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For Companies At a Glance
- Tasks: Create engaging ad content and drive performance for a fast-growing nutrition brand.
- Company: Join Nutrition Geeks, a leading disruptor in the health and supplement space.
- Benefits: Remote work, competitive pay, performance bonuses, and career growth opportunities.
- Why this job: Make a real impact on creative strategies and help shape the future of nutrition.
- Qualifications: 1+ year in paid social strategy, strong copywriting skills, and a passion for health.
- Other info: Be part of a dynamic team with a focus on creativity and innovation.
The predicted salary is between 36000 - 60000 £ per year.
Nutrition Geeks, disrupting the nutrition space, is on the hunt for a Paid Social Creative Strategist to join our fast-scaling team!
Company Overview:
The Mission: Make high quality nutrition & supplements accessible & affordable to everyone. Founded in 2020, Nutrition Geeks is one of the fastest-growing CPG brands in the UK, on track to do nine figures revenue in 2025. Since our launch we’ve quickly gained a significant foothold in the UK supplements market, from being the top selling supplement brand on both TikTok Shop and Amazon UK, to a website that’s growing 2000% year over year and is now the largest sales channel.
About The Role
We’re looking for a direct response-oriented Paid Social Creative Strategist to supercharge our ad creative performance. You’ll be ideating, scripting, and overseeing the creation of high-impact ad content that scales. This is your chance to come in and contribute to the creative division for this hyper-growth DTC scale up and directly influence revenue growth.
Responsibilities
- Creative Strategy & Execution: Develop and execute 100+ engaging ad concepts monthly that resonate with our target audience and drive conversions.
- Research & Analysis: Using tools like Foreplay or Atria, conduct deep customer & competitor research to identify ad concepts and angles that will resonate with customers.
- AI Integration: Explore and implement AI software solutions to enhance content output and creative efficiency.
- Performance Optimisation: Monitor campaign performance using tools like Atria and Motion, using data to influence iterations and new creative ideas.
- Content Diversity: Lead initiatives to increase creative diversity across our ad accounts, owning the full creative lifecycle from concept to production.
- Cross-Team Collaboration: Partner closely with senior team members and founders to coordinate video production teams, UGC creators, and the editing team to deliver standout paid social content.
- Creative Direction: Brief and coordinate static, UGC, and video ad creative to production teams, managing the process end-to-end.
- Copywriting: Create and edit direct response ad copy and scripts across various formats (UGC, design, video ads etc.).
- Trend Research: Conduct daily ad creative & social media research to stay ahead of trends and identify winning concepts.
Skills You’ll Need
- At least 1 year of experience managing paid social creative strategy in an e-commerce setting (experience in health & wellness/beauty a bonus).
- Proven direct response copywriting ability with a deep understanding of consumer psychology and market states of awareness.
- Experience using Atria/Motion, Foreplay or other similar creative analytics tools.
- Ability to problem-solve & pivot quickly in a fast-paced startup environment.
- Ambitious, self-motivated and excited to drive growth.
- A data-driven mindset to refine ad concepts and boost performance.
- Proactive, creative thinking with the ability to deliver high-quality content under tight deadlines.
- Strong organisational skills and attention to detail to ensure seamless creative execution.
- A passion for health/wellness is a plus.
Benefits
- Full-time remote role.
- Monthly compensation competitive + performance-based bonus tied directly to creative and revenue impact.
- Work from anywhere.
- Work with a tight-knit high performing team.
- Opportunity to work alongside a strong creative team, adding to paid social creative function.
- Fast-track career growth as the company scales globally and invests heavily in creative.
If this sounds like you, hit apply or email Ben at ben@hypergrowthrec.co.uk to find out more! Nutrition Geeks is all about building a diverse, driven team. We welcome all backgrounds and will support you through the recruitment process – let us know if you need adjustments.
Creative Strategist employer: HyperGrowth Recruitment
Contact Detail:
HyperGrowth Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, especially those at Nutrition Geeks. A friendly message on LinkedIn can go a long way. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your creativity! When you land that interview, be ready to share your ideas and past work. Bring a portfolio or examples of ad concepts you've created. We want to see how you think and what you can bring to the table!
✨Tip Number 3
Stay updated on trends! Research the latest in paid social and nutrition. Mentioning current trends during your interview shows you’re proactive and passionate about the role. We love candidates who are in the know!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our team at Nutrition Geeks. Let’s make it happen!
We think you need these skills to ace Creative Strategist
Some tips for your application 🫡
Show Your Creative Side: When applying for the Creative Strategist role, let your creativity shine through! Use your application to showcase your unique ideas and past projects that demonstrate your ability to think outside the box.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experience in paid social creative strategy. We want to see how your skills align with our mission at Nutrition Geeks, so don’t hold back!
Be Data-Driven: Since this role involves performance optimisation, include examples of how you've used data to inform your creative decisions in the past. Show us you can blend creativity with analytics to drive results!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at HyperGrowth Recruitment
✨Know Your Creative Stuff
Before the interview, dive deep into Nutrition Geeks' products and their current ad campaigns. Familiarise yourself with their style and tone, and think about how you can bring fresh ideas to the table. Being able to discuss specific examples will show your passion and understanding of their brand.
✨Show Off Your Data Skills
Since this role is all about performance optimisation, be ready to talk about how you've used data in past roles. Bring examples of how you've analysed campaign performance and adjusted strategies accordingly. This will demonstrate your data-driven mindset and ability to pivot quickly.
✨Get Trendy
Stay ahead of the game by researching current trends in paid social advertising, especially in the health and wellness sector. Be prepared to discuss recent successful campaigns you've seen and how you would apply similar concepts at Nutrition Geeks. This shows you're proactive and in tune with the industry.
✨Collaborate Like a Pro
This role involves working closely with various teams, so highlight your collaboration skills. Share examples of how you've successfully partnered with others in previous roles to create standout content. This will illustrate your ability to work within a team and manage the creative process effectively.
