At a Glance
- Tasks: Lead marketing strategy for UK and Emerging Markets, driving brand engagement and commercial growth.
- Company: Dynamic company with a focus on international marketing and collaboration.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Fast-paced environment with opportunities for innovation and career advancement.
- Why this job: Make a significant impact in a high-stakes role while working with diverse teams.
- Qualifications: Proven experience in strategic marketing and strong leadership skills.
The predicted salary is between 75600 - 92400 £ per year.
We are seeking an accomplished and commercially driven Marketing Director to lead our marketing strategy across the UK and Emerging Markets region. This is a high-impact role for a strategic marketer who thrives in an international environment, combining brand building, demand generation, partnerships, and stakeholder engagement.
Working as part of a focused and highly collaborative marketing team, you will be responsible for shaping and delivering integrated marketing strategies that strengthen market positioning, drive customer engagement, and support ambitious commercial growth objectives. This role is ideal for a leader who enjoys balancing strategic thinking with hands-on execution. You will be comfortable moving seamlessly between developing strategy, partnering with regional and global stakeholders, managing agency relationships, and actively driving key marketing initiatives from concept through to delivery.
Success in this role requires a commercially minded, proactive and resourceful marketer who enjoys working in a dynamic environment, influencing across functions, and turning strategy into measurable business results across diverse international markets.
Key Responsibilities- Develop and execute marketing strategies across the UK and Emerging Markets, aligning local priorities with global business objectives.
- Drive integrated B2B and B2C marketing programmes across digital, CRM, content, PR, events, partnerships and brand channels.
- Own the planning and execution of marketing campaigns, ensuring maximum impact, customer engagement and commercial performance.
- Partner closely with Sales, Product, Commercial and global marketing teams to identify growth opportunities and deliver shared objectives.
- Build and manage strong relationships with agencies and external partners, ensuring high-quality delivery, accountability and return on investment.
- Use customer insight, campaign performance data and market intelligence to optimise marketing effectiveness and support business growth.
- Champion brand positioning and consistency across all markets, ensuring alignment with global brand guidelines and standards.
- Manage marketing budgets and resources effectively, balancing investment, performance and commercial outcomes.
- Collaborate with senior stakeholders across regional and global teams, providing clear visibility of strategy, performance and future opportunities.
- Drive continuous improvement through innovation, emerging marketing technologies and best practice adoption.
Marketing Director, UK & Emerging Markets in London employer: Hurtigruten
As a leading employer in the marketing sector, we offer an exciting opportunity for a Marketing Director to thrive in a dynamic and collaborative environment in London. Our culture promotes innovation and strategic thinking, providing ample opportunities for professional growth and development while working closely with diverse international teams. With a focus on impactful marketing strategies and strong partnerships, we empower our employees to drive meaningful results and contribute to our ambitious commercial objectives.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Director, UK & Emerging Markets in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hurtigruten and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hurtigruten are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hurtigruten on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hurtigruten. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Director, UK & Emerging Markets in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hurtigruten. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hurtigruten:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hurtigruten’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hurtigruten
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hurtigruten will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hurtigruten, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
