At a Glance
- Tasks: Lead client relationships and oversee creator programs for impactful brand partnerships.
- Company: HYDP, a dynamic agency focused on sustainable creator collaborations.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Other info: Be part of a culture that prioritises collaboration and collective success.
- Why this job: Join a team that values creativity and strategic impact in the creator economy.
- Qualifications: 5-10 years in influencer marketing with strong leadership and organisational skills.
The predicted salary is between 60750 - 74250 £ per year.
About HYDP
HYDP builds and operates always-on creator programs for brands that take growth and relevance seriously.
We help brands use creators as a primary media channel—moving beyond one-off campaigns to sustained partnerships that drive cultural momentum and measurable business results.
Our work spans creator strategy, talent partnerships, content, performance, and the operational systems that make it all scalable.
At HYDP, you’ll work on creator programs designed to last, alongside smart, ambitious teams, and in close partnership with senior brand leaders.
- How We Work (Our Values)
- Built to scale: We design systems and programs that allow great ideas to move fast and improve over time.
- Creators as partners: We treat creators as long-term collaborators, not media placements.
- Performance matters: Cultural relevance only counts if it delivers real business results.
- Collective success: We win as a team—with clear ownership and shared accountability.
- Radical clarity: We value direct thinking, honest feedback, and data-backed decisions.
Role Overview
The Assistant Account Director is the senior day-to-day owner of client relationships and always-on creator programs, accountable for strategic direction, delivery excellence, and overall account performance.
Operating at the intersection of strategy, execution, and leadership, this role ensures creator partnerships are thoughtfully planned, seamlessly executed, and commercially sound.
The Assistant Account Director oversees accounts end-to-end—setting direction, leading cross-functional teams, managing complexity, and serving as a trusted partner to senior brand stakeholders.
This is a hands‑on leadership role for someone with deep fluency in creator ecosystems who can confidently lead strategy, guide performance, and run an account with clarity and rigor.
Working closely with the Head of Operations and the CEO, this role helps drive operational efficiency, strengthen client retention, and ensure programs scale effectively while maintaining a high bar for quality and performance.
- What You’ll Do
- Own client relationships & account health
- Serve as the senior point of contact for assigned clients, building long-term trust and strategic partnership.
- Lead account planning, quarterly reviews, and ongoing performance conversations.
- Anticipate client needs, identify opportunities to grow scope, and proactively solve challenges.
- Oversee always-on creator programs
- Lead the strategic and operational execution of creator programs across planning, casting, briefing, production, posting, and reporting.
- Ensure creator output aligns with brand goals, platform best practices, and performance benchmarks.
- Oversee creator events, trainings, and in‑person activations when relevant.
- Lead and manage account teams
- Directly and indirectly manage Account Managers, Strategists, and cross‑functional partners.
- Set clear priorities, timelines, and expectations for delivery.
- Provide guidance, feedback, and mentorship to elevate team performance.
- Ensure operational excellence
- Partner closely with Operations to ensure programs are resourced, scoped, and delivered efficiently.
- Maintain oversight of timelines, budgets, contracts, and approvals.
- Identify risks early and course‑correct before they impact delivery or client trust.
- Strategic thinking & reporting
- Translate performance data into insights clients actually understand and value.
- Guide reporting narratives and recommendations, not just outputs.
- Stay current on creator trends, platform shifts, and industry best practices to inform strategy.
What You Bring
- 5–10+ years of experience in influencer/creator marketing, account leadership, or social‑first agencies.
- Deep understanding of creator planning, content workflows, and platform dynamics (Tik Tok, Instagram, You Tube, podcasts, etc.).
- Proven experience managing complex, always‑on accounts with multiple workstreams.
- Strong people leadership skills — you know how to run a team and bring others along.
- Highly organised, detail‑oriented, and calm under pressure.
- Comfortable balancing strategy, operations, and execution without losing the plot.
- Passion for creators, culture, and how internet‑native content drives real brand impact.
- Why This Role Matters
This role is critical to how HYDP shows up for clients.
The Assistant Account Director ensures our work isn’t just creative - it’s reliable, strategic, and scalable, strengthening long‑term partnerships and driving sustainable growth.
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Assistant Account Director Creator Programs employer: HYDP
At HYDP, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. Our commitment to employee growth is evident through our focus on continuous learning and the opportunity to work closely with senior brand leaders on impactful creator programs. Located in a vibrant environment, we offer a unique chance to be part of a team that values creativity, performance, and collective success, making every day at HYDP both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Account Director Creator Programs
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HYDP and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HYDP are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HYDP on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HYDP. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Assistant Account Director Creator Programs
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HYDP. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HYDP:Show us that you’ve done your homework! In your application, briefly mention what you admire about HYDP’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HYDP
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HYDP will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HYDP, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
