Product Marketing Associate

Product Marketing Associate

Full-Time 40000 - 50000 £ / year (est.) No working from home possible
hyperexponential

At a Glance

  • Tasks: Drive engagement and adoption for AI products in a fast-paced, innovative environment.
  • Company: Join hyperexponential, a cutting-edge AI platform transforming the insurance industry.
  • Benefits: Enjoy competitive salary, equity options, generous holiday, and a £5,000 training budget.
  • Other info: Be part of a diverse team that values growth, creativity, and collaboration.
  • Why this job: Make a real impact in a dynamic team while shaping the future of actuarial AI.
  • Qualifications: Experience in B2B SaaS product marketing and a knack for turning complex ideas into clear messaging.

The predicted salary is between 40000 - 50000 £ per year.

About hyperexponential (hx): At hyperexponential, we're building the AI-powered platform that enables the world's most critical decisions in a $7 trillion industry - which risks to take, and how to price them. Our platform brings together data, AI, and human expertise to give insurers the fastest path from submission to decision - helping them move faster, act smarter, and take on more risk with confidence.

About the team: Marketing at hx operates at the intersection of demand generation, systems thinking, and constrained markets. We build authority and demand in a highly technical, niche space where every account matters. As Product Marketing Manager for our actuarial AI products, you'll sit at the heart of how hx becomes the obvious choice for actuaries who want to work faster, smarter, and with greater impact.

What you'll be doing:

  • Drive deeper engagement with our core actuary-focused product by identifying and communicating priority use cases, refining value propositions, and creating messaging that strengthens adoption of key capabilities amongst existing users.
  • Own go-to-market execution for major releases of our AI tooling for actuarial pricing model development, delivering positioning, launch materials, enablement assets, and user communications that drive understanding, usage, and actionable product feedback.
  • Accelerate early adoption of new AI capabilities by creating clear messaging, onboarding support, and launch assets that help target users get to first value quickly.
  • Reduce friction in active sales opportunities by maintaining and refreshing external-facing assets, competitive battlecards, and core enablement materials.
  • Build hx's position in actuarial AI by developing a clear external point of view, differentiated messaging, and up-to-date competitor understanding.
  • Establish strong feedback loops between users, Product, Revenue, and the AI team.

What you'll need to have done:

  • Led product marketing in a B2B SaaS environment where you've driven both adoption for existing products and launch readiness for new capabilities.
  • Increased engagement or adoption for a mature product by using user insight to sharpen messaging, enablement, or product communications.
  • Supported early-stage product launches where success was measured by learning and adoption rather than immediate revenue.
  • Turned complex technical capabilities into compelling, credible messaging for a specialist audience.
  • Worked effectively across Product, Engineering, Revenue, and other cross-functional teams.
  • Shipped high-quality launches, assets, and enablement materials on time whilst managing multiple workstreams.

You're unlikely to thrive here if:

  • You expect full product maturity, clear roadmaps, and well-defined processes before taking action.
  • You focus primarily on flashy launch work or brand campaigns rather than detail-oriented, outcomes-driven work.
  • You struggle to prioritise or make trade-offs without perfect information.

Compensation: At hx, we're committed to salary transparency. You'll always have clarity on pay early in the process. Our approach is to design compensation that's competitive in the market, fair across teams, and aligned with the impact our people make.

Benefits include:

  • £5,000 training and conference budget for individual and group development.
  • 25 days of holiday plus 8 bank holidays (33 days total).
  • Company pension scheme via Penfold.
  • Mental health support and therapy via Spectrum.life.
  • Individual wellbeing allowance via Juno.
  • Private healthcare insurance through AXA.
  • Income protection and Life Insurance.
  • Cycle to Work Scheme.

Interview process: Talent Screen (30 Minutes), Hiring Manager Interview (1 Hour), Skills Interview (1 hour), Values Interview (1 hour).

Our commitment to Diversity: hx'ers are at the centre of everything we build. We recognise there is always more to do, and we take responsibility for shaping a workplace that is not only diverse but genuinely inclusive.

Next steps: If this opportunity resonates with you, we encourage you to apply or share it with your connections!

Product Marketing Associate employer: hyperexponential

At hyperexponential, we pride ourselves on being an exceptional employer that fosters a culture of innovation and collaboration. Our commitment to employee growth is evident through our generous training budget, comprehensive benefits package, and a vibrant work environment that encourages creativity and teamwork. Join us in London, where you'll be part of a dynamic team dedicated to transforming the insurance industry with cutting-edge AI technology, all while enjoying a healthy work-life balance and opportunities for meaningful impact.

hyperexponential

Contact Details:

hyperexponential Recruitment Team

We think you need these skills to ace Product Marketing Associate

B2B Marketing
Product Marketing Management
Go-to-Market Strategy
User Insight Analysis
Messaging Development
Onboarding Support
Sales Enablement