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- Tasks: Manage and execute SEO campaigns for clients in the education sector.
- Company: Hybrid is a global media agency specialising in creative solutions for higher education institutions.
- Benefits: Enjoy perks like gym contributions, paid training, team rewards, and fun office events.
- Why this job: Join a dynamic team, make an impact in education, and grow your career in a supportive environment.
- Qualifications: Experience in SEO account management and proficiency with SEO tools are essential.
- Other info: We welcome diverse talent and encourage applications even if you don't meet all criteria.
The predicted salary is between 36000 - 60000 £ per year.
About Hybrid: Hybrid is a multi-award winning high-growth global media agency with offices in Bristol, Philadelphia, Kuala Lumpur, Kathmandu, and Sydney. We specialize in providing world-class media, creative, content, and research services to leading Higher Education institutions globally. Our deep understanding of demographic behaviour, coupled with our expertise in media and creativity, allows us to create customized advertising solutions that capture attention and turn insights into action for our clients.
The opportunity: We seek an experienced and driven SEO Account Manager to join our dynamic team. In this pivotal role, you will manage and execute successful SEO campaigns for our esteemed clients in the education sector. Additionally, you will play a key role actively contributing to the agency's growth through client retention efforts.
The day-to-day:
- Develop and implement comprehensive SEO strategies tailored to the unique needs of educational institutions, including colleges, universities, and online learning platforms.
- Conduct in-depth keyword research, on-page optimisation, and technical SEO audits to maximise organic search visibility and drive qualified traffic.
- Analyse website performance, generate insightful reports, and provide data-driven recommendations to improve search engine rankings and user engagement.
- Collaborate closely with cross-functional teams, including content creators, developers, and designers, to ensure seamless execution of SEO initiatives.
- Stay up-to-date with the latest trends, algorithm updates, and best practices in the SEO industry, and adapt strategies accordingly.
- Work with new and current clients to grow further revenue opportunities.
- Prepare and deliver compelling sales presentations, proposals, and pitches to prospective clients, effectively communicating the value proposition of our SEO services.
- Ensure mutually beneficial agreements and maintain long-term client relationships.
- Participate in industry events, conferences, and educational webinars to expand your knowledge and represent the agency as a subject matter expert.
You should have:
- Proven experience in SEO account management, preferably within the education or related sectors.
- Solid understanding of on-page optimisation, technical SEO, link building, and local SEO strategies.
- Proficiency in using SEO tools and analytics platforms (e.g., Google Analytics, Search Console, Ahrefs, SEMrush).
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent communication and presentation abilities to effectively convey complex ideas to clients and internal stakeholders.
- Demonstrated success in new business development, lead generation, and client acquisition.
- Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
Perks & Benefits:
- £25 monthly contribution to your physical health costs (e.g. gym membership).
- Paid training for career accreditations.
- Internal mobility options and established career paths.
- Team rewards, incentives (early Friday finish) & away days.
- Friday drinks, office away days and Summer/Winter Parties (we love a get together!).
- Free fruit and a free weekly breakfast on Wednesdays.
Please note we encourage you to apply for a role at Hybrid even if you don’t meet 100% of the bullet points! We believe in creating an environment where there is a diversity of talent.
SEO Account Manager employer: Hybrid
Contact Detail:
Hybrid Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Account Manager
✨Tip Number 1
Familiarise yourself with the latest SEO trends and algorithm updates. This knowledge will not only help you in interviews but also demonstrate your commitment to staying current in the field, which is crucial for an SEO Account Manager role.
✨Tip Number 2
Network with professionals in the education sector and attend relevant industry events or webinars. Building connections can provide insights into what educational institutions are looking for in SEO services and may even lead to referrals.
✨Tip Number 3
Prepare to discuss specific SEO campaigns you've managed in the past. Be ready to share metrics and outcomes that highlight your success in improving search engine rankings and driving traffic, as this will showcase your expertise.
✨Tip Number 4
Practice your presentation skills, as you'll need to effectively communicate complex SEO strategies to clients. Consider creating mock presentations to refine your delivery and ensure you can convey your ideas clearly and confidently.
We think you need these skills to ace SEO Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in SEO account management, particularly within the education sector. Use specific examples of successful campaigns you've managed to demonstrate your expertise.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also shows your passion for the education sector and how you can contribute to Hybrid's growth. Mention any specific tools or strategies you are proficient in that align with the job description.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to drive SEO strategies. Mention specific tools like Google Analytics or SEMrush that you have experience with.
Highlight Collaboration Experience: Since the role involves working closely with cross-functional teams, include examples of past collaborations in your application. Describe how you effectively communicated complex ideas to different stakeholders.
How to prepare for a job interview at Hybrid
✨Showcase Your SEO Expertise
Make sure to highlight your experience in SEO account management, especially within the education sector. Be prepared to discuss specific campaigns you've managed and the results achieved, as this will demonstrate your capability to handle the role.
✨Know Your Tools
Familiarise yourself with the SEO tools mentioned in the job description, such as Google Analytics, Ahrefs, and SEMrush. During the interview, mention how you've used these tools to drive successful SEO strategies in the past.
✨Prepare for Technical Questions
Expect questions about on-page optimisation, technical SEO, and link building. Brush up on these topics and be ready to explain your approach to conducting audits and implementing improvements.
✨Demonstrate Your Communication Skills
Since the role involves client presentations and collaboration with cross-functional teams, practice articulating complex SEO concepts in a clear and engaging manner. This will show that you can effectively communicate with both clients and colleagues.
