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- Tasks: Craft compelling narratives and drive product-led storytelling for innovative EV charging solutions.
- Company: Join one of the UK's fastest-growing EV charging and home-energy tech companies.
- Benefits: Competitive pay, hybrid work options, and opportunities for rapid career growth.
- Why this job: Shape the future of clean energy and elevate a beloved consumer brand.
- Qualifications: 4-7 years in product marketing with a knack for storytelling and tech.
- Other info: Collaborate with a mission-driven team passionate about electrification and consumer technology.
The predicted salary is between 36000 - 60000 £ per year.
Hypervolt is one of the UK's fastest-growing EV charging and home-energy technology companies. We design beautifully engineered chargers that combine advanced smart energy features with the premium experience expected of a modern consumer electronics brand. Our mission is simple: to make EV charging effortless, intuitive, and joyful.
We are now seeking an exceptional Product Marketing Manager to elevate Hypervolt's external product perception, craft compelling consumer narratives, and drive product-led storytelling across all channels.
The Product Marketing Manager will own how Hypervolt's products are positioned, communicated, and understood in the market. You will establish Hypervolt's voice as a consumer electronics company, shape messaging across the full customer journey, and develop standout content that drives education, engagement, and conversion. You will work closely with Product, Brand, Performance Marketing, and E-commerce teams to launch products, craft campaigns, and champion customer insight.
This role is perfect for a storyteller who understands technology and knows how to turn features into benefits, and benefits into compelling content that people want to read, watch, and share.
Key Responsibilities- Define Product Positioning & Consumer Messaging
- Own and develop the external messaging for Hypervolt's products, features, and app experience.
- Position Hypervolt as a premium consumer electronics brand in EV and home energy.
- Build narrative frameworks, value propositions, and messaging architectures that influence all touchpoints.
- Lead Go-to-Market (GTM) for New Products & Features
- Drive GTM strategy and execution for product launches.
- Build launch briefs, align stakeholders, define target audiences, and produce messaging toolkits.
- Partner with marketing teams to ensure campaigns, landing pages, and creative align to product positioning.
- Build & Execute Product-Led Content Campaigns
- Develop content campaigns (video, blog, social, email, long-form, guides) that highlight product benefits, new features, and lifestyle use cases.
- Work with Creative to produce compelling storytelling assets that showcase product design, technology, and consumer value.
- Collaborate with Performance Marketing to ensure content supports acquisition, education, and conversion goals.
- Own consumer education content such as: Buyer's guides, Tech tutorials.
- Conduct Market, Competitor & Consumer Insight Research
- Analyse competitor positioning, messaging, and marketing trends.
- Run customer research (interviews, surveys, behavioural data) to inform positioning and product improvements.
- Present insights that influence product roadmap and marketing creative.
- Collaborate Deeply with Product, Design & Engineering
- Translate technical product details into clear, consumer-friendly messaging.
- Ensure product documentation, UX writing, and feature descriptions reflect consumer value, not technical jargon.
- Provide Product with market-driven recommendations to shape roadmap and prioritisation.
- Drive Perception & Brand Elevation
- Ensure Hypervolt products are consistently communicated as premium, design-led, intuitive tech experiences.
- Audit and evolve product pages, packaging copy, ads, and onboarding experiences.
- Champion clarity, simplicity, and consumer-centric communication across the organisation.
About You
- 4–7 years' experience in product marketing, ideally in consumer electronics, smart home tech, IoT, EV/energy, or hardware.
- Proven experience creating content-rich go-to-market campaigns with strong storytelling.
- Exceptional writer; able to simplify complex technology into clear, emotional, benefit-led narratives.
- Comfortable running competitor analysis, insight research, and market positioning exercises.
- Strong cross-functional collaborator with experience alongside Product, Creative, and Growth teams.
- Highly organised and capable of managing multiple launches and content streams.
- Passion for clean energy, electrification, and consumer technology.
Why Join Hypervolt?
- Shape the product story and public perception of one of the UK's most loved EV charging brands.
- Lead narrative development and creative content initiatives with major consumer impact.
- Work with an innovative, mission-driven team building the future of home energy tech.
- Competitive compensation, hybrid flexibility, and rapid career growth opportunities.
Product Marketing Manager in London employer: Hypervolt Limited
Contact Detail:
Hypervolt Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager in London
✨Tip Number 1
Get to know Hypervolt inside out! Research their products, values, and mission. This way, when you chat with them, you can show off your knowledge and passion for their brand, making you stand out as a candidate who truly gets what they’re about.
✨Tip Number 2
Network like a pro! Connect with current or former employees on LinkedIn. Ask them about their experiences and insights into the company culture. This not only gives you insider info but also shows your genuine interest in joining the team.
✨Tip Number 3
Prepare for interviews by crafting your own compelling narratives. Think of stories that highlight your experience in product marketing, especially in consumer electronics. Make sure to tie in how your skills can elevate Hypervolt’s product perception and storytelling.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about wanting to be part of the Hypervolt journey. Let’s make that dream job happen!
We think you need these skills to ace Product Marketing Manager in London
Some tips for your application 🫡
Show Your Storytelling Skills: As a Product Marketing Manager, storytelling is key! Make sure your application showcases your ability to turn complex tech into engaging narratives. Use examples from your past work to illustrate how you've crafted compelling content that resonates with consumers.
Tailor Your Messaging: We want to see how you can position products effectively. Customise your application to reflect Hypervolt's voice and values. Highlight your experience in defining product positioning and consumer messaging, and how you can elevate our brand as a premium consumer electronics company.
Highlight Collaboration Experience: This role involves working closely with various teams, so let us know about your collaborative spirit! Share examples of how you've partnered with product, design, and marketing teams to launch successful campaigns and drive product-led storytelling.
Keep It Clear and Concise: We appreciate clarity! Ensure your application is well-structured and easy to read. Avoid jargon and focus on communicating your skills and experiences in a straightforward manner. Remember, we’re looking for someone who can simplify complex ideas for consumers!
How to prepare for a job interview at Hypervolt Limited
✨Know Your Product Inside Out
Before the interview, dive deep into Hypervolt's products and their unique features. Understand how they stand out in the EV charging market and be ready to discuss how you would position them as premium consumer electronics.
✨Craft Your Storytelling Approach
Prepare examples of how you've turned complex technology into engaging narratives in your previous roles. Think about how you can apply this skill to Hypervolt's products and create compelling content that resonates with consumers.
✨Research the Competition
Familiarise yourself with Hypervolt's competitors and their messaging strategies. Be ready to discuss what you think works well and how you could elevate Hypervolt's positioning in comparison.
✨Showcase Your Collaboration Skills
Since this role involves working closely with various teams, prepare to share experiences where you've successfully collaborated across departments. Highlight how you can bridge the gap between technical details and consumer-friendly messaging.
