Area Director of Sales - UK in London

Area Director of Sales - UK in London

London Full-Time 80000 - 100000 £ / year (est.) Home office (partial)
Hyatt Group

At a Glance

  • Tasks: Lead sales strategies across multiple Hyatt hotels to drive revenue and market share.
  • Company: Join Hyatt, a global leader in hospitality with a focus on collaboration and growth.
  • Benefits: Enjoy a competitive leadership package, healthcare, discounts, and 12 free hotel nights yearly.
  • Other info: Dynamic role with opportunities for continuous learning and career progression.
  • Why this job: Make a real impact in the hospitality industry while developing your leadership skills.
  • Qualifications: Proven experience in hotel sales and strong leadership abilities required.

The predicted salary is between 80000 - 100000 £ per year.

As Area Director of Sales UK, you will provide strategic sales leadership across 8 of Hyatt’s growing managed UK portfolio, shaping and driving commercial performance through market insight, disciplined execution and strong stakeholder collaboration. Reporting to the Area Vice President UK & Ireland and part of the senior leadership team in the UK, this role carries responsibility for delivering ambitious revenue growth, strengthening market share and positioning Hyatt’s UK hotels for continued commercial success.

Key Responsibilities

  • Provide strategic leadership for sales across multiple Hyatt hotels in the UK.
  • Develop and execute portfolio wide sales strategies that drive total revenue growth, market share and profitability.
  • Lead, coach and develop on property and cluster sales teams, ensuring strong capability, engagement and succession planning.
  • Partner closely with General Managers, Directors of Sales, Revenue Management, Marketing, Finance, Operations and our Commercial North team to deliver integrated commercial strategies.
  • Act as a senior commercial advisor to hotel leadership teams, providing insight, challenge and direction on sales performance, market opportunities and business priorities.
  • Drive performance across key segments including corporate, meetings and events, leisure, groups, consortia, entertainment and luxury where relevant.
  • Strengthen Hyatt’s position with key national, regional and global accounts, ensuring strong client relationships and commercial return.
  • Identify new business opportunities across the UK market and support hotels in converting high value opportunities into profitable revenue.
  • Lead strategic account planning, business reviews and performance discussions across the portfolio.
  • Ensure robust sales plans, targets and activity frameworks are in place across each hotel, with clear accountability for delivery.
  • Work closely with Revenue Management to align sales activity with pricing strategy, demand periods, market positioning and overall commercial objectives.
  • Guide hotels on market intelligence, competitor activity, client trends and changing demand patterns.
  • Represent Hyatt in senior client meetings, owner discussions, regional reviews and corporate commercial forums as required.
  • Support annual budgeting, forecasting and commercial planning, ensuring sales strategies are aligned to financial targets and growth ambitions.
  • Champion Hyatt’s global sales strategy, tools and processes, ensuring consistent adoption and effective execution across the UK portfolio.

About You

You are a commercially astute sales leader with significant experience in hotel sales, ideally across multi property, area, cluster or regional environments. You bring a strong understanding of the UK hospitality market, key business segments and the commercial levers required to drive sustainable revenue growth.

You are confident operating at senior leadership level and have a proven ability to influence General Managers, owners, regional leaders and commercial teams. You balance strategic thinking with operational discipline and are comfortable moving between portfolio wide priorities and individual hotel performance needs.

Your leadership style is collaborative, credible and people focused. You build trust quickly, create clarity for teams and inspire others to deliver ambitious results. You are highly client focused, commercially driven and able to translate market insight into practical action.

You will bring strong sales leadership experience, excellent communication skills and a track record of developing high performing teams. Above all, you bring a genuine passion for hospitality, commercial excellence and developing others to be their best.

Just Some of the Benefits You Will Enjoy

  • Leadership package including bonus, private healthcare for yourself and family if applicable, enhanced pension and Life Assurance.
  • 12 complimentary nights a year across Hyatt Hotels worldwide.
  • Discounted hotel stays across Hyatt for you, your family and friends from the day you start.
  • 50 percent discount on food and beverage when dining as a guest at selected Hyatt Hotels.
  • Headspace membership and access to our Employee Assistance Programme.
  • Continuous learning and development opportunities, with clear career pathways and progression across Hyatt Hotels worldwide.

Location

Hyatt Regency London - The Churchill | London, ENG, GB

Hyatt Group

Contact Details:

Hyatt Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Area Director of Sales - UK in London

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Area Director of Sales - UK at Hyatt Group, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Hyatt Group. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Director of Sales - UK. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Area Director of Sales - UK in London

Strategic Sales Leadership
Market Insight
Commercial Performance
Stakeholder Collaboration
Revenue Growth
Sales Strategy Development
Team Leadership and Coaching

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Hyatt Group:When writing your cover letter, make sure to tailor your message specifically for Hyatt Group. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Hyatt Group

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Hyatt Group that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Hyatt Group that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Hyatt Group’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.