At a Glance
- Tasks: Lead and elevate our brand strategy, ensuring a consistent and meaningful customer experience.
- Company: Dynamic company in Hammersmith with a focus on innovation and inclusivity.
- Benefits: 25 days holiday, private medical insurance, and global remote working opportunities.
- Other info: Join a culture that values equal opportunities and personal growth.
- Why this job: Shape a brand that resonates with diverse customers and drives loyalty.
- Qualifications: Extensive brand strategy experience and strong communication skills.
The predicted salary is between 60000 - 80000 € per year.
The Head of Brand and Creative will be responsible for shaping and elevating our brand in the eyes of our customers, ensuring that every interaction they have with us reflects our purpose, values, and market positioning. They will lead the creation and implementation of a comprehensive Brand Strategy designed to strengthen customer perception, drive loyalty, and differentiate us in a competitive landscape.
A core responsibility of the Head of Brand and Creative is to architect and continuously refine a seamless, consistent, and meaningful customer experience across all touchpoints—digital, physical, and interpersonal. By deeply understanding customer needs, behaviours and expectations, they will translate insights into brand‑led initiatives that enhance customer satisfaction and foster long‑term engagement. This Head of Brand and Creative will champion an inclusive and accessible brand identity that resonates with diverse customer groups, ensuring that our brand promise is not only clear but felt every day, in every experience.
What will you be doing?
- Develop and own the company's Brand Strategy, ensuring it clearly articulates who we are, what we stand for, and how we differentiate.
- Build a compelling and consistent brand narrative that deeply resonates with customers and aligns with business strategy.
- Define the desired customer experience in line with the brand promise and ensure it is delivered consistently across all customer touchpoints.
- Partner with Product, Commercial, Sales, CS and Hypernet teams to translate brand strategy into tangible, customer‑facing actions and experiences.
- Define key brand health metrics (e.g., awareness, perception, NPS components, customer sentiment) and track performance regularly.
- Establish and maintain brand guidelines and governance frameworks to ensure consistency across teams, markets, and channels.
- Ensure that team members have KPIs that support the business and divisional goals and drive coaching, support and mentoring to ensure we have high performing team.
- Own and manage the brand budget, ensuring effective prioritisation and allocation of resources across brand, creative, and customer experience initiatives.
- Ensure all brand and customer communications comply with relevant legal, regulatory, and industry standards (e.g., advertising regulations, intellectual property laws, accessibility requirements).
What we are looking for?
- Extensive experience of leading full brand strategy development.
- Managing brand architecture during rebranding, mergers & acquisitions and portfolio optimisation.
- Managing multi‑country brand strategies.
- Strong experience directing TVCs / video content, integrated brand campaigns, digital‑first campaigns, product launch campaigns.
- Understanding of digital advertising, content strategy, social platforms.
- Experience partnering with Executive and Group‑level stakeholders.
- Excellent communication and interpersonal skills, with the ability to effectively engage and influence stakeholders at all levels.
- Ability to think strategically, provide practical solutions, and make sound decisions in complex and evolving product and customer journey environments.
Some of our key Benefits
- Global remote working for up to 2 weeks per year for those able to work remotely.
- 25 days' paid holiday increasing each year, up to a maximum of 35.
- Extra days off for birthdays, moving homes, weddings/civil partnerships, and volunteering.
- Private medical insurance provided by AXA Health.
- Life assurance providing coverage of 4 times your base salary.
- Partnership with the Kings Trust.
- Our pension scheme matches your contributions up to 4%.
- Retail offers—discounts from hundreds of recognisable brands.
- Free Hyperoptic broadband if you live in a Hyperoptic area.
- Enhanced pay for new parents.
We are committed to providing equal opportunities to all applicants and employees. In fact, this is at the heart of our culture and values. We welcome applications from candidates from all walks of life.
Head of Brand and Creative employer: Hyperoptic Ltd
Join a dynamic and inclusive team in Hammersmith as the Head of Brand and Creative, where you will have the opportunity to shape our brand's narrative and customer experience. We offer a supportive work culture that prioritises employee growth, with extensive benefits including generous holiday allowances, private medical insurance, and flexible remote working options. Our commitment to diversity and equal opportunities ensures that every voice is heard, making this an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Brand and Creative
✨Tip Number 1
Network like a pro! Reach out to people in your industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personal brand! Create a portfolio or a personal website that showcases your work and achievements. This is your chance to shine and demonstrate how you can elevate a brand like ours.
✨Tip Number 3
Prepare for interviews by researching our brand and understanding our values. Be ready to discuss how your experience aligns with our mission and how you can contribute to creating a meaningful customer experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Head of Brand and Creative
Some tips for your application 🫡
Know Your Brand Inside Out:Before you start writing your application, make sure you really understand our brand and what we stand for. Dive into our website, social media, and any recent campaigns to get a feel for our vibe. This will help you tailor your application to show how you can elevate our brand.
Craft a Compelling Narrative:Your application should tell a story about your experience and how it aligns with the Head of Brand and Creative role. Highlight specific examples where you've shaped brand strategies or led creative projects. We want to see how your journey has prepared you to take our brand to the next level!
Be Authentic and Inclusive:We value authenticity and inclusivity in our brand identity. When writing your application, reflect on how you’ve championed these values in your previous roles. Share experiences that demonstrate your commitment to creating a brand that resonates with diverse customer groups.
Apply Through Our Website:Once you’ve polished your application, make sure to submit it through our website. This helps us keep track of all applications and ensures you’re considered for the role. Plus, it’s super easy and straightforward—just like we like it!
How to prepare for a job interview at Hyperoptic Ltd
✨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand strategy and values. Understand how they position themselves in the market and be ready to discuss how you can elevate that brand. Bring examples of successful brand strategies you've implemented in the past.
✨Showcase Your Creative Vision
Prepare to share your creative ideas on how to enhance customer experience across all touchpoints. Think about innovative campaigns or initiatives that align with the company's goals and be ready to present them clearly and confidently.
✨Engage with Stakeholders
Demonstrate your ability to collaborate with various teams by discussing how you've successfully partnered with different departments in previous roles. Highlight specific examples where your communication skills helped bridge gaps and drive brand initiatives forward.
✨Metrics Matter
Be prepared to talk about key brand health metrics you've tracked in the past. Discuss how you've used data to inform your strategies and improve brand perception. This shows that you not only have a creative vision but also a strategic mindset backed by measurable results.
