At a Glance
- Tasks: Manage and grow the dealer network for Husqvarna's Forest and Garden machinery.
- Company: Join Husqvarna, a leader in outdoor power products with a commitment to innovation.
- Benefits: Enjoy flexible working, competitive salary, and opportunities for personal development.
- Why this job: Be part of a dynamic team, drive sales, and make an impact in the industry.
- Qualifications: Enthusiastic self-starter with sales experience and excellent communication skills required.
- Other info: Full UK driving licence needed; applications accepted continuously.
The predicted salary is between 36000 - 60000 £ per year.
Field Based – North West England and Wales
Role Description
The role forms part of the Husqvarna UK field sales team, managing the specialist Forest and Garden machinery Dealer Network across a specified regional territory
Responsibilities & Key Tasks
Implement company sales and marketing strategies within the territory
Achieve sales turnover and margin to budget (Target) for the territory
Manage and grow the dealer business within the territory
Manage the dealers within your territory to comply with the Husqvarna Selective Distribution Agreement (SELDIS)
Achieve width and depth of all product categories with all dealers within the territory
Manage the trade marketing activities to encourage sell-through within the dealer network.
Manage dealer payment behaviour with Accounts Receivable Department guidelines
Gather market and competitor intelligence
Additional Skills/Qualifications Required
Applicants must be enthusiastic and self motivated with a strong desire to achieve
Excellent communication skills and relationship builder
Previous sales and account management experience (Garden machinery or other Industries)
A team player who can work independently and has a self starter attitude
Commercially astute, numerate and with an appreciation for pricing, costs and profitability
Shows initiative and a desire for development
Full UK Driving Licence
Last date to apply:
We are continuously accepting applications
Role Title
Area Business Manager
Business Unit / Function
Field Based – North West England and Wales
Role Description
The role forms part of the Husqvarna UK field sales team, managing the specialist Forest and Garden machinery Dealer Network across a specified regional territory
Responsibilities & Key Tasks
Implement company sales and marketing strategies within the territory
Achieve sales turnover and margin to budget (Target) for the territory
Manage and grow the dealer business within the territory
Manage the dealers within your territory to comply with the Husqvarna Selective Distribution Agreement (SELDIS)
Achieve width and depth of all product categories with all dealers within the territory
Manage the trade marketing activities to encourage sell-through within the dealer network.
Manage dealer payment behaviour with Accounts Receivable Department guidelines
Gather market and competitor intelligence
Additional Skills/Qualifications Required
Applicants must be enthusiastic and self motivated with a strong desire to achieve
Excellent communication skills and relationship builder
Previous sales and account management experience (Garden machinery or other Industries)
A team player who can work independently and has a self starter attitude
Commercially astute, numerate and with an appreciation for pricing, costs and profitability
Shows initiative and a desire for development
Excellent time management skills
Computer literate using Microsoft packages
Full UK Driving Licence
Last date to apply:
We are continuously accepting applications
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Area Business Manager - Scotland employer: Husqvarna AB
Contact Detail:
Husqvarna AB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Business Manager - Scotland
✨Tip Number 1
Familiarise yourself with Husqvarna's product range and their unique selling points. Understanding the specifics of the Forest and Garden machinery will help you engage effectively with potential dealers and demonstrate your expertise during discussions.
✨Tip Number 2
Network within the industry by attending relevant trade shows or local events in Scotland. Building relationships with existing dealers and industry professionals can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Research the competitive landscape in your territory. Knowing who the competitors are and what they offer will allow you to position Husqvarna's products more effectively and highlight advantages that resonate with dealers.
✨Tip Number 4
Prepare to discuss your previous sales experiences in detail, especially any relevant achievements in account management. Be ready to share specific examples of how you've successfully grown dealer relationships or improved sales performance in past roles.
We think you need these skills to ace Area Business Manager - Scotland
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales and account management, particularly in the garden machinery or related industries. Use specific examples to demonstrate your achievements and skills that align with the responsibilities of the Area Business Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the company. Mention your understanding of Husqvarna's sales and marketing strategies and how you can contribute to achieving sales targets within the specified territory.
Highlight Key Skills: Emphasise your excellent communication skills, ability to build relationships, and commercial acumen. Provide examples of how you've successfully managed dealer networks or similar responsibilities in previous roles.
Proofread Your Application: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for the Area Business Manager position.
How to prepare for a job interview at Husqvarna AB
✨Know Your Products
Familiarise yourself with Husqvarna's range of Forest and Garden machinery. Understanding the features, benefits, and competitive advantages of these products will help you demonstrate your expertise and passion during the interview.
✨Showcase Your Sales Experience
Prepare to discuss your previous sales and account management experiences, particularly in the garden machinery or related industries. Highlight specific achievements and how you successfully managed dealer relationships to drive sales.
✨Demonstrate Communication Skills
As a key part of the role involves building relationships, be ready to showcase your excellent communication skills. Consider examples where you've effectively communicated with dealers or clients to achieve results.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving abilities and commercial acumen. Think about how you would handle challenges such as managing dealer compliance or improving payment behaviours, and be ready to share your thought process.