At a Glance
- Tasks: Drive PR strategies and build relationships with influencers to elevate Huda Beauty's brand presence.
- Company: Join Huda Beauty, a leading force in the beauty industry focused on empowerment and innovation.
- Benefits: Enjoy private medical coverage, product gifting, hybrid work, and monthly 'Self Love Days'.
- Other info: Diverse and inclusive workplace committed to personal and professional growth.
- Why this job: Be part of a dynamic team shaping the future of beauty through impactful influencer collaborations.
- Qualifications: 5+ years in influencer relations, strong communication skills, and a passion for beauty trends.
The predicted salary is between 40000 - 50000 £ per year.
Who We Are
At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world's fastest growing beauty brands. As a company, we are fueled by purpose and not profit, this allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!
Summary
The PR & Influencer Manager is a dynamic role that requires strong, established relationships with key press and influencers across the UK and Europe, a combination of interpersonal skills, a strategic and creative mindset, strong analytical thinking, and a deep understanding of market trends, the evolving influencer landscape, and competitive brand activations.
Key Objectives
- Drive Huda Beauty to achieve/maintain a top Global EMV across influencers and MUAs
- Expand and nurture a diverse network of forward‑thinking content creators and media partners
- Secure impactful editorial coverage, product placement, interviews, and brand advocacy across markets
- Keep Huda Beauty at the forefront of industry trends through innovative PR and influencer activations
Essential Duties and Responsibilities
- Partner with the Senior Manager to optimise & deliver the UK/EU Press & Influencer strategy, supporting new launches and hero products across key markets including the UK, France, Italy, Spain, Turkey and Poland
- Support the Event Manager in delivering impactful influencer and media events, ensuring seamless coordination and inspiring brand experiences
- Build, maintain and grow relationships with media, PR agencies and key retail partners, including Sephora, to unlock opportunities and maximise brand visibility
- Lead influencer community management, talent discovery and relationship development, expanding Huda Beauty's network across the region
- Manage PR agencies across priority markets, ensuring they are equipped with the assets, information and guidance needed to deliver strong results
- Monitor and evaluate campaign performance through reporting, using platforms such as Launchmetrics, CreatorIQ and Cision to measure coverage, content performance and EMV
Team Management & Cross‑Collaboration
- Provide day‑to‑day coaching, support and development to the PR & Influencer Coordinator
- Collaborate cross‑functionally with Marketing, Sales and Global teams to deliver integrated campaigns, share best practice and support retail priorities
Requirements
- At least 5 years of experience working with influencers (preferably beauty)
- Ability to work in dynamic & fast paced environments
- Exceptional relationship‑builder & natural communicator
- Excellent analytical skills & high interest to learn about new analytics trends
- Well‑rounded with Influencers trends & the Beauty world
- Multi‑tasker with a vision
- Brings energy, positivity, and a solutions‑focused mindset to every challenge
- Experience using influencer reporting platforms such as Creator IQ/TRAACKR for influencers and Launchmetrics/Cision for press
- Excel & PowerPoint proficient
- Strong team player with ability to work on own initiative
- Proficient written communication and creative skills with keen ability to adapt depending on platform or audience
- Excellent organisation and time management skills
Benefits
- Private medical coverage
- Quarterly product gifting
- Employer pension contributions
- Monthly 'Self Love Days'
- Coaching sessions with our in‑house Success Coach
- Employee discounts on all Huda Beauty, Wishful, and Kayali products
- Hybrid working schedules (home and office)
Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.
StudySmarter Expert Advice🤫
We think this is how you could land PR & Influencer Manager
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Huda Beauty. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Huda Beauty, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Huda Beauty inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace PR & Influencer Manager
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Huda Beauty. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Huda Beauty.
How to prepare for a job interview at Huda Beauty
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
