Marketing Automation Specialist

Marketing Automation Specialist

London Full-Time 28000 - 42000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Join our team to create and optimise email campaigns using Salesforce Marketing Cloud.
  • Company: Hult International Business School is a dynamic, non-profit institution focused on innovative education.
  • Benefits: Enjoy a competitive salary, diverse work culture, and opportunities for international career growth.
  • Why this job: Be part of a fast-paced team that values creativity and technology in marketing.
  • Qualifications: 2+ years in digital marketing; experience with Salesforce Marketing Cloud or similar platforms preferred.
  • Other info: We promote inclusivity and welcome applicants from all backgrounds.

The predicted salary is between 28000 - 42000 ÂŁ per year.

Join to apply for the Marketing Automation Specialist role at Hult International Business School

Join to apply for the Marketing Automation Specialist role at Hult International Business School

This is an amazing opportunity for an email marketing enthusiast to add value to the company’s growing marketing automation activity, joining our energetic and fast-paced Hult Marketing Automation Team at its head office in London. In the role of Marketing Automation Specialist you will report to the Marketing Automation Manager, leveraging data and Salesforce Marketing Cloud functionality to build, optimise and better report on our email campaigns.
You will work closely with the Brand Marketing, Event Marketing & Creative teams to drive high quality email campaigns across all stages of our customer cycle. We are looking for a highly motivated and self-driven individual, that wants to step up and push new technology across our campaigns. This role is ideal for someone who has good CRM campaign experience but looking to develop more technical understanding and skills within the Salesforce Marketing Cloud environment.
Key Responsibilities

  • Working with Marketing Automation Specialists to build and execute efficient, intelligent email campaigns and automation programs.
  • Liaising with marketing, creative and copy stakeholders to coordinate high volume email campaigns across our customer lifecycle
  • Monitor automation health reporting and proactively troubleshoot any issues that arise
  • Work to optimise existing automations to ensure best practice
  • Support on any projects that may impact Salesforce Marketing Cloud
  • The right candidate will have a great opportunity to develop a career with a friendly and supportive team, in a fast-growing space, working with technology, brand marketing and digital marketing.

Key Skills

  • Able to work in a fast-paced, rapidly changing environment
  • Ability to communicate well with cross-functional stakeholders
  • Motivated to learn and grow within the role
  • Experience with Salesforce Marketing Cloud or similar Email Marketing platform
  • Interest in technology side of marketing
  • Attention to detail
  • KPI focused
  • HTML editing
  • SQL knowledge preferred

Experience

  • Good written and spoken English skills
  • Digital marketing: 2+ years
  • Worked with HTML
  • SQL experience or strong appetite to learn

About Us
Hult is a new kind of non-profit business school that constantly innovates to meet the needs of students, employers, and society in a world that is changing faster than ever before. More than a business school, Hult is a dynamic and multicultural community that educates, inspires, and connects some of the most forward-thinking business talent from around the world.
What We Do
Hult International Business School is a non-profit educational pioneer and the first triple accredited US business school. Ranked by the Financial Times, Economist, Forbes , and Bloomberg Businessweek , Hult offers undergraduate, graduate, and executive education programs across its global campuses and rotation centers in Boston, San Francisco, London, Dubai, and New York. The school’s philosophy is that business skills can only truly be learned by doing. By immersing students from all over the world in practical, hands-on experiences from day one, this fresh approach to education is creating a global community of confident, entrepreneurially minded graduates, ready to tackle the challenges of tomorrow.
Solving problems and overcoming challenges is what our students do: all year, every year. We bring together creative, open-minded people from all over the world to find solutions to the world’s most pressing issues by doing business, not just studying it. So they graduate with the skills and the mindset to be ready for anything.
And now we’re looking for talented workforce that think the same way.
We seek to promote an environment for our students, faculty, and staff that welcomes people from all backgrounds, ethnicities, races, religions, genders, sexual identities, abilities, and personal circumstances in a spirit of inclusivity and belonging. At Hult, we believe that it’s through our diversity that we find our strength.
Mission statement
We strive to be the most relevant business school in the world. By using our global reach and always being creative, entrepreneurial, and on the cutting edge, our aim is to have a positive impact on individuals and organizations by transforming their management practices. In so doing, we hope to be the business school of choice for existing and aspiring leaders. We will contribute to sustainable growth, helping leaders to integrate commercial success and societal well-being.
Equal opportunities at Hult
Hult is dedicated to actively creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We are committed to providing opportunity regardless of gender, religion, race, color, sexual identity, disability, ethnicity, age, and all the individual identities that make us unique. If you require any accommodation to assist you in the interview process, please submit this with your inquiry.
Hult offers competitive salaries and benefits in a global, empathetic, and highly multicultural working environment. If you are motivated by the prospect of an international career with a dynamic and forward-thinking school, we’d love to hear from you.
Legal
Hult International Business School is a 501(3) non-profit educational organization registered in the Commonwealth of Massachusetts, accredited by the New England Association of Schools and Colleges (NEASC) to award U.S. degrees. Students are awarded a joint U.S. and U.K. degree on successful completion of the program. The U.K. degree is awarded by the Ashridge (Bonar Law Memorial) Trust, known as Ashridge, with which Hult has a strategic alliance.

