If you know BC well enough to lead a room, understand what makes an implementation succeed or fail, and want to spend your time closing business, this is the role.
We are building a Microsoft Dynamics 365 Business Central implementation partner with a dedicated sales function. People who sell are not pulled into delivery. Pipeline does not stall because the person running the deal is on a project. Deals do not lose momentum because the closer is unavailable.
If you know BC well enough to lead a room, understand what makes an implementation succeed or fail, and want to spend your time closing business, this is the role.
The Role
Title: Senior Sales SpecialistType: Permanent employeeLocation: UK-based with travel to prospects and Microsoft eventsStart: ImmediateGrowth path: Sales Manager UK as the partner scales across EMEA
What You'll Do
You are the primary commercial relationship holder on BC implementation deals. In practice that means:
- Owning and advancing a portfolio of qualified opportunities through a structured sales cycle, from discovery through proposal to close.
- Running discovery workshops with prospects: understanding their current ERP landscape, pain points, integration requirements, and business case for moving to BC.
- Translating prospect needs into commercial proposals. Working with Pre-Sales and the Architect to ensure what is proposed is what can be delivered.
- Leading presentations and proposal defences with C-suite and operational buyers, making the case for Hybrid AI Solutions over incumbent partners and competitors.
- Managing deal commercials: pricing, phasing, payment milestones, and contract negotiation. Owning the number, not just the relationship.
- Feeding market intelligence back into the sales function: what prospects are asking for, what competitors are doing, where the gaps are.
- Working alongside the BDR to convert outbound-generated leads into qualified pipeline.
What We Need
- 5+ years in a sales or business development role selling ERP implementation services, with strong BC experience.
- Deep familiarity with the BC implementation lifecycle, you can discuss scoping, data migration, integration, and go-live with credibility.
- Experience running deal cycles in the £50k–£750k+ range with multiple stakeholders and extended timelines.
- Confidence presenting to CEOs, CFOs, COOs, and IT directors, not just procurement.
- A systematic approach to pipeline management: stage discipline, next-action rigour, and honest forecasting.
- Comfortable using AI tools for proposal drafting, research, and competitive positioning.
Why This Is Different
- Dedicated sales role. You sell. You are not pulled into delivery when a project needs another pair of hands.
- Technical backing is real. Pre-Sales and the Architect are in the room with you when it matters. You are not winging the technical conversation alone.
- Deals are deliverable. The phase-gated methodology and Architect sign-off mean you are not selling projects that will collapse after signature.
- Career path beyond quota. As the partner grows, managerial roles and vertical specialisation are real options, not vague promises.
Also Valued
- Direct experience selling AI, automation, or Copilot alongside BC implementations.
- Existing relationships with Microsoft BC segment or territory teams.
- Sector depth in manufacturing, distribution, NFP or professional services.
- Experience with consultative or solution-selling methodologies.
You're not buying ERP. You're buying certainty.
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