At a Glance
- Tasks: Lead marketing for the Leadership Conference and manage The Thread podcast.
- Company: Alpha, a global organisation focused on inspiring leaders in the church.
- Benefits: 25 days annual leave, pension contributions, and comprehensive wellbeing support.
- Other info: Join a dynamic team dedicated to transforming lives and communities.
- Why this job: Make a meaningful impact on global church leadership and grow your marketing skills.
- Qualifications: 5+ years of marketing experience and strong project management skills.
The predicted salary is between 35000 - 40000 £ per year.
Description
For many years, Alpha has hosted the Leadership Conference at the Royal Albert Hall – a global gathering designed to inspire and equip leaders to grow in Christ-like leadership, with the potential to change lives and transform the world.
This role will be responsible for the end-to-end delivery of the Leadership Conference’s annual marketing strategy, with a clear understanding of Alpha’s wider strategic objectives: filling the room with strategic global leaders and using the conference as a platform to serve and equip the global church as part of Alpha’s wider mission.
The role will oversee all marketing activity for the Leadership Conference, including social media, print and event marketing, video briefs, and the project management and delivery of all other marketing requirements.
The role will also take responsibility for The Thread podcast, Alpha’s leader-facing podcast.
This will include researching speakers, overseeing promotional activity, particularly across social media, growing the podcast’s audience, and ensuring The Thread supports both the Leadership Conference and Alpha’s wider growth objectives.
If you’re an ambitious self-starter who wants to help shape how Alpha serves the global church by investing in leaders, and you’re a confident marketing manager with strong project management skills and the ability to bring together the many elements required to market a large-scale conference and global podcast, this is a great opportunity to make a meaningful impact to Alpha’s global mission.
Applications for this role will close on
Sunday 11th October.
The salary range for this role is between £35,000 - £40,000 depending on experience.
- Listed below are the key elements that the role holder will be accountable for delivering:
- Lead the end-to-end marketing and promotion of the
Leadership Conference , from audience growth and campaign planning through to event delivery and post-event engagement.
- Develop and deliver the marketing strategy for
The Thread podcast, including speaker research, briefing, content planning, production support and promotional activity.
- Create and execute integrated marketing campaigns across social media, email, digital, partner and regional channels to engage church and leadership audiences globally.
- Build strong relationships with senior leaders, regional teams and key stakeholders, ensuring alignment, clear communication and support for campaign objectives.
- Collaborate with the Creative Studio and Events team to develop compelling content, creative assets and speaker promotional activity that enhances audience engagement.
- Manage content calendars, campaign timelines and budgets, ensuring projects are delivered on schedule, on brand and in line with best practice.
- Research emerging leadership, church and cultural trends, keeping teams informed of relevant conversations, speakers and thought leaders to shape content and marketing strategy.
- Champion Alpha's mission and brand across conference and podcast activity, while working closely with donor, regional and partner teams to ensure a consistent and impactful audience experience.
Requirements
- The Ideal Candidate
- Minimum 5 years of marketing experience, with a strong track record.
- Proven success in marketing large-scale events - essential for delivering the Leadership Conference.
- Excellent project management and organisational skills to juggle multiple campaigns, deadlines and stakeholders.
- Strong writing, editing and proofreading skills with a sharp design eye - as the quality gatekeeper for all communication.
- Proactive, strategic thinker who can execute tactically - able to innovate, prioritise and deliver results.
Benefits
We offer a comprehensive benefits package designed to support your wellbeing and work-life balance, including:
- 25 days annual leave (plus public holidays) , which increases with length of service
- Pension scheme contributions
- Employee Assistance Programme for confidential support
- Medicash plan
- Enhanced maternity, paternity, adoption, and shared parental leave
- Access to training and development resources to help you grow in your role
Alpha Marketing Manager in London employer: HTB Group
HTB Group is an exceptional employer that fosters a vibrant and supportive work culture, perfect for those passionate about youth ministry. With a focus on employee wellbeing and work-life balance, we offer flexible working hours and opportunities for personal and professional growth, making it an ideal place for individuals looking to make a meaningful impact in the lives of young people.
StudySmarter Expert Advice🤫
We think this is how you could land Alpha Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HTB Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HTB Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HTB Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HTB Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Alpha Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HTB Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HTB Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about HTB Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HTB Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HTB Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HTB Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
