At a Glance
- Tasks: Lead innovative marketing strategies to drive growth and engagement for a pioneering healthcare brand.
- Company: Join HUM2N, a forward-thinking company redefining healthcare with a focus on longevity and wellness.
- Benefits: Competitive salary, uncapped bonuses, and opportunities for career progression.
- Other info: Dynamic work environment with a chance to shape the future of healthcare marketing.
- Why this job: Be at the forefront of healthcare innovation and make a real impact in people's lives.
- Qualifications: Experience in content marketing, social media, and performance-driven growth strategies.
The predicted salary is between 40000 - 45000 £ per year.
About HUM2N
HUM2N is a physician-led longevity, preventative medicine and regenerative aesthetics company redefining how healthcare is delivered. We believe healthcare should start before disease. Our approach combines advanced diagnostics, precision and functional medicine, longevity science, regenerative medicine and evidence-led therapeutics to help our clients optimise how they look, feel and perform — now and over the long term. HUM2N operates across two London locations: our flagship Chelsea clinic and HUM2N at Six Senses London. We are entering our next stage of growth, with ambitions to establish HUM2N as one of the world's leading physician-led longevity brands. Our business spans personalised health programmes, longevity therapeutics, regenerative aesthetics, e-commerce, strategic partnerships, education and future international expansion.
The Role
This is not a traditional corporate marketing role. HUM2N is an entrepreneurial, founder-led business evolving into a multi-site and internationally recognised longevity brand. We already have many of the ingredients for growth: two London locations, an established clinical model, specialist digital and PR agencies, in-house media capability, strategic partnerships and a growing portfolio of services and products. Your role is to bring these together into one coherent, high-performing marketing ecosystem. You will work directly with the Founder & CEO and senior management team, with significant ownership across:
- Content
- Growth
- Brand
- Partnerships
- Performance
We are particularly interested in someone with a strong content and social media background who also understands paid acquisition, funnels, CRM/email, conversion and performance marketing. You don't need to personally execute every specialist digital discipline. You do need to understand them well enough to brief, challenge and hold specialist agencies accountable for performance.
Content & Social
Content will be central to your role. You will own the overarching content strategy across HUM2N and Dr E, developing distinct but complementary platforms that build authority, audience, trust and demand. You will:
- Develop and manage our content strategy and calendar
- Lead content across Instagram, LinkedIn, YouTube, email and emerging channels
- Work with our Head of Media to plan filming, production and distribution
- Develop content pillars around longevity, preventative medicine, regenerative aesthetics, performance and healthy ageing
- Translate complex science and medicine into intelligent, accessible content
- Repurpose high-value content effectively across channels
- Connect organic content with paid media, PR, partnerships and email
- Use performance data to continuously improve output
We aren't interested in producing content simply to fill a calendar. Content should educate, differentiate, build authority and create demand.
Growth & Demand Generation
A central objective of the role is generating qualified demand across HUM2N's clinical and e-commerce businesses. For our clinics, this means driving qualified prospects into our complimentary Discovery Call across:
- Precision Medicine and longevity programmes
- Longevity therapeutics
- Regenerative aesthetics
For e-commerce, you will work alongside our specialist agency to grow customer acquisition, conversion, repeat purchasing, average order value, lifetime value and revenue. You should understand the journey: Awareness - Engagement - Lead - Discovery Call - Consultation - Patient - Long-Term Client. We care less about vanity metrics and more about qualified acquisition, conversion, retention and lifetime value.
Agency & Performance Management
You will act as HUM2N's internal marketing lead across:
- Our clinic digital agency managing website, paid Meta, funnels, email and lead generation
- Our e-commerce agency managing Shopify, paid acquisition, CRM/email and conversion
- Our PR agency managing media relations and thought leadership
- Our retained Head of Media managing filming and content production
Your responsibility is to ensure these resources operate as one marketing ecosystem rather than separate suppliers. You should understand and confidently challenge metrics including CPL, CAC, ROAS, MER, CTR, CPC, funnel conversion, lead quality, revenue attribution and customer lifetime value. You'll establish clear briefs, KPIs, budgets and accountability — and translate performance into decisions: What worked? Why? What didn't? What should we do next?
Partnerships
Partnership-led growth is an important part of HUM2N's strategy. You will help maximise existing strategic relationships, including Six Senses London, while developing relationships.
Senior Growth & Content Marketing Manager employer: HUM2N
HUM2N is an exceptional employer, offering a dynamic work environment at our prestigious Chelsea clinic and HUM2N at Six Senses London. We prioritise employee growth through structured mentorship, ongoing professional development, and the opportunity to work alongside a multidisciplinary team dedicated to advancing aesthetic and longevity medicine. With competitive salaries, uncapped performance incentives, and a commitment to fostering a collaborative and innovative culture, we empower our practitioners to thrive in their careers while making a meaningful impact on patient health and wellbeing.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Growth & Content Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HUM2N and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HUM2N are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HUM2N on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HUM2N. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Growth & Content Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HUM2N. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HUM2N:Show us that you’ve done your homework! In your application, briefly mention what you admire about HUM2N’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HUM2N
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HUM2N will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HUM2N, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
