Senior Insight Consultant

Senior Insight Consultant

Department: Client Teams

Employment Type: Permanent – Full Time

Location: Manchester

Description

At Human8, we unlock brand growth through human understanding. Leveraging our heritage and the core pillars of brand growth, we are reinventing how clients achieve high-quality, holistic insights that spark action – what we call the Human Spark.
In this role, you will support on exciting projects and become a strategic partner. Moving beyond traditional research, you will use data to solve complex business challenges. Your curiosity will drive discovery and directly influence client decisions.
We will invest in your growth and guide you to master behavioral frameworks and AI tools to uncover the \”why\” behind consumer behavior and craft the narratives that define our clients\’ futures.
Kindly note that we have an office London and Manchester, and will be accepting applicants from either location.

Key Responsibilities

Client Execution and Delivery

• Proactive end-to-end support on qualitative and/or quantitative projects, including the setup and maintenance of high-engagement online communities and activities.
• Conduct a variety of qualitative research methodologies, including live moderation of groups, IDIs and shop-alongs, as well as moderating asynchronous discussions, ethnographies, and diary tasks.
• Analyze, interpret and report on findings from quantitative and/or qualitative research to build a holistic view of the consumer. Collaborate with data specialists and senior team members to combine multi-source data into compelling conclusions.
• Identify key findings and insights using models like the ISC (Inter-Subjective-Cultural) to understand human attitudes and behaviors in their social and cultural context. Craft these findings into a coherent, relevant and evidence-based narrative.
• Leverage AI tools and behavioral frameworks to integrate different data types, uncover deeper meanings and increase the value of client deliverables. Summarize and communicate the findings, insights and narrative in a clear, compelling and visually appealing way.
• Build presentation skills by sharing findings internally, supporting client meetings, and effectively communicating the story behind the data.