At a Glance
- Tasks: Lead marketing strategy and execution for Civils & Lintels and PDM Scotland.
- Company: Join Huws Gray Group, a leader in the construction distribution sector.
- Benefits: Enjoy competitive salary, bonuses, discounts, and training opportunities.
- Other info: Regular travel across the UK and excellent career growth potential.
- Why this job: Make an impact in a dynamic role with hands-on marketing responsibilities.
- Qualifications: Experience in marketing, creativity, and strong communication skills required.
The predicted salary is between 40500 - 49500 £ per year.
Location: Pampisford (with regular UK travel)
Contract: Full-time, Permanent
Huws Gray Group is looking for an experienced and proactive Marketing Manager to lead marketing activity for two specialist distribution businesses: Civils & Lintels and PDM Scotland. This hands-on role will take ownership of marketing strategy and delivery, with a strong focus on digital marketing, CRM, content, PR, and campaign performance. Working closely with internal stakeholders, agencies, and suppliers, you will drive awareness, engagement, and growth across both businesses.
Key Responsibilities
- Marketing Strategy and Execution: Develop and implement marketing plans to support the growth of the businesses. Create compelling content and collateral to promote the businesses and product(s) across various channels, including digital, print, and PR ensuring consistency with brand guidelines and elevating voice of authority in sector – more than just a supplier of products. Coordinate with external agencies to produce high-quality marketing materials. Liaise with key supply chain partners to ensure product information is accurate. Coordinate and oversee the creation of video content to support product promotion, application examples, and case studies.
- Digital Marketing: Monitor and analyse digital marketing performance, providing regular reports and recommendations for optimisation. Work closely with colleagues in the digital team to execute digital marketing campaigns, including SEO and paid digital advertising, working to clear objectives and metrics for post campaign analysis. Utilise Click Dimensions to build customer comms; monthly newsletters, price increase notifications, hospitality invitations and charity fundraising activities. Feed social content into the Social Media Manager to post and agree content calendar.
- Market Research And Analysis: Conduct market research to identify opportunities, and the competitive landscape within the industry. Gather and analyse data to inform marketing strategies and decisions. Track key marketing metrics, activities, spends, and outcomes. Monitoring competitor digital activity.
- Project Management And Collaboration: Take ownership of marketing projects, planning, delivering, executing, and reporting on initiatives that drive awareness, recognition, and engagement with target audiences in the civil engineering and housebuilding sectors. Manage and oversee the workload and development of a Marketing Executive. Manage and oversee the workload of retained PR consultant/case study copywriter. Work alongside other teams within the business to coordinate marketing activities. Curate relationships with external agencies; creative agency, web host company, print/promo supplier and photographers/videographers.
- Additional Duties: Stay current with marketing best practices and industry trends, particularly within the construction and related sectors. This list is not exhaustive, and from time to time, you may be required to undertake additional duties.
Person Specification
Essential Skills and Experience:
- Ability to handle and deliver multiple projects to deadlines in fast-paced environments.
- Creative design skills and the ability to craft creative briefs.
- Proficiency in Microsoft Office (Excel, Word, PowerPoint).
- Proactive, self-motivated, enthusiastic, and organised.
- Strong communication skills.
- Excellent understanding of current marketing practices.
- Team player, comfortable with supporting and accepting support from colleagues.
- Ability to work independently.
- An eye for detail and accuracy, good spelling and grammar.
- Professional, polite, friendly and helpful manner.
Desirable Skills And Experience:
- Degree in Marketing or relevant prior experience in a similar industry.
- Familiarity with UK construction industry, its key players, current challenges and relevant legislative drivers.
- Experience working within a manufacturing, engineering, construction, or similar industry.
- Technical product knowledge and understanding of their applications and uses.
- Proficiency with analytics tools (e.g., Google Analytics).
- Familiarity with marketing platforms within CRM systems (Click Dimensions and Force 24).
- Experience in website management (WordPress) and content creation.
- Experience with people management.
What You'll Receive In Return:
- A strong annual leave allowance, alongside your bank holidays.
- Company bonus scheme, based on performance.
- Contributory pension and life assurance.
- Discounts on high street retailers, supermarkets, restaurants, gyms and cinemas.
- Colleague discount across our group brands.
- Attraction and travel discounts.
- Training and development programmes to support your growth.
We offer on-the-job training and opportunities to work towards recognised qualifications, including apprenticeships. This role will be based at the head office in Pampisford, within a multichannel team, and will involve (fully expensed) regular, monthly travel to Scotland, our branches, and Depots across the Country. A full driver's license is required.
Marketing Manager - C&L / PDM employer: Huws Gray
Huws Gray in Newbury is an excellent employer, offering a supportive and team-oriented environment where you can thrive both personally and professionally. With comprehensive training for your Class 2 licence and HIAB certification, alongside attractive benefits such as annual leave, pension contributions, and discounts, we are committed to fostering a diverse and inclusive workplace that values every employee's contribution.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - C&L / PDM
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Huws Gray and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Huws Gray are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Huws Gray on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Huws Gray. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager - C&L / PDM
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Huws Gray. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Huws Gray:Show us that you’ve done your homework! In your application, briefly mention what you admire about Huws Gray’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Huws Gray
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Huws Gray will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Huws Gray, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
