At a Glance
- Tasks: Lead Hull KR's commercial strategy and drive revenue growth through partnerships and events.
- Company: Join Hull KR, a rapidly growing brand in British sport with a rich history.
- Benefits: Opportunity to shape the club's future and make a lasting impact.
- Other info: Ideal for ambitious leaders ready to take on a significant challenge.
- Why this job: Be part of an exciting journey to expand commercial success beyond matchdays.
- Qualifications: Proven track record in securing high-value partnerships and leading commercial teams.
The predicted salary is between 60000 - 80000 £ per year.
McBride Sport is partnering with Hull KR to appoint a new Head of Commercial at a pivotal moment in the club's history. This is an opportunity to take one of the fastest-growing brands in British sport and turn unprecedented sporting success into long-term commercial growth.
In 2025, Hull KR completed a historic treble, winning the League Leaders' Shield, Challenge Cup and Super League Grand Final. In February 2026, the club became World Club Champions by defeating Brisbane Broncos.
Hull KR is seeking a commercially driven leader to build on five years of exceptional growth and help shape the club's next chapter. Reporting directly to the Chief Operating Officer, you will lead the commercial strategy, performance and people across sponsorship, hospitality, advertising, and events. You will be responsible for driving revenue growth, developing high-value partnerships, expanding commercial reach beyond East Hull and creating sustainable, year-round income streams that strengthen the club's competitive advantage. This is a role for someone who wants ownership, influence and the opportunity to make a lasting impact.
Responsibilities
- Leading and growing the club's commercial department
- Delivering ambitious revenue and profit targets across sponsorship, hospitality, advertising and events
- Securing major multi-year partnerships and attracting new premium commercial partners
- Building outstanding relationships with sponsors and stakeholders
- Developing new revenue streams and commercial products
- Leading key club events and commercial activations
- Managing departmental budgets, processes and commercial performance
- Developing a high-performing commercial team aligned to the club's "One Team, One Club" culture
We’re interested in speaking with ambitious commercial leaders from sport, entertainment, media, events, leisure, or other fan-led businesses. You may already be a Commercial Director, Head of Commercial, Commercial Partnerships Director or senior commercial leader looking for a bigger stage.
Qualifications
- A track record of securing high-value commercial partnerships
- Experience leading commercial teams and owning commercial P&L performance
- Strong relationship-building and stakeholder management skills
- The ability to develop long-term recurring revenue streams
- A strategic mindset combined with a hands-on approach
- The ambition to build something exceptional rather than simply manage what already exists
Hull KR has momentum that very few clubs can match. The challenge is to capitalise on that momentum, expand the club's commercial footprint nationally and create sustainable growth that extends far beyond matchdays. The foundations are already in place. Led by Chief Executive Paul Lakin and supported by ambitious, stable ownership, Hull KR has a clear vision for growth on and off the field. For an ambitious commercial leader, opportunities like this rarely come to market. To find out more or to apply in confidence, please contact McBride Sport.
Head of Commercial employer: Hull KR
Hull KR is an exceptional employer, offering a unique opportunity to lead the commercial strategy of one of British sport's fastest-growing brands. With a strong focus on employee growth and a collaborative 'One Team, One Club' culture, you will have the chance to make a significant impact while enjoying the vibrant atmosphere of Hull. The club's commitment to innovation and long-term success ensures that you will be part of a dynamic environment where your contributions are valued and rewarded.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Commercial
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hull KR and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hull KR are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hull KR on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hull KR. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Commercial
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hull KR. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hull KR:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hull KR’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hull KR
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hull KR will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hull KR, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
