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- Tasks: Manage grocery accounts and drive growth for Huel's innovative products.
- Company: Join Huel, a fast-growing brand with a vibrant culture.
- Benefits: Enjoy hybrid working, 30 days leave, free Huel, and wellness perks.
- Why this job: Be part of a dynamic team making a real impact in the grocery sector.
- Qualifications: 5+ years managing grocery accounts and strong negotiation skills required.
- Other info: Embrace diversity and creativity in a supportive environment.
The predicted salary is between 43200 - 72000 £ per year.
Hey! We’re Huel, and we’re pleased to meet you. Our culture thrives on high performance, and we set the bar high for new Hueligans who join us. We invite you to read the advert below for our new Senior National Account Manager - Grocery position to understand the role, and explore our 7 Huel values before applying to ensure we have the right working environment for you!
The role
2025 has been another exciting year for Huel. We wrapped up our ninth year hitting £214m in sales and sold 500m meals, marking two significant milestones. Now in our tenth year, we’ve expanded our retail offerings with more Black Edition Ready to Drink, Huel Lite Ready to Drink, new Daily A-Z Vitamin drinks, and Complete Nutrition bars. But we’re not stopping there - there’s plenty more innovative, retail-ready products in the pipeline for FY26 and beyond. With huge growth potential still ahead, our ambition is to scale our UK retail business to over £200m RSV in the coming years. To help accelerate this growth we’re looking for a new Senior National Account Manager - Grocery to join the team in June 2026.
Here’s a glimpse of what you’ll be involved in:
- Manage our existing Grocery customers. You’ll build strong, strategic relationships that help drive rapid growth for Huel and for the category.
- Identify and win new revenue opportunities and gain listings for our NPD.
- Open up new category relationships and nurture the relationship ongoing.
- Full P&L responsibility - you’ll be expected to deliver and surpass our budgeted financial and distribution targets.
- Track Huel’s performance within the context of the category, you’ll be expected to understand the key drivers of performance and to be able to succinctly share the insights internally and with the customers.
- Analyse data to help build your sales presentations and to identify the opportunities.
- Accurately forecast so we can remain in stock and so we can plan effectively.
- You will spot and seek out opportunities to drive Huel with our retailers.
What we’re looking for in you
This role will best suit someone who is passionate about Huel and super excited about the prospect of driving growth over the coming few years. It’s crucial that you have experience managing grocery accounts (for example, Tesco, Sainsbury’s, Asda or Morrisons), as this will be a core part of the role. You’ll need:
- +5 years of experience working on Grocery customers and demonstrating success.
- Commercially astute - you need to have a thorough understanding of the P&L and be confident with numbers.
- A strong negotiator who is comfortable under pressure and can remain calm in difficult situations.
- Ideally, have experience successfully selling in new products or launching into new categories.
- Able to analyse category data to identify opportunities and create selling stories alongside the category manager to show customer and market performance.
And as always, we’re on the lookout for new Hueligans who love a fast-paced environment and are always striving to be their best. We want people who aren’t afraid to think differently and push boundaries. If you’re all about setting big goals and believe that amazing things happen through creativity and teamwork, you’ll fit right in at Huel!
What do we offer in return?
We know that at times, our teams face demanding pressures, and exceptional effort deserves meaningful rewards. That’s why we’ve created a world-class perks and benefits program designed to support our Hueligans in achieving their best, both professionally and personally, while celebrating the global impact they’re making!
- Hybrid working - We spend Mondays, Tuesdays and Thursdays in the office together. The remaining two days have the option to be worked from home.
- 30 days annual leave PLUS bank holidays
- Free Huel to keep you going
- 2 weeks a year to work remotely from anywhere!
- Dog friendly
- Paid Volunteering Days
- Free on-site gym with free classes, and we will give you your own nutrition plan
- Free on-site wellness area offering infrared saunas and an ice bath
- Free 1-on-1 therapy provided by Self-Space.
- Private Medical and Health insurance for you and your loved ones, including free life insurance covering up to 4x your salary
- Electric Car Scheme with onsite charging
- Cycle to Work Scheme
- Enhanced Family Leave
- Workplace Nursery Scheme
- Paid Employee Referral Scheme
- Biannual events to celebrate success
We are Hueligans
We know that diversity isn’t just important; it’s essential, and it makes us stronger. We’re all about embracing our differences, celebrating what makes us unique, and bringing together Hueligans from all walks of life. Whilst we all share the 7 values of Huel, it’s our individual differences that truly enhance our culture of belonging. We seek out Hueligans from around the world, encouraging authenticity, diverse views, and fresh ideas to create products that our global customers love.
Senior National Account Manager - Grocery in Tring employer: Huel Birmingham
Contact Detail:
Huel Birmingham Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior National Account Manager - Grocery in Tring
✨Tip Number 1
Get to know Huel inside out! Familiarise yourself with our products, values, and recent achievements. This will not only help you in interviews but also show your genuine interest in the role.
✨Tip Number 2
Network like a pro! Connect with current Huel employees on LinkedIn or attend industry events. Building relationships can give you insider info and might just land you a referral.
✨Tip Number 3
Prepare for those tricky interview questions! Think about how your experience aligns with managing grocery accounts and driving growth. Use specific examples to showcase your skills.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Huel family!
We think you need these skills to ace Senior National Account Manager - Grocery in Tring
Some tips for your application 🫡
Know Your Stuff: Before you start writing, make sure you understand the role and what Huel is all about. Dive into our values and think about how your experience aligns with them. This will help you tailor your application to show us why you're the perfect fit!
Be Specific: When detailing your experience, don’t just say you’ve managed grocery accounts. Give us the juicy details! Share specific examples of how you’ve driven growth or tackled challenges in previous roles. We love numbers, so throw in some stats if you can!
Show Your Passion: We want to see your excitement for Huel and the grocery sector. Use your application to express why you’re passionate about our products and how you envision contributing to our growth. Let your enthusiasm shine through!
Apply Through Our Website: Make sure to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it’s super easy to do!
How to prepare for a job interview at Huel Birmingham
✨Know Your Numbers
As a Senior National Account Manager, you'll need to be commercially astute. Brush up on your P&L knowledge and be ready to discuss how you've successfully managed budgets in the past. Be prepared to share specific examples of how your financial acumen has driven growth.
✨Showcase Your Negotiation Skills
Negotiation is key in this role, so think of a few challenging situations you've faced and how you navigated them. Practice articulating your approach to negotiations, especially under pressure, and highlight any successful outcomes that resulted from your efforts.
✨Understand the Grocery Landscape
Familiarise yourself with the grocery accounts you'll be managing, like Tesco or Sainsbury’s. Research their current strategies and challenges, and come prepared with insights on how Huel can fit into their plans. This shows you're proactive and genuinely interested in the role.
✨Data-Driven Storytelling
You'll need to analyse category data to identify opportunities, so practice presenting data-driven insights clearly and concisely. Prepare a mini-presentation that showcases how you've used data to inform decisions in previous roles, and be ready to discuss how you can apply this at Huel.