I'm working with a leading music, nightlife and hospitality group to find a Senior Marketing Manager for the launch of a major new live music and events venue in East London, with a capacity of 2,000.
The business operates a portfolio of established music venues, bars, clubs, festivals and live events, with a strong reputation across London's music and nightlife scene. This is an opportunity to take ownership of marketing for a brand-new venue, driving ticket sales, building an audience and establishing its identity from launch.
The Role
You'll lead the marketing and promotion of the venue's live music programme, owning campaigns from initial planning through to ticket sales and post-campaign analysis. Working closely with promoters, artists, agents and internal creative teams, you'll play a central role in shaping the venue's identity and turning its programme into a commercially successful operation.
Key Responsibilities
- Leading marketing campaigns across a varied programme of live music, club nights and events.
- Driving ticket sales through paid social, email marketing, organic social and physical promotion.
- Managing and optimising paid social campaigns through Meta Business Manager.
- Developing engaging copy and content across social media, email, websites and advertising.
- Owning brand direction and ensuring consistency across all marketing activity.
- Briefing photographers, videographers and designers to deliver high-quality creative assets.
- Building strong relationships with promoters, artists, agents and management teams.
- Monitoring ticket sales and campaign performance, using data to refine activity and maximise results.
- Staying on top of music, nightlife and audience trends to keep campaigns relevant and effective.
About You
You'll be a commercially minded, hands-on marketer with a strong background in live music, nightlife or events. You'll be genuinely immersed in London's music and club scene, with an excellent understanding of the city's venues, promoters, artists and audiences.
Ideally, you'll have experience working directly with music promoters, either within a venue, an events business or for a promoter themselves. A background in electronic music, club culture or dance music would be particularly advantageous.
You understand what makes audiences buy tickets, how to build momentum around a show and how to establish a venue's identity in a competitive market. You'll bring both the creative instinct to build exciting campaigns and the commercial awareness to turn great programming into successful ticket sales.
Ideally, you'll bring:
- Proven experience marketing and selling tickets for gigs, club nights, festivals or live events.
- A genuine passion for, and strong knowledge of, London's live music, electronic music and club scene.
- Existing relationships or experience working with promoters, artists, agents and management teams.
- Previous experience working for a music promoter, events company or live music venue would be highly desirable.
- A track record of delivering multi-channel campaigns across paid social, email, organic social and physical promotion.
- Experience launching a new venue, brand or product, or building an audience from the ground up.
- Strong working knowledge of Meta Business Manager, email marketing tools and ticketing platforms.
- Excellent creative judgement, with experience shaping brand identity and social media direction.
- A data-led approach, with the ability to monitor sales daily and react quickly to performance.
- Strong organisational skills and the ability to manage multiple campaigns, on-sale dates and stakeholders simultaneously.
- A proactive, self-sufficient approach, with the seniority to take ownership and make things happen.
A genuine passion for live music, electronic music and London's nightlife culture is essential. We're looking for someone who lives and breathes the scene, understands its audiences and knows how to turn great programming into commercially successful events.
The Opportunity
- The opportunity to lead marketing for a major new venue from launch.
- Genuine ownership over brand development, audience growth and ticket sales.
- The chance to work alongside an established creative, marketing and bookings team within a respected music and entertainment business.
- Room to develop as the venue grows and establishes itself.
- Unlimited guest list access and tickets across the group's events.
- 50% discount on food and drink across its venues.
Senior Marketing Manager | Live Music Promotor employer: Hyered
Join a dynamic and innovative multi-site creative and hospitality business in London, where you'll have the chance to shape operational strategies and lead high-performing teams. With a strong focus on employee development, competitive salaries, equity options, and access to state-of-the-art creative facilities, this company fosters a vibrant work culture that values creativity and collaboration. As part of a rapidly growing venture-backed organisation, you'll enjoy unique opportunities for professional growth while contributing to an exciting community-driven environment.
