At a Glance
- Tasks: Create and execute exciting marketing campaigns for a unique lifestyle hotel.
- Company: Join the first Hyde hotel in Africa, a vibrant food and music paradise.
- Benefits: Competitive salary, growth opportunities, and a creative work environment.
- Other info: Dynamic role with opportunities to learn and adapt in a fast-paced setting.
- Why this job: Be part of a passionate team shaping unforgettable hospitality experiences.
- Qualifications: Tertiary qualification in marketing and 2+ years of relevant experience.
The predicted salary is between 30000 - 40000 £ per year.
HYDE Johannesburg Rosebank is a unique opportunity to experience a one-of-a-kind lifestyle hotel brand. The hotel is a festival-inspired food lovers paradise and showcase for music and nightlife, featuring 131 rooms with natural textures and artisan touches. The hotel boasts a range of luxurious rooms each meticulously designed to provide the utmost comfort and style.
Job Purpose
Assists to showcase a one-of-a-kind lifestyle hotel which is the first Hyde in Africa. The marketing executive increases brand awareness, generates leads, drives sales, and supports business growth through various marketing activities. The marketing executive assists in the development and implementation of marketing strategies and campaigns. The individual is responsible for promoting services and hotel related products through coordinated marketing campaigns. This role works closely with various departments to ensure that sales & marketing projects are completed accurately and on time.
General Responsibilities
- Assist in the development and execution of marketing campaigns across various channels (digital, social media, email, print, etc.).
- Conduct market research to identify trends and insights that can inform marketing strategies.
- Help create engaging content for marketing materials, including social media posts, blogs, newsletters, and promotional materials.
- Support the management of social media accounts, including posting content and engaging with followers.
- Monitor and report on the performance of marketing campaigns, providing insights and recommendations for improvement.
- Assist in organising and coordinating marketing events, promotions, and trade shows.
- Collaborate with the design team to create visually appealing marketing materials.
- Maintain an organised database of marketing assets and collateral.
- Stay updated on industry trends and competitor activities.
- Be a guardian of Hyde brand identity and ensure that guest journey touchpoints are activated.
- Execute brand initiatives and activations to maximize impact from PR, social, digital marketing, programming events.
- Support the hotel opening/launch activations and initiatives, including a highly programmed calendar.
- Serve as the hotel's primary local brand ambassador, serving as the local expert on brand standards, tone of voice and aesthetics.
- Work closely with local digital/PR/content agencies, including developing briefs, managing meetings, prioritizing initiatives and delivering meaningful metrics.
- Capture and post social media content for the hotels, including community management, while focusing on content that drives brand storytelling and working closely with Home Office Social Media Manager.
Customer Specific Responsibilities
- Sourcing marketing opportunities from various channels.
- Assists with the implementation and monitoring of marketing processes and systems that ensure the highest level of customer satisfaction.
Quality Specific Responsibilities
- Organising and coordinating marketing events, promotions, and trade shows.
- Assist to ensure website information is maintained up-to-date and functional.
- Drafting marketing materials.
- Preparing coherent marketing campaign reports using data analysis tools.
Qualifications
- Tertiary qualification in marketing, communications, sales, or a related field.
- 2 or more years of experience in marketing or relevant coursework.
- 1 or more years of experience in hospitality.
- Experience managing digital and creative agencies to deliver key metrics.
- Strong written and verbal communication skills in English.
- Basic understanding of digital marketing concepts and tools (e.g., SEO, social media, email marketing).
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
- Familiar with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Excellent organizational skills and attention to detail.
- Ability to work collaboratively in a team environment and manage multiple tasks simultaneously.
- Eagerness to learn and adapt in a fast-paced environment.
Additional Information
The opportunity to join an international and innovative and fast-growing group. The ability to challenge the norm and work in an environment that is both creative and rewarding. Be part of a team that is very passionate about creating great hospitality experiences and exploring new locations with every opportunity. A competitive package and plenty of development opportunities. Should you not receive any feedback within 2 weeks, please consider your application unsuccessful.
Marketing Executive employer: Hyde Hotels
HYDE Johannesburg Rosebank offers an exceptional work environment for a Marketing Executive, where creativity and innovation thrive in a vibrant lifestyle hotel setting. Employees benefit from a competitive package, ample development opportunities, and the chance to be part of a passionate team dedicated to delivering outstanding hospitality experiences. With a focus on collaboration and personal growth, this role provides a unique opportunity to shape the hotel's brand identity while enjoying the dynamic atmosphere of Johannesburg's cultural scene.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the hospitality and marketing sectors. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns, social media posts, and any creative content you've produced. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like Hyde Johannesburg Rosebank, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Keep learning! Stay updated on the latest marketing trends and tools, especially in digital marketing. Consider taking online courses or attending workshops to boost your skills. The more you know, the more valuable you become!
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for the hospitality and marketing world shine through. We want to see how excited you are about joining our unique lifestyle hotel brand!
Tailor Your Content:Make sure to customise your application to highlight relevant experiences and skills that match the job description. We love seeing how your background aligns with our needs, so don’t hold back!
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and gets straight to the heart of what you bring to the table.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity at Hyde Johannesburg Rosebank.
How to prepare for a job interview at Hyde Hotels
✨Know Your Brand
Before the interview, dive deep into Hyde Johannesburg Rosebank's brand identity. Understand their unique selling points and how they position themselves in the market. This will help you articulate how your skills can enhance their brand awareness and marketing strategies.
✨Showcase Your Creativity
Prepare examples of past marketing campaigns you've worked on, especially those that involved social media or event coordination. Be ready to discuss how you generated leads and drove sales through innovative ideas. This will demonstrate your ability to think outside the box.
✨Be Data-Driven
Familiarise yourself with basic data analysis tools and be prepared to discuss how you've used data to inform marketing decisions in the past. Highlight any experience you have in monitoring campaign performance and making recommendations for improvement.
✨Engage with Their Social Media
Before your interview, engage with Hyde's social media accounts. Comment on their posts or share relevant content. This shows your genuine interest in the brand and gives you insights into their current marketing strategies, which you can reference during the interview.
