At a Glance
- Tasks: Drive performance marketing strategies and own paid media campaigns for a premium jewellery brand.
- Company: Fast-growing DTC jewellery brand with a focus on high-intent customers.
- Benefits: Competitive salary, strong bonus incentives, and remote work flexibility.
- Other info: Opportunity for career growth and direct access to decision-makers.
- Why this job: Take ownership of impactful marketing decisions in a dynamic environment.
- Qualifications: Experience in DTC e-commerce, hands-on paid media, and strong analytical skills.
The predicted salary is between 50000 - 60000 £ per year.
We're a premium DTC jewellery brand built on high-intent customers and a product people genuinely care about. We're growing fast and we need someone who thrives in that environment, not someone who needs everything figured out before they get started.
This role owns performance. That means setting the direction for paid media, holding agencies accountable, making creative calls rooted in data, running our affiliate programme, and working closely with our CRO agency to ensure the site is converting at the level our traffic deserves.
This is not a role for someone who wants to coast. We move quickly, we expect clear thinking, and we want someone who is genuinely hungry to make an impact.
What You'll Own
- Paid Media (Meta + Google): You're hands-on in platform, you understand how campaigns are built and run, not just how to read reports. You also set direction, challenge strategy, pressure-test decisions, and hold the agency accountable to business-level outcomes, not vanity metrics.
- Performance Analysis: You work in blended metrics: MER, CAC, contribution margin. You build clear views of what's working, what isn't, and what to do about it. You make decisions from data, you don't drown in it.
- Creative Strategy: You connect performance data to creative output. You identify the angles that are working and why, write sharp briefs, and collaborate with creative teams to test systematically. Familiarity with tools like Foreplay or similar creative research tools is a strong plus.
- Affiliate Programme: You run and manage this hands-on. Outreach, onboarding, relationships, reporting. This is a growth priority and needs someone who can run it proactively.
- Site & CRO: You work with our CRO agency on Shopify improvements. PDP optimisation, UX, checkout flow. You don't need to code, but you need to have informed opinions and be able to brief changes clearly.
- Retention / CRM: You're a key stakeholder, not the executor. You understand the full customer lifecycle and ensure paid and owned channels are aligned.
- Team: This role may evolve to include line management as the team grows. We want someone who is open to that and can lead as well as do.
What We're Looking For
- Essential:
- DTC e-commerce experience, whether in-house or agency-side managing DTC brands directly.
- Hands-on paid media platform experience, you've built and managed campaigns in Meta and/or Google Ads, not just reviewed reports.
- Strong Shopify knowledge, you understand the platform deeply enough to have meaningful conversations with a CRO agency.
- Experience managing or directing external paid media agencies, you know how to get the best from them without micromanaging.
- Strong analytical ability, you're comfortable building your own views from raw data, not just reading dashboards someone else built.
- You connect performance data to creative decisions, you know what to brief and why.
- Who you are:
- Ambitious, you want to grow with a company, not just do a job.
- Curious, you're always asking why something worked and how to do more of it.
- Hungry, you take initiative, you don't wait to be told.
- Comfortable in fast-paced environments where things change quickly and priorities shift.
- Advantageous:
- Experience with premium or lifestyle brands.
- Experience in non-subscription DTC (one-time purchase dynamics).
- GA4, Triple Whale, Northbeam, or similar attribution tools.
This Is Not For You If...
- Your experience is limited to executing within someone else's strategy, you want to own the thinking too.
- You're primarily a platform operator (ads manager) rather than a growth strategist.
- You're not comfortable with ambiguity or making calls with imperfect data.
- You measure success in platform metrics rather than business outcomes.
- You need a large team or heavy infrastructure to do your best work.
- You want a slow, steady, corporate environment, we move fast and expect you to keep up.
Why This Role
- Real ownership: set direction, make decisions, see the results.
- Fast-growing company: we're scaling quickly and this role grows with it.
- Direct access to decision-makers: no layers, no politics.
- Premium product: genuine customer loyalty and strong repeat rates.
- Competitive salary: £50,000-£60,000 with meaningful commercial exposure.
Remote Performance Marketing Manager in Halifax employer: HyperGrowth Recruitment
Dylan Oaks is an exceptional employer for those seeking a dynamic and rewarding career in performance marketing. With a fast-paced work culture that encourages ownership and initiative, employees benefit from direct access to decision-makers and the opportunity to make a significant impact on a premium DTC jewellery brand. The company prioritises employee growth, offering competitive salaries and a strong bonus incentive, making it an attractive place for ambitious individuals eager to thrive in a rapidly evolving environment.
StudySmarter Expert Advice🤫
We think this is how you could land Remote Performance Marketing Manager in Halifax
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HyperGrowth Recruitment and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HyperGrowth Recruitment are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HyperGrowth Recruitment on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HyperGrowth Recruitment. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Remote Performance Marketing Manager in Halifax
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HyperGrowth Recruitment. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HyperGrowth Recruitment:Show us that you’ve done your homework! In your application, briefly mention what you admire about HyperGrowth Recruitment’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HyperGrowth Recruitment
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HyperGrowth Recruitment will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HyperGrowth Recruitment, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
