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- Tasks: Manage and optimise B2B PPC and social media campaigns to drive leads.
- Company: Join a growing consultancy firm based near Moorgate, focused on digital marketing.
- Benefits: Enjoy a hybrid work model with one day at home and competitive salary.
- Why this job: Be a key player in driving business growth through innovative digital strategies.
- Qualifications: 2+ years in PPC management, strong analytical skills, and a degree in Marketing or Business.
- Other info: Diverse and inclusive recruitment process; applications from all backgrounds encouraged.
The predicted salary is between 28000 - 32000 £ per year.
A well-established growing consultancy firm requires a Marketing Executive to come join their team based near Moorgate. The role focuses on B2B digital advertising across global markets. The successful candidate will be responsible for planning, executing, and optimising PPC and paid social campaigns to generate high-quality leads. This is a great opportunity to play a key role in driving business growth through strategic digital marketing.
The role:
- PPC & Social Media Advertising
- Manage B2B PPC campaigns on Google Ads, Meta, and LinkedIn.
- Optimise for ROI, conversions, and lower CPC.
- Conduct keyword research, A/B testing & ad copy optimisation.
- Align creatives and messaging with campaign goals.
- Set up tracking via GA4, Tag Manager & Meta Business Suite.
- Analyse data, optimise performance & manage budgets.
- Run HubSpot campaigns, automate workflows & improve targeting.
- Enhance lead nurturing & conversion tracking.
- Align with teams, provide reports & stay updated on trends.
The ideal candidate:
- 2+ years' experience managing PPC campaigns (Google Ads, Microsoft Ads, Paid Social).
- Expertise in Search & Shopping campaigns and B2B PPC (essential).
- Proficiency in GA4, Tag Manager, and PPC reporting tools.
- Strong knowledge of conversion tracking, attribution, and performance optimisation.
- Experience with HubSpot campaigns, lead tracking, and automation.
- Skilled in ad copywriting, landing page strategy, and budget management.
- Data-driven approach to campaign strategy and optimisation.
- Strong communication, collaboration, and marketing planning skills.
- Highly organised with the ability to manage multiple campaigns.
- Bachelor's degree in Marketing, Business, or related field.
If you have B2B experience in PPC and Paid Social Media, apply now!
PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.
Marketing Executive - PPC & Paid Social Media employer: Huntress
Contact Detail:
Huntress Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive - PPC & Paid Social Media
✨Tip Number 1
Familiarise yourself with the latest trends in PPC and paid social media advertising. This will not only help you during interviews but also demonstrate your passion and commitment to staying updated in a fast-paced industry.
✨Tip Number 2
Network with professionals in the digital marketing field, especially those who specialise in B2B PPC. Attend industry events or join online forums to connect with potential colleagues and learn from their experiences.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share your strategies for optimising ROI and conversions, as well as any challenges you faced and how you overcame them.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you use tools like GA4 and Tag Manager to track performance. Highlight any experience you have with data-driven decision-making in your previous roles.
We think you need these skills to ace Marketing Executive - PPC & Paid Social Media
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with PPC campaigns, particularly on platforms like Google Ads and LinkedIn. Use specific metrics to demonstrate your success in optimising campaigns for ROI and conversions.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of B2B strategies. Mention your familiarity with tools like GA4 and HubSpot, and how you can contribute to the company's growth.
Showcase Relevant Experience: In your application, emphasise your 2+ years of experience managing PPC and paid social media campaigns. Provide examples of successful projects you've worked on, focusing on your data-driven approach and results achieved.
Highlight Soft Skills: Don't forget to mention your strong communication and collaboration skills. These are essential for aligning with teams and providing reports, which are key aspects of the role.
How to prepare for a job interview at Huntress
✨Showcase Your PPC Expertise
Be prepared to discuss your previous experience managing PPC campaigns in detail. Highlight specific campaigns you've worked on, the strategies you implemented, and the results you achieved. This will demonstrate your hands-on knowledge and ability to drive results.
✨Understand the Tools
Familiarise yourself with Google Ads, Meta, LinkedIn, GA4, and HubSpot before the interview. Be ready to explain how you've used these tools in past roles, particularly in terms of tracking performance and optimising campaigns for better ROI.
✨Data-Driven Decision Making
Prepare to discuss how you analyse data to inform your marketing strategies. Bring examples of how you've used data to optimise campaigns, manage budgets, and improve conversion rates. This shows that you have a strong analytical mindset.
✨Collaboration and Communication Skills
Since the role involves working closely with different teams, be ready to share examples of how you've successfully collaborated in the past. Highlight your communication skills and how they have contributed to achieving campaign goals.
