry. Attend events, join online forums, and donât be shy about reaching out to potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings!
â¨Tip Number 2
Show off your creativity! When you land that interview, come prepared with a portfolio showcasing your best work. Include examples of brand identities you've developed or social campaigns you've executed. This is your chance to shine and demonstrate how you can bring value to their brands.
â¨Tip Number 3
Be ready to chat about trends! Stay updated on the latest fashion and lifestyle trends, especially those relevant to the brands you're applying for. During interviews, share your insights and ideas on how you could leverage these trends to grow their audience and enhance brand identity.
â¨Tip Number 4
Apply through our website! Weâve got a streamlined application process that makes it easy for you to showcase your skills. Plus, it shows youâre genuinely interested in joining our team. Donât miss out on this opportunity to make your mark in the fashion world!
We think you need these skills to ace Marketing Manager, fashion + lifestyle start-up (3494953) in London
Some tips for your application đŤĄ
Show Your Creative Side: As a Marketing Manager, creativity is key! Make sure your application reflects your unique style and ideas. Use engaging language and showcase any relevant projects or campaigns you've worked on that highlight your creative instincts.
Tailor Your Application: Donât just send a generic CV and cover letter. Tailor your application to the specific role and brands you'll be working with. Highlight your experience in fashion and lifestyle, and how you can bring clarity and vision to our multi-brand portfolio.
Be Authentic: We love authenticity! Let your personality shine through in your application. Share your passion for fashion and lifestyle, and how your entrepreneurial mindset aligns with our start-up culture. We want to see the real you!
Apply Through Our Website: Make it easy for us to find your application by applying directly through our website. This way, we can ensure your details are processed quickly and efficiently. Plus, it shows you're keen to join our team!
How to prepare for a job interview at I Love My Job Ltd.
â¨Know Your Brands Inside Out
Before the interview, dive deep into the three lifestyle brands you'll be working with. Understand their unique identities, target audiences, and current market positioning. This will not only show your enthusiasm but also help you discuss how you can enhance their brand presence.
â¨Showcase Your Creative Process
Prepare to discuss your creative direction and content development strategies. Bring examples of past projects where you've successfully shaped brand identities or led social campaigns. This will demonstrate your hands-on experience and ability to think outside the box.
â¨Be Ready to Discuss Trends
Stay updated on the latest trends in fashion and lifestyle marketing. Be prepared to share your insights on how these trends can be leveraged for the brands. This shows that you're not just a follower but a proactive thinker who can drive community engagement.
â¨Highlight Your Organisational Skills
Given the fast-paced nature of the role, emphasise your ability to juggle multiple projects and priorities. Share specific examples of how you've managed content calendars or coordinated shoots effectively, showcasing your organisational prowess.
