At a Glance
- Tasks: Lead content strategy, create engaging materials, and manage social media channels.
- Company: Join a fully-remote team at Human Made, known for its people-first culture.
- Benefits: Enjoy flexible working, generous leave, and a budget for conferences and training.
- Other info: Embrace autonomy in a supportive environment with excellent career growth opportunities.
- Why this job: Make a real impact in a high-functioning team while growing your skills.
- Qualifications: Proven content strategy experience and strong editorial skills required.
The predicted salary is between 55000 - 65000 € per year.
Location/timezone: EMEA (+/- 4 hours from BST)
Reports to: Marketing Director
About Human Made
We're a fully-remote team of developers, designers, engineers, project managers, marketers, product makers, open source contributors building enterprise WordPress solutions for some of the biggest brands around the world. Human Made operates with a genuine people-first culture. We put humans at the heart of everything we do. We place high value on inclusivity, flexibility, autonomy, and transparency.
About The Role
As Senior Content Marketer at Human Made, you'll be stepping into a high-functioning commercial team that is successfully delivering company growth, and is proud of its industry-leading market position. Content plays a huge role in this, and finding the right maternity cover hire to ensure we continue to thrive is a hugely important part of the year ahead.
You'll own our content and campaign output, upholding editorial standards and performance, making sure everything we put out earns its place by driving inbound leads, boosting ICP engagement, and arming our sales and accounts teams with what they need to succeed. This is a hands-on role with real strategic responsibility. You'll be the content voice and the growth lens at the same time. We’re looking for someone with a full funnel view, someone equally as comfortable digging into prospect lead scoring as they are creating content for our newsletter.
You’ll have the autonomy to experiment and make decisions, as well as the support of a tight-knit marketing team, battle-proven commercial processes, and unrivalled expertise across the wider business. You'll work towards a clear set of growth-focused metrics covering inbound leads, content performance, and ICP engagement.
Responsibilities:
- Own the publishing calendar across all channels and make sure we're shipping consistently
- Create content; thought leadership, case studies, social posts, email newsletters, and sales enablement assets
- Track and report on marketing and funnel metrics
- Uphold our editorial standards across everything that goes out
- Brief, manage and quality-control freelance writers, designers and other specialists
- Lead SEO and GEO strategy and execution
- Own our social media channels - planning, posting, community engagement and follower growth
- Manage our website - keeping content fresh, optimised and aligned with commercial priorities
- Run our email newsletter programme; from planning through to send and reporting
- Partner with the sales team to produce and maintain sales enablement and account-specific content
- Own lead scoring and prospect-related CRM initiatives
Requirements
Essential:
- Proven experience owning content strategy end-to-end; from planning through to execution, measurement, and iteration
- Strong editorial skills with a sharp eye for detail and a high bar for everything that goes out
- Hands-on experience with HubSpot (or equivalent CRM), WordPress (or equivalent CMS), and Google Analytics
- Confidence using AI tools to accelerate and improve workflows
- A commercial mindset - you understand how content drives pipeline, and you care about growth
- Experience managing freelancers and external content partners
- Comfort working independently in a fully remote, globally distributed team
- A growth mindset, and a can-do attitude
Desired:
- Experience marketing to enterprise or technical audiences
- Background in B2B services, agency or SaaS environments
- Familiarity with WordPress as a product
- Experience with SEO and emerging GEO/AI search optimisation practices
- A track record of growing engaged audiences on LinkedIn or other social channels
If this role sounds like a fit but you don’t meet every single bullet point listed out, we’d encourage you to apply for the role. We don’t hire job descriptions; we hire people.
Benefits
- Salary range: £55,000 - 65,000 GBP or local equivalent
- Flexible working
- Generous parental leave policy
- 35 days Annual Leave
- Sickness and carers leave
- Conference and training budget
- Monthly remote working allowance
- Work wherever you want
Senior Content Marketer (Maternity Cover) employer: Human Made, makers of Altis DXP
At Human Made, we pride ourselves on being a fully-remote team that champions a people-first culture, offering flexibility, autonomy, and inclusivity. As a Senior Content Marketer, you'll enjoy the support of a dedicated marketing team while having the freedom to innovate and drive growth in a dynamic environment. With generous benefits including a competitive salary, 35 days of annual leave, and a commitment to employee development, Human Made is an exceptional employer for those seeking meaningful and rewarding work.
Contact Detail:
Human Made, makers of Altis DXP Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Content Marketer (Maternity Cover)
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or other platforms. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Prepare for interviews by researching the company culture and values. Human Made is all about people-first principles, so show them how you align with that mindset during your chat!
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences make you the perfect fit for the Senior Content Marketer role. Highlight your content strategy experience and how it drives growth.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Senior Content Marketer (Maternity Cover)
Some tips for your application 🫡
Show Your Personality:When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to inject a bit of your own style into your writing. It helps us get a feel for who you are beyond just your skills.
Tailor Your Content:Make sure to tailor your application to the role. Highlight your relevant experience and how it aligns with what we’re looking for in a Senior Content Marketer. This shows us that you’ve done your homework and are genuinely interested in the position.
Be Clear and Concise:Keep your application clear and to the point. We appreciate well-structured content that’s easy to read. Avoid fluff and focus on what makes you a great fit for the role. Remember, less is often more!
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of applications and ensures you’re considered for the role. Plus, it’s super straightforward!
How to prepare for a job interview at Human Made, makers of Altis DXP
✨Know Your Content Inside Out
As a Senior Content Marketer, you'll need to demonstrate your understanding of content strategy. Prepare by reviewing your past work and be ready to discuss how you've driven engagement and leads through your content. Bring examples that showcase your editorial skills and the impact of your campaigns.
✨Familiarise Yourself with Their Tools
Human Made uses tools like HubSpot and Google Analytics. Brush up on these platforms and be prepared to discuss how you've used them in your previous roles. If you have experience with AI tools, make sure to highlight that too, as it shows you're forward-thinking and tech-savvy.
✨Showcase Your Growth Mindset
This role requires a commercial mindset and a focus on growth. Be ready to share specific examples of how your content strategies have contributed to business growth. Discuss any metrics you've tracked and how you've iterated on your strategies based on performance data.
✨Engage with Their Culture
Human Made values inclusivity and a people-first culture. Research their company culture and be prepared to discuss how your values align with theirs. Show enthusiasm for working in a remote team and share experiences that highlight your ability to thrive in such an environment.