At a Glance
- Tasks: Lead the digital customer experience strategy and optimise customer engagement across platforms.
- Company: Join Hyundai, a global leader with ambitious plans and a commitment to innovation.
- Benefits: Enjoy hybrid working, competitive salary, private medical insurance, and flexible perks.
- Why this job: Be part of a dynamic team driving impactful digital experiences for customers.
- Qualifications: Experience in CRM strategies, digital project management, and strong analytical skills required.
- Other info: Opportunity to work in a supportive environment with a focus on personal growth.
The predicted salary is between 43200 - 72000 £ per year.
Based in Leatherhead, Surrey (Please check commute before applying). Competitive Salary, Company Car, Private Medical Insurance, Hybrid Working (3 days office/2 days home), Office Lunch Allowance, 25 Days Holidays plus Bank holidays with option to buy/sell, Group Income Protection, Pension 6% Matched, Free Parking, Free Car Charging, Great Flexible Benefits including Dental, Access to ECS Car Scheme and access to Hyundai Sponsored events!
Job Purpose
The Head of Section, Digital Customer Experience is a pivotal member of the team working across the organisation to deliver a best-in-class, frictionless and optimised digital experience for our customers to drive conversion and increase customer retention by leveraging Hyundai's digital ecosystem (including key platforms, reporting and CRM). In this role you will lead the digital platform operations and liaise with the Digital Transformation and Infrastructure team on all future developments of Hyundai's digital customer experience on all key platforms. You will oversee the end-to-end sales CRM, as well as lead management and reporting. The primary objectives are to drive customer engagement, optimise customer experience and increase conversion as well as contributing to the retention of our customers.
Key Responsibilities
- Define and implement the Hyundai marketing digital customer experience strategy across all customer journey touchpoints.
- Own and drive the strategy for the end-to-end sales CRM programme.
- Leverage internal relationships to drive an articulate, justified and holistic full-funnel digital customer experience (from awareness to retention).
- Work closely with the Digital Transformation and Infrastructure team on the development of key Hyundai customer-facing platforms including the national and retailer websites, ecommerce platforms, used car locator, vehicle configurator and MyHyundai.
- Own the Hyundai customer database including acquisition, cleansing, profiling, and communications.
- Set out a clear and concise measurement framework such that experiments can run, succeed, and fail rapidly, and those learnings are shared across the wider team.
- Provide engaging and visible leadership to build and grow a high performing team, ensuring team members feel empowered to do their jobs effectively.
Person Specification
- Working knowledge and experience of managing a marketing database, integration with website and email marketing systems (Siebel experience desirable).
- Development and implementation of CRM strategies with proven success in customer retention.
- Knowledge and awareness of data protection regulations and implementing organisational policies (Expert knowledge of Data Protection Regulation desirable).
- Digital project management experience with ecommerce experience desirable.
- Very strong analytical skills with focus on Excel.
- Great understanding of various advertising and reporting platforms.
- Significant experience of web analytics and an understanding of HTML (desirable).
- Digital/Media agency management experience.
- Strong communication skills with an ability to build bridges between technical and non-technical staff.
- Ability to influence and guide stakeholders at all levels of seniority.
- Strong organisational skills, with an ability to prioritise.
- Proven ability to problem-solve and find innovative solutions to challenges.
- Advanced Microsoft PowerPoint, Word and Excel skills.
Become part of a Global Company with a history of success and ambitious plans for the future. Please apply by creating your Candidate Profile and attaching your application documents in English.
Head of Section, Digital Customer Experience employer: Hyundai Motor Europe GmbH
Contact Detail:
Hyundai Motor Europe GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Section, Digital Customer Experience
✨Tip Number 1
Familiarise yourself with Hyundai's digital ecosystem and customer journey. Understanding their platforms and how they interact will help you articulate your vision for optimising the digital customer experience during interviews.
✨Tip Number 2
Network with professionals in the digital marketing and CRM space. Engaging with industry peers can provide insights into best practices and trends, which you can leverage to demonstrate your expertise in the field.
✨Tip Number 3
Prepare to discuss specific examples of successful CRM strategies you've implemented in the past. Highlighting measurable outcomes will showcase your ability to drive customer retention and engagement effectively.
✨Tip Number 4
Brush up on your analytical skills, especially with Excel. Be ready to discuss how you've used data to inform decisions and improve customer experiences, as this role heavily relies on data-driven insights.
We think you need these skills to ace Head of Section, Digital Customer Experience
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital customer experience, CRM strategies, and project management. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that outlines your passion for enhancing digital customer experiences. Mention specific achievements in previous roles that align with the responsibilities of the Head of Section position.
Showcase Analytical Skills: In your application, emphasise your analytical skills and experience with web analytics and reporting platforms. Provide examples of how you've used data to drive customer engagement and retention.
Highlight Leadership Experience: Discuss your experience in leading teams and driving strategic initiatives. Provide examples of how you've empowered team members and contributed to a high-performing work environment.
How to prepare for a job interview at Hyundai Motor Europe GmbH
✨Understand the Digital Landscape
Familiarise yourself with Hyundai's digital ecosystem and the specific platforms mentioned in the job description. Be prepared to discuss how you would enhance the customer experience across these platforms, showcasing your knowledge of CRM systems and digital marketing strategies.
✨Showcase Your Leadership Skills
As a Head of Section, you'll need to demonstrate your ability to lead and empower a team. Prepare examples of how you've successfully built high-performing teams in the past, focusing on your leadership style and how you motivate others to achieve their best.
✨Highlight Your Analytical Expertise
Given the emphasis on data-driven decision-making, be ready to discuss your analytical skills. Share specific instances where you've used data to drive customer engagement or optimise digital experiences, and be prepared to explain your familiarity with tools like Excel and web analytics.
✨Prepare for Stakeholder Engagement
You'll need to influence and guide stakeholders at various levels. Think of examples where you've successfully communicated complex ideas to non-technical staff or collaborated with different departments. This will show your ability to bridge gaps and foster collaboration.