At a Glance
- Tasks: Craft compelling narratives and drive product-led storytelling for innovative EV charging solutions.
- Company: Join one of the UK’s fastest-growing EV charging and home-energy tech companies.
- Benefits: Competitive pay, hybrid work options, and opportunities for rapid career growth.
- Other info: Collaborate with a mission-driven team to make EV charging effortless and joyful.
- Why this job: Shape the future of clean energy tech and elevate a beloved brand's story.
- Qualifications: 4-7 years in product marketing with a passion for consumer technology and storytelling.
The predicted salary is between 54000 - 66000 £ per year.
Hypervolt is one of the UK’s fastest-growing EV charging and home-energy technology companies.
We design beautifully engineered chargers that combine advanced smart energy features with the premium experience expected of a modern consumer electronics brand.
Our mission is simple: to make EV charging effortless, intuitive, and joyful.
We’re now seeking an exceptional
Product Marketing Manager to elevate Hypervolt’s external product perception, craft compelling consumer narratives, and drive product‑led storytelling across all channels.
The Role
The
Product Marketing Manager will own how Hypervolt’s products are positioned, communicated, and understood in the market.
You’ll establish Hypervolt’s voice as a consumer electronics company, shape messaging across the full customer journey, and develop standout content that drives education, engagement, and conversion.
You’ll work closely with Product, Brand, Performance Marketing, and E‑commerce teams to launch products, craft campaigns, and champion customer insight.
This role is perfect for a storyteller who understands technology and knows how to turn features into benefits, and benefits into compelling content that people want to read, watch, and share.
Key Responsibilities
- 1. Define Product Positioning & Consumer Messaging
- Own and develop the external messaging for Hypervolt’s products, features, and app experience.
- Position Hypervolt as a premium consumer electronics brand in EV and home energy.
- Build narrative frameworks, value propositions, and messaging architectures that influence all touchpoints.
- 2. Lead Go‑to‑Market (GTM) for New Products & Features
- Drive GTM strategy and execution for product launches.
- Build launch briefs, align stakeholders, define target audiences, and produce messaging toolkits.
- Partner with marketing teams to ensure campaigns, landing pages, and creative align to product positioning.
- 3. Build & Execute Product‑Led Content Campaigns
- Develop content campaigns
(video, blog, social, email, long‑form, guides) that highlight product benefits, new features, and lifestyle use cases.
- Work with Creative to produce compelling storytelling assets that showcase product design, technology, and consumer value.
- Collaborate with Performance Marketing to ensure content supports acquisition, education, and conversion goals.
• Own consumer education content such as
- Buyer’s guides
- Tech tutorials
- 4. Conduct Market, Competitor & Consumer Insight Research
- Analyse competitor positioning, messaging, and marketing trends.
- Run customer research (interviews, surveys, behavioural data) to inform positioning and product improvements.
- Present insights that influence product roadmap and marketing creative.
- 5. Collaborate Deeply with Product, Design & Engineering
- Translate technical product details into clear, consumer‑friendly messaging.
- Ensure product documentation, UX writing, and feature descriptions reflect consumer value, not technical jargon.
- Provide Product with market‑driven recommendations to shape roadmap and prioritisation.
- 6. Drive Perception & Brand Elevation
- Ensure Hypervolt products are consistently communicated as premium, design‑led, intuitive tech experiences.
- Audit and evolve product pages, packaging copy, ads, and onboarding experiences.
- Champion clarity, simplicity, and consumer‑centric communication across the organisation.
About You
- 4–7 years’ experience in product marketing, ideally in consumer electronics, smart home tech, Io T, EV/energy, or hardware .
- Proven experience creating content‑rich go‑to‑market campaigns with strong storytelling.
- Exceptional writer; able to simplify complex technology into clear, emotional, benefit‑led narratives.
- Comfortable running competitor analysis, insight research, and market positioning exercises.
- Strong cross‑functional collaborator with experience alongside Product, Creative, and Growth teams.
- Highly organised and capable of managing multiple launches and content streams.
- Passion for clean energy, electrification, and consumer technology.
Why Join Hypervolt?
- Shape the product story and public perception of one of the UK’s most loved EV charging brands.
- Lead narrative development and creative content initiatives with major consumer impact.
- Work with an innovative, mission‑driven team building the future of home energy tech.
- Competitive compensation, hybrid flexibility, and rapid career growth opportunities.
- #J-18808-Ljbffr
Product Marketing Manager employer: Hypervolt Limited
Hypervolt Limited is an exceptional employer that values innovation and teamwork, offering a dynamic remote work environment where you can thrive. With a strong focus on employee growth, we provide ongoing training and development opportunities, ensuring you stay at the forefront of the EV charging industry. Join us to be part of a supportive culture that encourages collaboration and celebrates your contributions to our mission of delivering outstanding customer support worldwide.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hypervolt Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hypervolt Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hypervolt Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hypervolt Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hypervolt Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hypervolt Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hypervolt Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hypervolt Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hypervolt Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hypervolt Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
