At a Glance
- Tasks: Lead AI transformation and mentor engineers while solving complex technical challenges.
- Company: Join a fast-growing MarTech company revolutionising the beverage industry.
- Benefits: Enjoy competitive pay, flexible work, generous holidays, and a supportive culture.
- Why this job: Make a real impact in a dynamic environment with cutting-edge technology.
- Qualifications: Deep engineering experience, coaching skills, and hands-on coding ability required.
- Other info: Be part of a team-first culture that values growth and collaboration.
The predicted salary is between 70000 - 90000 £ per year.
Location: Primarily remote in Scotland, with some travel to Edinburgh.
Reports to: VP of Engineering
Hyble is now the only end‑to‑end point‑of‑sale ecosystem built for the global beverage industry. Active in 50+ markets, helping the world’s leading drinks brands create, approve, print, and deliver fully compliant POS materials in hours, not weeks.
We’ve delivered consistent revenue growth for eight consecutive years. Over the last three years alone, the business has grown 213% and reached profitability. In 2023, we won a landmark contract with Southern Glazer’s Wine & Spirits, a $25 billion business and the largest wine and spirits distributor in the US.
The next chapter is AI‑first, and it’s happening now. We’re rebuilding around it - embedding AI at the core of how our platform thinks, personalises, and performs.
What you’ll find here:
- Ownership without bureaucracy. You’ll move at the pace of someone who has real authority, because you will.
- Problems worth solving. The intersection of AI, distribution networks, and global beverage brands is not a solved space.
- Impact you can see. We’re small enough that your decisions shape the product, the team, and the trajectory of the business.
We’re hiring a Principal Engineer who is just as energised by making the person next to them better as they are by writing great code. The most valuable contribution you’ll make won’t come from producing architecture in isolation. It will come from working alongside engineers, helping them think through hard problems, and walking away having made both the solution and the person stronger.
You will:
- Pair with engineers on complex technical challenges, solving problems together rather than solving them for them.
- Take a leading role in Hyble’s AI transformation, helping the engineering organisation understand, adopt, and build with AI tools and integrations across the stack.
- Lead Architecture Guild sessions, setting the technical direction of the platform and holding the team accountable to it.
- Identify gaps in technical knowledge across the team and address them through mentoring, code review, and hands‑on collaboration.
- Drive improvements to code quality, architecture patterns, and engineering practices across the teams.
- Own the transition of Hyble’s platform from a monolithic architecture toward an AI‑ready, scalable foundation.
- Lead AI integration work, including LLM pipelines, data architecture improvements, and intelligent feature development.
- Be a trusted technical voice in conversations about build‑vs‑buy, platform strategy, and tooling decisions.
- Help engineers develop commercial and product‑led thinking, not just technical execution.
- Contribute to hiring and technical assessment as the engineering organisation grows.
Key Challenges:
- Raising the technical ceiling.
- Leading the AI transition.
- Evolving a live platform.
- Building trust fast.
What Good Looks Like at 6 Months:
- Engineers across the teams are visibly improving their technical judgment, not just their output.
- AI tools and practices are embedded into the engineering workflow, with adoption measurable and growing.
- The Architecture Guild is running consistently, with clear decisions documented and followed through.
- At least one meaningful improvement to the platform architecture is in production or clearly underway.
- You are trusted by the engineering team and working as a genuine partner to the VP of Engineering.
The Truth About Working Here:
- It’s messy and fast.
- It’s demanding.
- It’s team‑first.
What You Need to Bring:
- Deep technical engineering experience.
- A coaching instinct.
- Hands‑on delivery.
- AI fluency.
- Ownership mindset.
- Commercial awareness.
- Strong communication.
Bonus Points:
- Experience with .NET Core, React, or Azure cloud infrastructure.
- Background in B2B SaaS, MarTech, or enterprise software.
- Experience with vector databases, RAG pipelines, or semantic search.
- Track record of running or contributing to architecture review processes.
- Experience in a scale‑up environment.
What We Are Not Looking For:
- The ivory tower architect.
- The solo performer.
- The framework collector.
- The passenger.
Missing a few requirements? Good roles stretch you. If you’re 70% there and hungry for the rest, we want to hear from you.
How We Work:
- Our values – humble, resilient, team, authenticity and bravery – are woven into everything we do.
- We find a way – roadblocks are puzzles, not excuses.
- We own it – we roll up our sleeves and take responsibility.
- We’re ambitious – we set bold goals and back ourselves and each other to deliver them.
- We’re curious – we challenge the way things have always been done.
- We give a damn – we work hard because we care deeply about our customers, colleagues, and our work.
The Deal:
- Pension: A combined contribution of up to 12% of your salary.
- Bonus: A bonus scheme based on company performance.
- Referral: A referral bonus when you successfully refer someone.
- Pay: We review pay annually, with performance being a key factor.
- Holidays: 33 days including public holidays, with options to buy or sell extra days.
- Giving back: 2 paid days to support a charity of your choice.
- Wellbeing: Enhanced sick pay from day 1 and coaching and counselling through our wellbeing partners, Plumm.
- Health Days: 2 paid days to recharge when you need it.
- Connection: Flexibility to work hybrid, with quarterly company meetups and regular in‑person team sessions.
We’re building an inclusive workplace that promotes and values difference, where everyone, from any background, can do their best work, be themselves and be proud to belong.
Principle Engineer employer: hyble
Contact Detail:
hyble Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Principle Engineer
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend meetups, webinars, or even local tech events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or GitHub repository showcasing your projects. When you apply through our website, include links to your work. This gives potential employers a taste of what you can do and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by practicing common technical questions and scenarios. But don’t just focus on the tech side; be ready to discuss how you can contribute to team culture and growth. We love candidates who can show they’re a great fit for our team!
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate why you’d be a perfect fit for the Principal Engineer position.
We think you need these skills to ace Principle Engineer
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see why you're excited about the Principal Engineer position and how you can contribute to our AI-first journey.
Tailor Your Experience: Make sure to highlight your relevant experience in backend systems and AI integrations. We’re looking for someone who can bring technical depth, so don’t hold back on showcasing your skills and past projects that align with what we do!
Be Authentic: We value authenticity here at Hyble. Don’t just regurgitate buzzwords; share your genuine thoughts on engineering practices and how you’ve helped teams grow. We want to know the real you and how you lead from within.
Apply Through Our Website: For the best chance of getting noticed, make sure to apply through our website. It’s the easiest way for us to keep track of your application and ensure it gets into the right hands!
How to prepare for a job interview at hyble
✨Know Your Stuff
Make sure you have a solid grasp of backend systems, distributed architecture, and modern engineering practices. Brush up on your knowledge of AI integrations and how they can enhance architecture. Being able to discuss these topics confidently will show that you're ready to take on the challenges at Hyble.
✨Show Your Coaching Side
Prepare to demonstrate your mentoring skills during the interview. Think of examples where you've helped others grow technically. Highlight your approach to guiding engineers through complex problems rather than just giving them answers. This will resonate well with their team-first culture.
✨Be Hands-On
Since the role involves writing code regularly, be ready to talk about your recent projects and the code you've written. Share specific examples of how you've contributed to a team's success through hands-on delivery. This will show that you're not just a strategist but also someone who gets involved.
✨Communicate Clearly
Practice explaining complex technical concepts in simple terms. You might be asked to break down an architectural decision or explain how AI can change engineering practices. Clear communication is key, so think about how you can make your ideas accessible to everyone in the room.