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Marketing Automation Specialist employer: Hult International Business School

Hult International Business School is an exceptional employer, offering a vibrant and inclusive work culture in the heart of London. Employees benefit from competitive salaries, comprehensive training, and opportunities for professional growth within a dynamic, multicultural environment that values innovation and collaboration. Join our passionate team to make a meaningful impact in the world of education while developing your skills in marketing automation.
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Contact Detail:

Hult International Business School Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Automation Specialist

✨Tip Number 1

Familiarise yourself with Salesforce Marketing Cloud, as it's a key tool for this role. Consider taking online courses or tutorials to boost your technical skills and understanding of the platform.

✨Tip Number 2

Network with professionals in the marketing automation field. Attend industry events or join relevant online communities to connect with others who can provide insights or even referrals for the position.

✨Tip Number 3

Showcase your passion for email marketing by sharing examples of successful campaigns you've worked on. Be prepared to discuss how you optimised these campaigns and the results you achieved during interviews.

✨Tip Number 4

Research Hult International Business School's marketing strategies and recent campaigns. Understanding their approach will help you tailor your discussions and demonstrate your genuine interest in contributing to their team.

We think you need these skills to ace Marketing Automation Specialist

Email Marketing Expertise
Salesforce Marketing Cloud Proficiency
HTML Editing Skills
SQL Knowledge
Data Analysis
Attention to Detail
Cross-Functional Communication
Campaign Optimisation
Problem-Solving Skills
KPI Focused
Digital Marketing Experience
Motivated to Learn and Grow
Project Management
Adaptability in Fast-Paced Environments

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in email marketing and any specific skills related to Salesforce Marketing Cloud. Use keywords from the job description to demonstrate your fit for the role.

Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific projects or experiences that showcase your ability to work with cross-functional teams and your interest in technology within marketing.

Showcase Technical Skills: If you have experience with HTML or SQL, be sure to include examples of how you've used these skills in past roles. If you're eager to learn, mention your willingness to develop these skills further.

Proofread Your Application: Before submitting, carefully proofread your application materials. Check for spelling and grammar errors, and ensure that your writing is clear and professional. A polished application reflects attention to detail, which is crucial for this role.

How to prepare for a job interview at Hult International Business School

✨Show Your Passion for Email Marketing

Make sure to express your enthusiasm for email marketing during the interview. Share specific examples of successful campaigns you've worked on and how they impacted the business. This will demonstrate your genuine interest in the role and the industry.

✨Familiarise Yourself with Salesforce Marketing Cloud

Since the role involves working with Salesforce Marketing Cloud, take some time to learn about its features and functionalities. Be prepared to discuss how you’ve used similar platforms in the past and how you can leverage Salesforce to optimise email campaigns.

✨Prepare for Technical Questions

Expect questions related to HTML editing and SQL knowledge, as these are important skills for the position. Brush up on your technical skills and be ready to discuss how you’ve applied them in previous roles or how you plan to learn more about them.

✨Demonstrate Your Teamwork Skills

The role requires collaboration with various teams, so be ready to share examples of how you've successfully worked with cross-functional stakeholders in the past. Highlight your communication skills and ability to adapt in a fast-paced environment.

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