At a Glance
- Tasks: Lead exciting digital marketing campaigns from start to finish, driving real results.
- Company: Join Hydraquip, a company that values innovation and employee growth.
- Benefits: Enjoy competitive salary, 20+ days holiday, pension, and wellness support.
- Other info: Full training provided and opportunities for career advancement.
- Why this job: Make an impact with your creativity in a dynamic digital marketing role.
- Qualifications: 3+ years in digital marketing, strong analytical skills, and creative flair.
The predicted salary is between 30000 - 40000 £ per year.
Why join Hydraquip?
- Competitive salary
- 20 days holiday + bank holidays, increasing with service, with the option to purchase up to 5 additional days each year
- Company pension, wellbeing support & access to a wide‐ranging employee benefits & rewards platform, including a paid volunteering day, Refer‐a‐Friend bonus and Cycle to Work scheme
- Full training and ongoing development provided
Role and Responsibilities
In this role, you will take ownership of end‐to‐end digital marketing campaigns, from insight and planning through to execution, optimisation, and reporting. You’ll build campaigns that support Hydraquip’s growth objectives, working closely with sales and operational teams to ensure digital activity converts into meaningful leads and opportunities.
Key responsibilities include:
- Planning and delivering integrated digital marketing campaigns aligned to key business priorities, including lead generation, sector growth, product promotion, and events
- Translating business objectives into clear campaign plans, including audience targeting, messaging, channel selection, and KPIs
- Creating, optimising and coordinating digital content and campaign assets across websites, email, social media and paid platforms, ensuring consistency of message and brand
- Managing and optimising SEO, paid media, and organic activity using performance data to improve ROI
- Running multi‐channel B2B campaigns across platforms such as LinkedIn, Meta, Google Ads, email, and organic social
- Using insight from analytics, CRM data, and sales feedback to continuously refine campaign strategy and improve conversion
- Reporting on campaign performance, providing clear insights and recommendations to stakeholders
What we’re looking for
Essential experience:
- 3+ years’ experience in a digital marketing role, with hands‐on involvement in content, social media, and digital campaigns
- Strong analytical skills, with experience using tools such as Google Analytics and paid media platforms
- Excellent written and visual communication skills, with the ability to create engaging, SEO‐friendly content
- Practical experience using Adobe Creative Cloud, particularly Illustrator, Photoshop and InDesign, to produce and adapt digital marketing assets
Desirable experience:
- Experience managing paid advertising campaigns (Google Ads, LinkedIn, Meta), ideally in a B2B environment
- Familiarity with CRM and email marketing tools such as Mailchimp, HubSpot, or Salesforce
If you’re looking for a company that values good work and invests in its employees, apply now.
Digital Marketing Executive in Leicester employer: Hydraquip Ltd
At Hydraquip Ltd, we pride ourselves on being an exceptional employer, offering a dynamic work environment where our Mobile Hydraulic Hose Engineers can thrive. With a strong focus on employee development and a commitment to service excellence, we provide comprehensive training and support, ensuring that our team members grow alongside the company. Our culture fosters collaboration and innovation, making it an ideal place for those seeking meaningful and rewarding employment in the hydraulics industry.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in Leicester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hydraquip Ltd and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hydraquip Ltd are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hydraquip Ltd on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hydraquip Ltd. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive in Leicester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hydraquip Ltd. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hydraquip Ltd:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hydraquip Ltd’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hydraquip Ltd
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hydraquip Ltd will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hydraquip Ltd, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
