Senior Brand Designer, fashion and lifestyle brand

Senior Brand Designer, fashion and lifestyle brand
London (Hybrid)
We’re searching for a Senior Brand Designer to lead the creative vision and visual storytelling for a modern, fast‑growing fashion and lifestyle brand. This is a pivotal role where you’ll shape the brand’s aesthetic across digital, print, and motion, crafting content that connects, inspires, and elevates perception.
As a creative lead within a growing, dynamic team, you’ll drive the end‑to‑end design process – from initial concept to final execution – ensuring every touchpoint feels elevated, cohesive, and unmistakably on‑brand. You’ll mentor a Junior Designer, oversee image retouching, and manage workflows to keep creativity flowing smoothly across campaigns and channels.
This opportunity is ideal for a multidisciplinary designer who thrives at the intersection of fashion, lifestyle, and digital innovation – someone with an eye for style, a love for storytelling, and the confidence to lead creative output for a brand with heart and purpose.
Key Responsibilities
Lead Content Design: Create and oversee design across digital, print, and motion, including website assets, email campaigns, paid and organic social, lookbooks, packaging, and OOH.
Video & Motion Content: Produce compelling, story‑driven video and motion content that brings the brand’s world to life across social and digital platforms.
Retouching Oversight: Maintain premium‑quality imagery by directing and supporting retouching workflows, providing hands‑on input during high‑volume periods.
Brand Consistency: Safeguard and evolve the brand’s visual identity, ensuring every piece of content aligns with its creative DNA and high aesthetic standards.
Workflow Management: Streamline design processes from brief to delivery, ensuring efficient collaboration and creative excellence across all outputs.
Mentorship: Guide and inspire a Junior Designer and Retoucher, fostering growth, innovation, and craft within the team.
Innovation & AI Tools: Experiment with AI and emerging design tools to enhance creative workflows, elevate visual impact, and push design boundaries.
About You
You’re an experienced designer with a refined aesthetic , a passion for premium fashion and lifestyle brands , and a portfolio that demonstrates range, creativity, and storytelling flair. You combine strategic thinking with hands‑on craft, and you’re as comfortable designing a campaign identity as you are editing a short‑form video or directing an editorial shoot.
Experience & Skills
5+ years’ experience within fashion, lifestyle, or creative brand environments. Working within fashion is not essential.
A standout portfolio showcasing digital, motion, and print design for premium or trend‑led brands.
Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro).
Strong e‑commerce and image retouching sensibility.
Excellent understanding of brand identity systems and maintaining consistency across multiple channels.
Experience mentoring or leading creative team members.
Confident communicator and collaborator, able to work effectively with marketing, e‑commerce, and production teams.
Highly organised, adaptable, and proactive in a fast‑paced, evolving environment.
Why You’ll Love It Here
You’ll be joining a brand that’s redefining what comfort, creativity, and conscious design look like. Expect to work in a collaborative, ideas‑driven culture , where creativity is celebrated, and where your work has a direct, visible impact on how people experience the brand.
If you’re ready to take ownership of a brand’s creative identity and build beautiful, meaningful design we’d love to hear from you.
Job Details
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Design, Art/Creative, and Information Technology
Industry: Retail Apparel and Fashion
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